ONAR's Storia Fuels sbe's Disruptive Restaurant Group's Online Growth, Accelerating the Global Hospitality Titan's Dominance

Rhea-AI Summary

ONAR (OTCQB:ONAR) announces that its marketing agency Storia has been selected by sbe's Disruptive Restaurant Group (DRG) to enhance their digital presence. Storia will deploy AI-powered marketing tactics and digital solutions to boost DRG's hospitality portfolio.

The partnership focuses on implementing paid digital advertising and search engine optimization strategies to:

• Increase brand visibility through targeted campaigns
• Drive online traffic to DRG's digital platforms
• Generate leads and reservations
• Improve local SEO rankings

Storia's approach combines performance strategy, AI-enhanced creativity, and data science to deliver customized marketing solutions. The collaboration aims to strengthen ONAR's position in the marketing industry while helping DRG expand its digital footprint.

Positive

• Partnership with major hospitality group expands client portfolio
• Demonstrates capability to secure enterprise-level clients
• Potential for recurring revenue through digital marketing services

Negative

• Financial terms of partnership not disclosed
• No specific revenue projections or contract value provided

News Market Reaction

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+0.15% News Effect

On the day this news was published, ONAR gained 0.15%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

LOS ANGELES, March 4, 2025 /PRNewswire/ -- ONAR (OTCQB:ONAR) is thrilled to announce their flagship marketing agency, Storia selected by sbe's Disruptive Restaurant Group to elevate its digital presence, is deploying its proprietary artificial intelligence and digital marketing tactics to showcase the brand's signature hospitality experiences and drive growth across its diverse portfolio of properties.

Disruptive Restaurant Group (DRG), a global hospitality group renowned for its innovative and stylish dining concepts led by restaurant visionary Founder & CEO Sam Nazarian, will harness the creative power of Storia, an agency known for imaginative and ground-breaking performance marketing campaigns. Through a combination of paid digital advertising and search engine optimization, Storia will help DRG:

• Increase brand visibility: Enhance brand awareness and reach a wider audience through targeted advertising campaigns.
• Drive online traffic: Attract potential customers to DRG's websites and social media channels.
• Generate more leads and reservations: Convert online traffic into tangible business results.
• Improve local SEO: Optimize local search rankings to attract nearby customers.

While the services that Storia is offering DRG are customized to their unique needs, Storia's offerings are founded upon a potent mix of performance strategy, agile AI-enhanced creativity, and cutting-edge data science.

"We are excited to partner with sbe's Disruptive Restaurant Group," said Heather Cardillo, Vice President at Storia. "Our talented team is ready to amplify DRG's exceptional dining experiences by delivering tech-driven digital marketing solutions. We're eager to unlock their full business potential with innovative paid advertising and SEO solutions."

This strategic alliance underscores the ONAR network's commitment to providing high-octane digital solutions to world-class clients and further solidifies ONAR's position as a dominant force in the marketing industry.

ONAR CEO, Claude Zdanow, also expressed enthusiasm about this new opportunity. "This new partnership is a testament to Storia's exceptional capabilities and our commitment to providing specialized marketing agencies to middle market clients," said Zdanow. "By leveraging Storia's expertise in performance advertising and SEO, we're confident in our ability to elevate DRG's online presence and drive significant growth."

About Storia

Storia is a brand amplification agency that combines the unceasing creativity of a design studio with the strategic ingenuity of performance marketing into a one-stop shop. This gives their team the opportunity to craft, sharpen & hone transformative brand narratives that deliver measurable business results.

