Omnicom PR Group Taps Matt Stafford as PR Group's President, International

Rhea-AI Summary

Omnicom PR Group (OPRG) has appointed Matt Stafford as President, International, effective November 18, 2024. Stafford, a communications industry veteran, will initially be based in Hong Kong before transitioning to the UK in 2025. He will report to OPRG CEO Chris Foster and focus on driving growth in APAC and EMEA regions.

Stafford brings extensive experience, having previously served as Asia-Pacific President and Global President, Practices & Sectors at BCW, as well as holding positions in the Australian government. His appointment is part of OPRG's strategy to strengthen its presence in the APAC region and add to the company's momentum.

Positive

• Appointment of experienced industry veteran Matt Stafford as President, International
• Strategic focus on growth in APAC and EMEA regions
• Strengthening leadership in key markets with Stafford's appointment and Joanne Wong joining as APAC President of Fleishman Hillard

Negative

• None.

Stafford will Focus on Key Catalysts for Growth in APAC and EMEA

NEW YORK, Aug. 14, 2024 /PRNewswire/ -- Omnicom PR Group (OPRG) today announced the appointment of communications industry veteran, Matt Stafford, to the position of OPRG President, International, effective November 18, 2024. Stafford will be based in Hong Kong and report to OPRG Chief Executive Officer Chris Foster. 

Stafford will initially be based in Hong Kong and will transition to the UK in 2025. In this OPRG Corporate Role, he will partner with agency leadership in the region, including Joanne Wong who joined OPRG's largest agency Fleishman Hillard as APAC President earlier this year.  

Foster said, "I've wanted an even stronger OPRG in APAC for a while but it took time to determine the best way to organize the portfolio in the region. Further deepening the leadership bench with a client-focused, market-tested leader like Matt is going to add to our momentum. I'm looking forward to working with him again."

Stafford added, "I'm excited about the opportunity to join OPRG; I've long admired what Chris and the team have done in transforming the group and am eager to help drive growth against a few key areas." 

Previously, Stafford was Asia-Pacific President and Global President, Practices & Sectors, BCW, and former Cabinet Secretary for the Australian government. Matt also served as Director of Policy in the office of the Australian Prime Minister and as CEO of Greater China for Burson-Marsteller.

About Omnicom PR Group (OPRG)
Omnicom PR Group (OPRG) is the largest global network of communications and consulting agencies in the world. It is home to three of the top global PR agencies FleishmanHillard, Ketchum, Porter Novelli and more than a dozen specialist agencies in corporate and public affairs, political consulting and advertising, language strategy, global health strategy and organizational transformation. OPRG is part of Omnicom Group Inc. (NYSE: OMC). www.TeamOPRG.com. 

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SOURCE Omnicom Public Relations Group

FAQ

When will Matt Stafford start his role as OPRG President, International?

Matt Stafford will start his role as OPRG President, International on November 18, 2024.

Where will Matt Stafford be based in his new role at OPRG (OMC)?

Matt Stafford will initially be based in Hong Kong and will transition to the UK in 2025.

What are the key regions Matt Stafford will focus on in his role at OPRG?

Matt Stafford will focus on driving growth in the APAC (Asia-Pacific) and EMEA (Europe, Middle East, and Africa) regions.

What was Matt Stafford's previous position before joining OPRG?

Before joining OPRG, Matt Stafford was Asia-Pacific President and Global President, Practices & Sectors at BCW.