Q2 Named a Leader in New IDC MarketScape for North American Digital Banking Customer Experience Platforms
Positioning Based on Customer Satisfaction, Customer Service Delivery, Growth, Innovation and Digital Banking Capabilities
The IDC MarketScape study provides a quantitative and qualitative assessment across multiple characteristics that help explain a vendor's success and position in the marketplace using the IDC MarketScape model.
The technology vendors provided an in-depth assessment of their current capabilities and strategies, and their reference clients were interviewed to assess the vendor's ability to meet the financial institution's strategic needs and current requirements.
“We are excited to be named a Leader in the IDC MarketScape Report for North America Digital Banking Customer Experience platform,” said
“Consumers will begin to demand a more hyper-personalized experience that can deliver across any channel the same experience, which demonstrated empathy and understanding of the customers’ financial journey,” said
This IDC study uses the IDC MarketScape model to provide an assessment of technology vendors participating in the retail digital banking engagement platform industry, primarily providing online and mobile self-service solutions.
Download a complimentary excerpt of IDC MarketScape: North America Digital Banking Customer Experience Platforms 2022 Vendor Assessment by clicking here.
IDC MarketScape:
IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.
About Q2:
Q2 is a financial experience company dedicated to providing digital banking and lending solutions to banks, credit unions, alternative finance, and fintech companies in the
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