PesoRama Announces Grand Opening of Store #27 on May 31st in Patio Martin Carrera

Rhea-AI Summary

PesoRama Inc., operating under the JOi Dollar Plus brand in Mexico, announces the grand opening of its 27th store on May 31st, 2025, in Patio Martin Carrera mall. The new 481-square-meter location is situated in a higher-income neighborhood with established commercial activity, 8.7 kilometers from Mexico City's center. The company will celebrate with a live-streamed ribbon-cutting ceremony on Instagram at 3:00 PM CDMX time. CEO Rahim Bhaloo emphasized that this opening aligns with their expansion strategy, noting plans to target additional high-density locations to drive growth and improve accessibility for Mexican consumers.

Positive

• Strategic location in a higher-income neighborhood with established commercial activity
• Expansion milestone reaching 27 stores in Mexico
• Location in a mall environment potentially driving higher foot traffic

Negative

• None.

A live stream of the ribbon cutting and new store opening celebration will be held on Saturday, May 31 at 3:00 PM CDMX / 5:00 PM EST on JOi's Instagram page: @joi.dollar.plus

Toronto, Ontario--(Newsfile Corp. - May 29, 2025) - PesoRama Inc. (TSXV: PESO) ("PesoRama" or the "Company"), a Canadian company operating dollar stores in Mexico under the JOi Dollar Plus brand, today announces the upcoming grand opening of store #27 on May 31^st in Patio Martin Carrera.

Store #27 is a 481 square meter location inside the "Patio Martin Carrera" mall in the Martin Carrera neighbourhood. Known for its established commercial activity and higher-income residents, this area offers a strong customer base seeking convenient access to everyday essentials. Located 8.7 kilometers from the center of Mexico City.

"The opening of our 27^th JOi Dollar Plus Store in Mexico, bodes well for our overall expansion and provides greater accessibility to Mexican consumers who want to shop at our stores," said Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. "There are multiple new locations with a high density of potential customers, where we would like to open our stores to drive continued growth and success."

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Join Our Live Stream on Instagram!

A live stream of the ribbon cutting and new store opening celebration will be held on JOi's Instagram page on Saturday, May 31^st at 3:00 PM CDMX / 5:00 PM EST. Join us in celebrating and follow along on Instagram: @joi.dollar.plus.

About PesoRama Inc.

PesoRama, operating under the JOi Dollar Plus brand, is a Mexican value dollar store retailer. PesoRama launched operations in 2019 in Mexico City and the surrounding areas targeting high density, high traffic locations. PesoRama's 26 stores (27^th store opening on May 31^st) offer consistent merchandise offerings which include items in the following categories: household goods, pet supplies, seasonal products, party supplies, health and beauty, snack food items, confectionery and more. For more information visit: http://pesorama.ca.

For further information please contact:

Rahim Bhaloo
Founder, CEO & Chairman
rahim@rahimbhaloo.com
416-816-3291

Cautionary Note

This press release contains "forward-looking information" within the meaning of applicable securities laws, including, among other things, statements regarding the Company's planned expansion, new store openings and expected future developments and other factors that have been considered appropriate. While the Company believes that the expectations reflected in this forward-looking information are reasonable, undue reliance should not be placed on them because the Company can give no assurance that they will prove to be correct. Readers are cautioned to not place undue reliance on forward-looking information. Actual results and developments may differ materially from those contemplated by these statements, including due to changes in consumer behaviour, general economic factors, the ability of the Company to execute its strategies, the availability of capital and the risk factors which are discussed in greater detail in the "Risk Factors" section of the Company's prospectus dated January 31, 2022 and filed under the Company's profile on www.sedar.com. The statements in this press release are made as of the date of this release. PesoRama undertakes no obligation to comment on analyses, expectations or statements made by third-parties in respect of PesoRama, its securities, or its financial or operating results (as applicable).

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/253942

FAQ

When is PesoRama (PSSOF) opening its new store in Patio Martin Carrera?

PesoRama is opening store #27 on May 31st, 2025, with a ribbon-cutting ceremony at 3:00 PM CDMX time.

How large is PesoRama's new store in Patio Martin Carrera?

The new JOi Dollar Plus store is 481 square meters in size.

Where is PesoRama's new Patio Martin Carrera store located?

The store is located in the Patio Martin Carrera mall, 8.7 kilometers from Mexico City's center, in a higher-income neighborhood.

How many stores does PesoRama now operate in Mexico?

With this opening, PesoRama will operate 27 JOi Dollar Plus stores in Mexico.

How can I watch PesoRama's new store opening ceremony?

The ribbon-cutting ceremony will be live-streamed on JOi's Instagram page (@joi.dollar.plus) on May 31st at 3:00 PM CDMX / 5:00 PM EST.