About sbe

Established in 2002 by Founder and CEO Sam Nazarian, sbe is a privately-held, leading lifestyle hospitality company that develops, manages and operates world-class hotels, restaurants, lounges and nightclubs. Through exclusive partnerships with cultural visionaries, sbe is devoted to creating extraordinary experiences throughout its proprietary brands with a commitment to authenticity, sophistication, mastery and innovation. Over the last decade, sbe has mastered the art of creating desirable destinations; the lifestyle platform included over 100 hotels and 150 restaurants and lounges. In 2020, Sam Nazarian shifted his focus to the culinary and nightlife world by launching Disruptive Restaurant Group (DRG.) DRG incubates and operates globally renowned culinary brands including critically-acclaimed restaurants, lounges and nightclubs. By partnering with an impressive roster of internationally renowned culinary talent, DRG concepts are committed to innovation and setting new industry standards. Restaurants and lounges include: Casa Dani, by three Michelin-starred Chef Dani Garcia; Citizens; Katsuya, by Chef Katsuya Uechi; Kumi; MXO by Wes Avila, Doheny Room; HYDE; LiFE; and S Bar. In 2023, sbe announced its foray back into hotels with PROJECT HQ Hotels & Residences, a smart lifestyle concept launched via a strategic alliance with Wyndham Hotels & Resorts. In 2024, sbe announced The Estate, set to be the biggest network of resorts and residential projects driven by a commitment to functional and preventive medicine through diagnostics, longevity, all powered by AI. Sam Nazarian has consistently demonstrated his ability to anticipate and shape the future of hospitality and gastronomy. With his unwavering passion, entrepreneurial prowess, and a portfolio of iconic brands, Sam has cemented his position as a trailblazer in both the hospitality and culinary world for generations to come. To learn more, visit sbe.com.

About ONAR

ONAR (OTCQB: ONAR) a leading marketing technology company and marketing agency network, now publicly traded as Onar Holding Corporation. ONAR's mission is to provide unparalleled service through an integrated, AI-driven approach, leveraging its diverse brand family's strengths. Committed to honor, candor, and best-in-class results, ONAR aims to lead the industry by example, ensuring every client relationship is deeply rooted in trust and excellence.

ONAR has nearly 50 employees across five continents, and it is aggressively expanding its team to support the company's growth and acquisition pipeline. Its agencies service over 45 clients across various industries:

• Performance Marketing & SEO: Our high-touch performance marketing agency, Storia, specializes in brand growth, data-driven excellence, and paid advertising.
• Full-Service Healthcare Marketing: Partnering with healthcare professionals, Of Kos provides the best possible patient experience and strives to revolutionize the standard of care.
• Experiential Marketing & Events: CHALK is an experiential marketing powerhouse of event architects who turn bold ideas into unforgettable reality, designing events that dare to defy the ordinary.
• Pioneering Technology Incubator: ONAR Labs is a team of data scientists, engineers, and industry experts who are identifying, developing, and commercializing innovative marketing technology solutions born from servicing our agency clients, battle-tested by our network to ensure real-world applicability and impact. 

ONAR's network of agencies focuses on servicing companies ranging from $50M to $1B+ in revenue, and ONAR is actively searching for agencies to acquire and become part of the network.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements are based on ONAR's current expectations and projections about future events and financial trends that it believes may affect its financial condition, results of operations, business strategy, and financial needs. These statements are not historical facts and are inherently uncertain and outside of ONAR's control. Forward-looking statements include, among other things, statements regarding ONAR's expectations regarding its ability to achieve its financial and strategic goals, including surpassing $100 million in revenue and securing a NASDAQ listing; its ability to expand its client base and market share; and its ability to develop and launch new products and services. Actual results may differ materially from ONAR's expectations and projections due to various risks and uncertainties, including market conditions, competition, the ability to protect intellectual property, the ability to manage growth, changes in laws and regulations, and other factors described in ONAR's filings with the Securities and Exchange Commission. These forward-looking statements are made as of the date of this press release, and ONAR undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by law.

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SOURCE ONAR

FAQ

What services will Storia provide to Disruptive Restaurant Group under the ONAR partnership?

Storia will provide AI-powered digital marketing, paid advertising campaigns, and SEO optimization services to enhance DRG's online presence and drive business growth.

How will ONAR's Storia help improve Disruptive Restaurant Group's digital presence?

Storia will focus on increasing brand visibility, driving website traffic, generating leads and reservations, and optimizing local search rankings through targeted advertising and SEO strategies.

What technology is ONAR's Storia using in their marketing strategy for DRG?

Storia utilizes proprietary artificial intelligence, performance strategy, data science, and digital marketing tactics to deliver customized solutions.

What are the main objectives of the ONAR-DRG partnership?

The partnership aims to enhance DRG's brand awareness, increase online traffic, convert leads into reservations, and improve local search visibility through Storia's marketing expertise.