Procter & Gamble Stock Price, News & Analysis

Pantene (NYSE:PG) introduces the Abundant & Strong Collection, a three-step shampoo, conditioner, and daily scalp serum system launched on November 21, 2025 to reduce shedding and boost hair density.

Key clinical claims: the system reduces hair loss by up to 85%, delivers visible thicker hair after one use, 77% of users saw less hair loss at 4 weeks, >85% noticed increased density at 6 weeks, and users retained 6,000 more strands at the root after 8 weeks. The formula centers on a Pro-Vitamin Complex + Niacinamide antioxidant trio to address scalp oxidative stress. The collection rolls out for the holiday season starting on Amazon, then major retailers including Walmart, Target, Walgreens, and Meijer.

Pampers (NYSE:PG) unveiled Swaddlers size Pxxs on November 17, 2025, described as the world’s smallest diaper for babies born as early as 21–22 weeks or weighing less than 500g. The handcrafted Pxxs is hypoallergenic and designed with NICU experts to protect extremely premature skin. Pampers said the product will roll out to a select group of hospitals in 2025 and will not be sold in retail or online. Pampers also pledged continued support to March of Dimes, funding NICU Family Support for 50,000 families. The release cites a 350% rise in NICU admissions for 22-week babies from 2008–2022 and a 10.4% preterm rate in 2025.

Procter & Gamble (NYSE: PG) brand Cascade is marking its 70th anniversary by partnering with Feeding America to help provide up to 1 million meals to families facing hunger. Starting November 13, 2025, consumers who create a free P&G Brand Saver account and download a $1-off coupon for Cascade Platinum Plus will trigger a donation of 10 meals per coupon, up to the one-million-meal cap. The campaign combines a consumer coupon promotion with a tied charitable donation and emphasizes Cascade’s long-standing product safety testing and household positioning.

Procter & Gamble (NYSE:PG) reported Q1 FY2026 net sales of $22.4B (+3%) and organic sales +2%. Diluted EPS $1.95 (+21%) and core EPS $1.99 (+3%).

Operating cash flow was $5.4B, net earnings $4.8B, and adjusted free cash flow productivity was 102%. The company returned $3.8B to shareholders via dividends and buybacks.

P&G maintained fiscal 2026 guidance: all-in sales growth +1% to +5%, organic in-line to +4%, diluted EPS growth +3% to +9% (core EPS in-line to +4%), implying a $6.83–$7.09 EPS range (midpoint $6.96). Company expects ~$100M commodity and ~$400M tariff after-tax headwinds, and a collective $0.19 per-share headwind.

Procter & Gamble (NYSE: PG) launched the Charmin Forever Roll, a nationwide product available online and in retailers starting October 2025. The Forever Roll contains 1,700 sheets—about 32x a regular Charmin roll—and is marketed to last up to one month for a two-person household. The Starter Kit includes two 12-inch rolls and a stainless-steel holder. The product comes with a 30-day money-back guarantee and is promoted for holiday gifting and convenience.

Herbal Essences (PG) launched the "Scent Traps" campaign on October 15, 2025, starring Love Island's Amaya Espinal. The campaign promotes the brand's Rose Hips fragrance with playful, retro-infomercial videos and social activations to position scent as a memory-linked dating "hack."

Highlights include Amaya-led how-to skits, a limited-time Scent Trap sweepstakes running 10/15/25–10/26/25, and a promotional claim that a Rose Hips bottle sells, on average, every two seconds (US L52W week ending 9/20/25).

Prilosec OTC (PG) announced on October 15, 2025 a marketing partnership with comedian and entrepreneur Cedric The Entertainer as the new brand spokesperson.

The campaign includes a TV spot, digital and social creative showing Cedric hosting an "epic BBQ," positioning Prilosec OTC as a solution so frequent heartburn doesn't interrupt life’s moments. The release reiterates product claims: one pill in the morning provides relief all day and night and taking Prilosec OTC every day for 14 days helps control acid production. The program also launches the Prilosec OTC Epic BBQ Sweepstakes, awarding one winner a trip for two to Memphis, Austin, or Kansas City.

Procter & Gamble (NYSE:PG) declared a quarterly dividend of $1.0568 per share, payable on or after November 17, 2025 to shareholders of record on October 24, 2025. The company noted it has paid dividends for 135 consecutive years and increased its dividend for 69 consecutive years, underscoring a long track record of returning cash to shareowners.

At its October 14, 2025 annual meeting, shareholders elected all 14 director nominees and approved three board proposals: ratifying the independent auditor, an advisory vote on executive compensation, and the 2025 Stock and Incentive Compensation Plan. Shareholders voted against a proposal requesting additional reporting on flexible plastic packaging. Vote results are preliminary and will be certified and filed on a Form 8-K.

P&G (NYSE:PG) brand Head & Shoulders launched a national NFL campaign adding Detroit Lions defensive end Aidan Hutchinson alongside longtime icon Troy Polamalu to “tackle” the dandruff-causing Microbe (Malassezia globosa). The campaign debuted on Oct 9, 2025 during Thursday Night Football, continued with “The Recruitment” on Oct 12, 2025, and features “The Chase” premiering Oct 16, 2025.

Creative ads, real-life stunts, and creator-driven Microbe sightings aim to spotlight scalp health, show how NFL players stay flake-free, and drive engagement via HeadandShoulders.com, Instagram, and TikTok.