Sinclair Stock Price, News & Analysis

Bally Sports, part of Sinclair Broadcast Group (SBGI), has launched The Rally, a weekday sports talk show premiering on January 24 at 5:00 PM ET. The show will feature a diverse lineup including Shams Charania and Russell Dorsey, focusing on trending sports topics and viewer engagement. Produced in partnership with Stadium, it aims to blend national sports conversation with local insights. Bally Sports operates 19 regional sports networks covering over half of MLB, NHL, and NBA teams, producing 4,500 live telecasts annually.

ONE Media, a joint venture of Sinclair Broadcast Group (Nasdaq: SBGI) and Coherent Logix, supports the new ATSC 3.0 Patent Pool initiated by MPEG LA. This initiative offers simplified licensing for NextGen TV technology, enhancing the deployment of related devices. The ATSC 3.0 standard, adopted in the U.S. and South Korea, enhances digital broadcasting capabilities with improved audio, video quality, mobile reception, and personalized services. Jerald Fritz emphasized the significance of this licensing model for manufacturers aiming to deliver these advanced technologies globally.

Diamond Sports Group, a subsidiary of Sinclair Broadcast Group (NASDAQ: SBGI), announced a Transaction Support Agreement (TSA) to raise $600 million in new capital and defer management fees, totaling $1.0 billion in liquidity enhancement over five years. This agreement involves various lenders and noteholders holding existing loans and notes and aims to strengthen Diamond's balance sheet and support long-term growth. The company plans to launch a direct-to-consumer platform, enhancing viewer engagement and revenue streams.

Sinclair Broadcast Group (NASDAQ: SBGI) has renewed its agreement with the NBA for direct-to-consumer (DTC) and outer market distribution rights for 16 teams. This partnership allows Sinclair's Diamond Sports Group to stream live games on its Bally Sports Regional Networks, enhancing sports content accessibility for local fans. The teams involved include the Atlanta Hawks, Miami Heat, and San Antonio Spurs. Sinclair aims to launch a new DTC platform in 2022, promising personalized viewing experiences and expanding market reach.

Research from NVISA, backed by Sinclair's ONE Media 3.0, reveals consumer demand for NextGen Broadcast Emergency Information services. Over half of Americans desire geo-targeted alerts and customizable notification settings. Survey data indicates that the ability to receive critical updates even without Internet or cellular service is highly valued. Notably, nearly two-thirds would pay an additional $5 to $10 for enhanced emergency information capabilities. This study highlights the essential role of local broadcasters during crises and indicates strong future growth prospects for broadcasters and app developers in mobile environments.

Sinclair Broadcast Group (Nasdaq: SBGI) has renewed multi-year affiliations with NBC and Fox across 20 markets, covering approximately 11 million households. Notable NBC affiliate renewals include markets such as San Antonio and Las Vegas, while Fox affiliates include Bakersfield and Omaha. Sinclair partners also renewed agreements in additional markets through joint sales agreements. Sinclair's Vice President, Will Bell, expressed satisfaction with the agreements, highlighting the importance of these affiliations in the evolving media landscape.

Sinclair Broadcast Group (NASDAQ: SBGI) recently announced successful holiday donation drives conducted by its television stations and Bally Sports regional sports networks. These initiatives resulted in the collection of 140,000 toys, along with significant amounts of food and clothing, supporting local charities. The donations aim to assist thousands of families during the holiday season, with recipients including organizations such as Toys for Tots and The Salvation Army. President Rob Weisbord expressed gratitude for the community support received.

Sinclair Sports Group (NASDAQ: SBGI) and AT&T (NYSE: T) have announced a new collaboration aimed at enhancing digital content and fan engagement for the 2021-22 NBA season. Central to this partnership is NBA Insider Shams Charania, who will lead informative updates and sponsored segments. The collaboration launched with successful broadcasts, including a draft special that saw a 25% viewership increase compared to the prior year. This initiative intends to deepen audience engagement through innovative digital and social interactions.

Sinclair Broadcast Group (NASDAQ: SBGI) congratulates CFO Lucy Rutishauser for being recognized as one of the 'Most Powerful Women in Finance' by Cablefax Magazine. CEO Chris Ripley praised her contributions in establishing Sinclair as a leader in local sports and news. Rutishauser, a magna cum laude graduate in Economics and Finance, has previously been honored by The Baltimore Sun and Cynopsis. Sinclair operates 185 TV stations and multiple sports network brands, emphasizing its diversified media presence.