"IN SNOOKI WE TRUST" - NICOLE 'SNOOKI' POLIZZI HEADS NORTH IN NEW SERIES, CANADA SHORE

Rhea-AI Summary

Paramount+ (PSKY) announced that Nicole "Snooki" Polizzi will make several guest appearances on CANADA SHORE, the first Canadian edition of the MTV "Shore" franchise, which premieres January 22, 2026 with two back-to-back episodes globally on Paramount+.

The series was filmed last summer in Kelowna, British Columbia, features 10 Canadian cast members from coast to coast, and will have the first episode available for free sampling on Pluto TV beginning January 22.

News Market Reaction

+0.75%

1 alert

+0.75% News Effect

On the day this news was published, PSKY gained 0.75%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

Premiere date: January 22 Cast size: 10 roommates Age – Bauer: 22 +5 more

8 metrics

Premiere date January 22 CANADA SHORE global premiere on Paramount+

Cast size 10 roommates Number of CANADA SHORE housemates

Age – Bauer 22 Age of cast member Bauer

Age – Christopher 22 Age of cast member Christopher

Age – Emmett 25 Age of cast member Emmett

Age – Emmy 21 Age of cast member Emmy

Age – Isaiah 26 Age of cast member Isaiah

Spin-offs count 18 spin-offs Total MTV 'Shore' format spin-offs including CANADA SHORE

Market Reality Check

Price: $10.32 Vol: Volume 7,495,556 is below...

normal vol

$10.32 Last Close

Volume Volume 7,495,556 is below the 20-day average of 8,442,040 (relative volume 0.89). normal

Technical Shares at $12.06 trade below the $15.51 200-day MA and 42.19% below the $20.86 52-week high.

Peers on Argus

PSKY was down 1.71% while peers were mixed: WMG up 3.92%, NWS down 0.17%, NWSA u...

PSKY was down 1.71% while peers were mixed: WMG up 3.92%, NWS down 0.17%, NWSA up 0.04%, TKO down 1.67%, FWONA down 0.83%, pointing to stock-specific factors rather than a clear sector move.

Historical Context

5 past events · Latest: Jan 08 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Jan 08	Content launch promo	Positive	-0.8%	Announced global premiere date and materials for CANADA SHORE.
Jan 08	M&A offer stance	Positive	-0.8%	Reaffirmed fully financed $30 all-cash offer for WBD.
Jan 07	Offer rejection	Negative	-1.0%	WBD board urged shareholders to reject PSKY’s amended tender offer.
Dec 22	Tender offer update	Neutral	-0.6%	WBD confirmed receipt of amended unsolicited tender offer from PSKY.
Dec 22	Improved WBD bid	Positive	+4.3%	Paramount enhanced its $30 all-cash WBD offer with added assurances.

Pattern Detected

Recent corporate and strategic headlines often coincided with mild negative price reactions, with only one acquisition-related update aligning with a clearly positive move.

Recent Company History

Over the last month, PSKY news has focused on strategic M&A and new content. On Dec 22, 2025, Paramount amended its $30 per share all-cash offer for WBD, prompting a 4.29% gain, while WBD’s confirmations and board responses around that offer saw PSKY slip modestly. On Jan 8, 2026, Paramount promoted CANADA SHORE’s Jan 22, 2026 global premiere, yet shares fell 0.81%. Today’s Snooki-focused promo extends that content-launch narrative.

Market Pulse Summary

This announcement extends Paramount+’s investment in the global 'Shore' franchise, adding CANADA SHO...

Analysis

This announcement extends Paramount+’s investment in the global 'Shore' franchise, adding CANADA SHORE with guest appearances from Nicole Polizzi and a cast of 10 Canadian roommates. It follows the earlier January 22, 2026 premiere reveal and reinforces a strategy of leveraging established reality brands. Investors may track engagement metrics, subscriber response to the new original, and how this content push interacts with ongoing strategic efforts such as the proposed WBD transaction.

AI-generated analysis. Not financial advice.

CANADA SHORE premieres January 22 with two back-to-back episodes on Paramount+

Check out the CANADA SHORE "This Season On" Trailer HERE

 Follow @CANADASHORE on INSTAGRAM and TIKTOK for the Latest News, Exclusive Content and more 

Snooki Images HERE
Key Art, Promo Trailer and Cast Images HERE
Photo credit Paramount+

TORONTO, Jan. 12, 2026 /PRNewswire/ -- Paramount+ announced today that the legendary JERSEY SHORE original cast member Nicole 'Snooki' Polizzi will bring her small stature and big personality to the Shore house, making several powerhouse guest appearances during the first season of CANADA SHORE, premiering January 22 on Paramount+ in all markets globally.  Bringing her signature sparkle to the CANADA SHORE crib, she parties, hands out job duties and shares her 'Shore' expertise with the new cast across several episodes.

Paramount+ also announced today the release of the can't miss "This Season On" CANADA SHORE Trailer HERE.

"I cannot wait for you guys to see me drop in on ten crazy Canadians as they party their way through the summer!" - Nicole 'Snooki' Polizzi

And when Snooki is not around, Kelowna's own Dane Rupert (aka the Prince of Kelowna) will serve as Snooki's eyes and ears on the ground, putting the roomies to work and keeping the chaos in check (or not!).

Just like the original JERSEY SHORE series, CANADA SHORE brings together 10 larger-than-life roommates from coast to coast to coast onto the sun-soaked shores of Kelowna, B.C. They're ready to party, flirt, and turn every night into a once-in-a-lifetime memory. But between all the hookups and hangovers, this wild crew becomes a family that laughs together, fights together, and supports each other.

