Welcome to our dedicated page for Orkla A S news (Ticker: ORKLY), a resource for investors and traders seeking the latest updates and insights on Orkla A S stock.
News related to Orkla ASA (ORKLY) often highlights developments within its snacking business, Orkla Snacks, and the brands it manages. Orkla Snacks is described as a leading Nordic and Baltic player in the snacking category, with a portfolio that spans snacks, confectionery and biscuits and operations in seven markets from its headquarters in Oslo, Norway.
One example of this type of coverage is the activity around BUBS, the Swedish candy brand identified as being backed by Orkla Snacks. BUBS has been described as an iconic Swedish candy brand and a household name across Sweden and the Nordics. News items have focused on its international expansion, including its U.S. launch and experiential retail pop-ups that present Swedish lördagsgodis, or "Saturday sweets," to new audiences.
On this page, readers can expect news that reflects how Orkla Snacks and its brands, such as BUBS, engage consumers through new markets, retail partnerships and cultural concepts tied to snacking and confectionery. Articles may describe brand milestones, marketing initiatives and the role of Orkla Snacks in introducing Nordic snacking traditions to a broader public.
For investors and observers following ORKLY, this news feed offers context on how Orkla ASA’s snacking activities evolve over time, using examples like BUBS to illustrate the company’s presence in the snacks, confectionery and biscuits categories. Returning to this page allows readers to see how brand-level developments connect back to the broader Orkla Snacks business within Orkla ASA.
BUBS (ORKLY), the viral Swedish candy brand, is launching its first-ever U.S. retail pop-up experience in New York City's SoHo district. The "Sweeteasy" pop-up, located at 69 Mercer St., will run from September 25 through October 22, 2025, featuring exclusive Swedish candy flavors, merchandise, and interactive photo opportunities.
The pop-up celebrates the Swedish tradition of lördagsgodis (Saturday candy) and coincides with BUBS' major U.S. retail expansion into national chains including Target, Walmart, Kroger, Albertsons, CVS, Five Below, and Walgreens. The brand, established in 1992, gained international popularity in 2024 through TikTok, known for its distinctive chewy-meets-foamy texture and unique skull and oval designs.
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