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Spirit Airlines Unveils its First-Ever PiNK Uniform Collection in Honor of Breast Cancer Awareness Month

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Spirit Airlines unveils its first-ever PiNK Uniform Collection for Breast Cancer Awareness Month in October 2024. The special-edition uniforms feature pink accents on various clothing items and accessories. Spirit Team Members will wear the collection throughout the month to support breast cancer awareness and raise funds for research.

The initiative was met with enthusiasm, with the uniforms selling out in under 24 hours. For each purchase of select PiNK Collection items, the Spirit Charitable Foundation will donate to BRCAStrong, a South Florida nonprofit supporting the fight against breast cancer.

Spirit's commitment extends beyond uniforms, as they sponsor the 2024 Miami International Airport Runway 5K benefitting the American Cancer Society's Making Strides Against Breast Cancer campaign. The airline also continues to support various health organizations through its charitable foundation.

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On the day this news was published, SAVE declined 4.17%, reflecting a moderate negative market reaction.

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Images of the special-edition PiNK Uniform Collection are available for download here

DANIA BEACH, Fla., Oct. 1, 2024 /PRNewswire/ -- Spirit Airlines (NYSE: SAVE) is turning the skies pink this October with the debut of its special-edition uniform collection in support of Breast Cancer Awareness Month. Spirit Team Members will don the new PiNK Collection, with a capital "NK" in honor of Spirit's airline code, throughout the month as part of the carrier's commitment to advance breast cancer awareness and raise funds for breast cancer research.

"The launch of Spirit's first-ever PiNK Collection is a significant milestone in our commitment to serving the communities where we live and work and advancing meaningful causes like breast cancer awareness and research," said Dana Shapir Alviene, Senior Vice President of Inflight and Airport Experience at Spirit Airlines. "Every opportunity to raise awareness makes a difference in the lives of so many of our Guests, Spirit Family Members, and communities. With the debut of our PiNK Collection this year, we're taking our support to the next level."

The PiNK Collection features pink accents on dresses, cardigans, long and short sleeve shirts, and pink accessories such as scarves, ties, socks, belts, and pins. The announcement of this new initiative was met with overwhelming enthusiasm from Spirit Team Members, leading to the special-edition uniforms selling out in under 24 hours. Additionally, with every purchase of the PiNK Collection's pin, polo and cardigan by the Spirit Family, the Spirit Charitable Foundation will make a donation to BRCAStrong, a South Florida nonprofit organization dedicated to supporting the fight against breast cancer.

Spirit's commitment to breast cancer awareness extends beyond the new uniform collection and to the communities it serves. Spirit is a proud sponsor of the 2024 Miami International Airport (MIA) Runway 5K benefitting the American Cancer Society's Making Strides Against Breast Cancer campaign. Additionally, through the Spirit Charitable Foundation, the airline continues its long-standing support for health organizations such as the Royal Dames of Cancer Research, Rumbaugh-Goodwin Institute for Cancer Research, Ronald McDonald House, Susan G. Komen, SknVue and Personal Ink.

About Spirit Airlines
Spirit Airlines (NYSE: SAVE) is a leading low-fare carrier committed to delivering the best value in the sky by offering an enhanced travel experience with flexible, affordable options. Spirit serves destinations throughout the United States, Latin America and the Caribbean with its Fit Fleet®, one of the youngest and most fuel-efficient fleets in the U.S. Spirit is committed to inspiring positive change in the communities it serves through the Spirit Charitable Foundation. Discover elevated travel options with exceptional value at spirit.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/spirit-airlines-unveils-its-first-ever-pink-uniform-collection-in-honor-of-breast-cancer-awareness-month-302263371.html

SOURCE Spirit Airlines

FAQ

What is Spirit Airlines' PiNK Uniform Collection for October 2024?

Spirit Airlines (SAVE) has introduced a special-edition PiNK Uniform Collection for October 2024 to support Breast Cancer Awareness Month. The collection features pink accents on various clothing items and accessories for Spirit Team Members to wear throughout the month.

How is Spirit Airlines (SAVE) supporting breast cancer awareness in 2024?

Spirit Airlines is supporting breast cancer awareness in 2024 by introducing the PiNK Uniform Collection, sponsoring the Miami International Airport Runway 5K, and making donations to BRCAStrong through the Spirit Charitable Foundation for each purchase of select PiNK Collection items.

What was the response to Spirit Airlines' PiNK Uniform Collection?

The response to Spirit Airlines' PiNK Uniform Collection was overwhelmingly positive, with the special-edition uniforms selling out in less than 24 hours after the announcement.

Which organizations does Spirit Airlines (SAVE) support for breast cancer awareness?

Spirit Airlines supports various health organizations, including BRCAStrong, Royal Dames of Cancer Research, Rumbaugh-Goodwin Institute for Cancer Research, Ronald McDonald House, Susan G. Komen, SknVue, and Personal Ink.
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