With Bot Attacks on the Rise, LexisNexis ThreatMetrix for Insurance Quotes helps U.S. Auto Insurers Combat Cybercriminals and Protect Positive, Fast-Quoting Experiences for Consumers
Rhea-AI Summary
LexisNexis Risk Solutions has launched ThreatMetrix for Insurance Quotes to help U.S. auto insurers combat increasing sophisticated bot attacks while maintaining a smooth consumer experience. Using a crowdsourced repository of 100 billion global digital transactions, this tool can differentiate between legitimate and malicious transactions in real-time. With the rise of AI and a 43% year-over-year increase in digital fraud attacks, the need for advanced detection systems is critical. The solution aims to safeguard consumer data and streamline the quoting process, accommodating the growing trend of online insurance purchases, particularly among younger consumers.
Positive
- Launch of ThreatMetrix for Insurance Quotes to combat bot attacks.
- Uses a crowdsourced repository of 100 billion transactions.
- Helps identify and mitigate bots in near real-time.
- Supports a seamless consumer experience without added friction.
- Addresses a 43% year-over-year increase in digital fraud attacks.
- Caters to the growing trend of online insurance purchases, especially among 18-29-year-olds.
Negative
- The rise in sophisticated bot attacks continues to be a significant threat.
- Ongoing updates needed to stay ahead in the evolving landscape of cyber threats.
- Potentially costly investment for insurers to integrate the new system.
News Market Reaction
On the day this news was published, RELX declined 0.49%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
As sophisticated "bad bot" attacks become more prevalent,
Key takeaways
- LexisNexis® Risk Solutions announces the launch of ThreatMetrix® for Insurance Quotes to help
U.S. auto insurers differentiate between the rise in malicious bot attacks and legitimate human queries at point of quote without adding friction to the consumer experience. - ThreatMetrix for Insurance Quotes includes a crowdsourced repository of 100 billion global digital transactions that can identify and help mitigate bots in near real-time, leveraging the strength of the LexisNexis® Digital Identity® Network.
- In 2023, the percentage of consumers who purchased insurance online was
25% , up from24% the year prior, with consumers between the ages of 18-29 purchasing insurance online at the highest clip of54% i. As more consumers transition to digital interactions with insurers, the threat of bot attacks could continue to grow. - The rise of AI – a double-edged sword: The technologies generative AI has spawned provide a variety of innovations for legitimate applications and criminal applications.
Through the use of ThreatMetrix for Insurance Quotes, insurers can now:
- Quickly assess if a transaction is a bot or legitimate consumer seeking a quote for auto insurance.
- Evaluate the devices visiting insurers' websites without adding friction to the consumer experience.
- Identify data-harvesting bot attacks and protect consumers' personal data.
"ThreatMetrix for Insurance Quotes gives insurers the ability to better assess the risk of bot activity for each digital transaction in real time, returning an easy-to-use bot risk score and thresholds that each insurer can customize based on their own risk tolerance, then order LexisNexis® Auto Data Prefill with confidence that they are delivering an efficient quoting experience for the consumer," said Kim Brown, associate vice president of product management, insurance, LexisNexis Risk Solutions. "We know that bot attacks are becoming more sophisticated by the day. With consumers increasingly shopping for and purchasing insurance online, insurers who integrate ThreatMetrix for Insurance Quotes in the face of these ever-changing risks can enhance their detection management systems to help their organizations protect consumers and reduce friction during the auto quoting process, while better safeguarding themselves against costly data breaches. And with the evolving nature of these bot attacks, ongoing updates from ThreatMetrix based on what we are seeing in the market can help
About LexisNexis Risk Solutions
LexisNexis® Risk Solutions harnesses the power of data, sophisticated analytics platforms and technology solutions to provide insights that help businesses across multiple industries and governmental entities reduce risk and improve decisions to benefit people around the globe. Headquartered in metro Atlanta,
Media Contacts:
Chas Strong
LexisNexis Risk Solutions
Phone: +1.706.714.7083
Charles.Strong@lexisnexisrisk.com
Dean Carney
Brodeur Partners for LexisNexis Risk Solutions
Phone: +1.646.746.5607
Dcarney@brodeur.com
i Statista Report: Share of US consumers who bought insurance online in 2023, by age. August 2023
ii LexisNexis Cybercrime Report
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SOURCE LexisNexis Risk Solutions