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OptimizeRx Corporation reports developments in healthcare technology for life sciences marketing, with updates centered on tools that connect pharmaceutical brands with healthcare professionals and patients. The company’s platform uses EHR-based access, omnichannel activation, the Dynamic Audience Activation Platform, and Micro-Neighborhood audiences to support HCP and direct-to-consumer engagement.
Recurring OptimizeRx news includes product and network launches, programmatic access to EHR advertising, privacy-safe identity resolution collaborations, quarterly and annual results, debt and share-repurchase actions, and board or leadership changes. Coverage also reflects the company’s focus on privacy-compliant audience targeting and campaign measurement across healthcare marketing channels.
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OptimizeRx Corp (Nasdaq: OPRX) will hold a conference call on May 10, 2023, at 4:30 p.m. Eastern Time to discuss its first-quarter results for the period ending March 31, 2023. The financial results will be released prior to the call. Interested parties can join via a toll-free number at 1-888-886-7786 or internationally at 1-416-764-8658, using conference ID 54210852. The call will also be accessible through a webcast. A replay will be available for 12 months on OptimizeRx’s investor website. OptimizeRx focuses on providing technology solutions that improve patient engagement and ensure adherence to therapies.
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