Chosen from a nationwide casting call last spring and fresh off being introduced to Canada after filming this past summer in Kelowna, B.C. – this crew is ready for their debut.

The CANADA SHORE cast include:

Bauer, 22
City: Prince Albert, Saskatchewan
IG: @bauerswystun
TikTok: @bauerswystun 

Christopher, 22
City: Toronto, Ontario
IG: @christopher.brownn
TikTok: @itschristopherbrown_

Emmett, 25
City: Vancouver, British Columbia
IG: @emett_watson
TikTok: @bleach_boayy

Emmy, 21
City: Fredericton, NB
IG: @emmysharpe
TikTok: @emmysharpe

Ethan
City: Newmarket, Ontario
IG: @ethanmayz
TikTok: @ethanmayz

Gizelle, 25
City: Mississauga, Ontario
IG: @gizelleemariee
TikTok: @girlfromtheislands

Isaiah, 26
City: Calgary, Alberta
IG: @50gold_60platinum

Keyaira, 23
City: Halifax, Nova Scotia
IG: @keysnow_
TikTok: @keyairasnow

Lila, 20
City: Toronto, Ontario
IG: @lilaromanin
TikTok: @lilaromanin

Ryleigh, 25
City: Bridgewater, Nova Scotia
IG: @ryleighgregory
TikTok: @rygregs

Fans can now relive all the 'Shore' vibes on Pluto TV's MTV Jersey Shore Channel. The channel makes every day feel like "Jersday" and is packed with classic moments and Shore chaos to get viewers hyped for the Canadian edition. The first episode of CANADA SHORE will also be available for free sampling on Pluto TV beginning January 22.

CANADA SHORE is the first-ever Canadian edition of the global MTV "Shore" phenomenon. Produced by Insight Productions (A Blue Ant Studios Company) and filmed last summer on the shores of Kelowna, British Columbia, the series brings together ten bold and unapologetic Canadian singles for a whirlwind season of romance, friendships, and full-throttle fun.

The original series, JERSEY SHORE, was a pioneering cultural phenomenon that Canadians embraced. It launched the career of several fan-favourite, party-going housemates, including Mike "The Situation" Sorrentino; Paul DelVecchio a.k.a DJ Pauly D; Jenni "JWOWW" Farley; Nicole "Snooki" Polizzi; Sammi "Sweetheart" Giancola; Deanna Cortese; Ronnie Ortiz-Magro; Angelina Pivarnick; and Vinny Guadagnino. Including the new Canadian version, the format has now spawned 18 spin-offs, with recent additions being AUSSIE SHORE and FRENCHIE SHORE.

Paramount+ in Canada is the go-to destination for all seasons of JERSEY SHORE and JERSEY SHORE FAMILY VACATION and is the home to AUSSIE SHORE and ACAPULCO SHORE. And new to the service this month, fans can binge all their favourite "Shore" shows including; GEORDIE SHORE (Seasons 1-5) and DOUBLE SHOT AT LOVE (Seasons 1-3) with FLORIBAMA SHORE (Seasons 1-4) and BUCKHEAD SHORE (Season 1) available as of Jan. 13 and SNOOKIE & JWOWW (Seasons 1-4) beginning Jan. 20.

About Paramount +
Paramount+ is a premium streaming subscription service delivering live sports, breaking news, and a Mountain of Entertainment™, and is a cornerstone of the Direct-to-Consumer division of Paramount, a Skydance Corporation (Nasdaq: PSKY), a leading, next generation global media and entertainment company. The Company's portfolio unites legendary brands, including Paramount Pictures, Paramount Television, CBS – America's most-watched broadcast network, CBS News, CBS Sports, Nickelodeon, MTV, BET, Comedy Central, SHOWTIME^®, Paramount+, Pluto TV, and Skydance's Animation, Film, Television, Interactive/Games, and Sports divisions. For more information, please visit www.paramount.com.

Follow @CanadaShore and #CANADASHORE on Instagram and TikTok for the latest news, exclusive content and more. For more information about Paramount+, please visit www.paramountplus.com and follow @ParamountPlusCA on social media.

View original content to download multimedia:https://www.prnewswire.com/news-releases/in-snooki-we-trust--nicole-snooki-polizzi-heads-north-in-new-series-canada-shore-302658864.html

SOURCE Paramount+ (Canada)

FAQ

When does CANADA SHORE premiere on Paramount+ (PSKY)?

CANADA SHORE premieres on January 22, 2026 with two back-to-back episodes on Paramount+ in all markets.

How will Nicole 'Snooki' Polizzi appear on CANADA SHORE (PSKY)?

Nicole 'Snooki' Polizzi will make several powerhouse guest appearances during season one, partying with and advising the new cast across multiple episodes.

Will any CANADA SHORE content be available for free before subscribing to Paramount+ (PSKY)?

Yes; the first episode will be available for free sampling on Pluto TV beginning January 22.

Where was CANADA SHORE filmed and how many cast members are featured on Paramount+ (PSKY)?

CANADA SHORE was filmed in Kelowna, British Columbia and features 10 Canadian roommates from across the country.

Which platforms will offer related 'Shore' content with the CANADA SHORE launch for Paramount+ (PSKY)?

Paramount+ will host multiple 'Shore' series and Pluto TV's MTV Jersey Shore Channel will stream classic Jersey Shore moments to support the CANADA SHORE launch.