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Video: Interview With Lead Developer Behind SEE's New Compostable Packaging Tray

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Global packaging provider SEE introduces a biobased, industrial compostable tray for protein packaging, meeting eco-conscious demands. The CRYOVAC brand tray is USDA-certified with 54% biobased content derived from renewable wood cellulose, breaking down into organic material without toxic residue.
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The introduction of SEE's biobased, compostable tray for protein packaging represents a significant advancement in the realm of sustainable packaging solutions. As environmental regulations tighten and consumer awareness regarding sustainability grows, the demand for eco-friendly packaging options has surged. This new product aligns with a broader industry trend towards reducing the environmental impact of packaging materials, particularly in the food industry, where single-use plastics and non-biodegradable materials are prevalent.

From an environmental standpoint, the tray's 54% biobased content, derived from renewable wood cellulose, positions it as a more sustainable alternative to traditional EPS trays. The USDA certification underscores the product's compliance with certain biobased content standards, potentially influencing consumer perception and purchasing decisions. Furthermore, the ability of the tray to compost and break down into organic material without leaving toxic residue addresses the critical issue of waste management and aligns with circular economy principles.

The adoption of SEE's CRYOVAC® brand compostable overwrap tray by meat processors and grocery retailers could have a considerable impact on the packaging industry. The compatibility of this new tray with existing food processing equipment is a crucial factor in its potential market penetration, as it minimizes the need for additional capital investments by processors. This ease of integration could accelerate the adoption rate, making it a competitive edge for SEE.

The market for sustainable packaging is rapidly expanding and early movers in this space can gain significant market share. Financially, this innovation could open up new revenue streams for SEE, as businesses increasingly seek out sustainable packaging solutions to meet corporate sustainability goals and consumer expectations. The long-term financial implications hinge on the cost-competitiveness of the biobased trays compared to conventional options, as well as the scalability of production.

Transitioning to sustainable packaging solutions like SEE's compostable tray can have far-reaching implications for supply chain management. The sourcing of biobased materials, such as renewable wood cellulose, requires careful consideration of supply chain sustainability and the potential impact on forestry practices. Ensuring a consistent and responsible supply of these materials is paramount for maintaining the product's eco-friendly credentials.

Additionally, the end-of-life aspect of the trays, being compostable, necessitates the development of corresponding waste management infrastructure. Companies adopting these trays will need to consider how they integrate into existing waste management systems or potentially invest in new composting facilities. This could influence the operational costs and logistics for businesses, but also presents an opportunity for innovation in waste management services.

NORTHAMPTON, MA / ACCESSWIRE / February 13, 2024 / SEE

As food packaging standards evolve, meat processors and grocery retailers are seeking an eco-conscious alternative to expanded polystyrene (EPS) for packaging fresh poultry and red meat.

Global packaging provider SEE recently introduced the first biobased, industrial compostable tray for protein packaging that has been successfully tested to meet the demands of existing food processing equipment.

SEE's CRYOVAC® brand compostable overwrap tray is made from food-contact grade resin, which is USDA-certified as having 54% biobased content chemically derived from renewable wood cellulose. The tray will break down into organic material without leaving toxic residue.

SEE's Tiffani Burt, Ph.D. led the development of the CRYOVAC® brand compostable overwrap tray. In this video interview she succinctly explains the science behind the packaging solution, what makes it compostable, and how it will help companies meet their sustainability goals.

View additional multimedia and more ESG storytelling from SEE on 3blmedia.com.

Contact Info:
Spokesperson: SEE
Website: https://www.3blmedia.com/profiles/see
Email: info@3blmedia.com

SOURCE: SEE



View the original press release on accesswire.com

FAQ

What is the new product introduced by SEE for protein packaging?

SEE introduced the CRYOVAC brand compostable overwrap tray for protein packaging.

What is the biobased content percentage of the tray introduced by SEE?

The tray introduced by SEE has 54% biobased content derived from renewable wood cellulose.

Who led the development of the CRYOVAC brand compostable overwrap tray?

Tiffani Burt, Ph.D., led the development of the CRYOVAC brand compostable overwrap tray.

What makes the CRYOVAC brand tray compostable?

The CRYOVAC brand tray is compostable as it breaks down into organic material without leaving toxic residue.

How can companies benefit from using SEE's new packaging solution?

Companies can meet their sustainability goals by using SEE's new compostable overwrap tray for protein packaging.

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About SEE

sealed air corporation creates a world that feels, tastes and works better. in 2014, the company generated revenue of approximately $7.8 billion by helping our customers achieve their sustainability goals in the face of today’s biggest social and environmental challenges. our portfolio of widely recognized brands, including cryovac® brand food packaging solutions, bubble wrap® brand cushioning and diversey® cleaning and hygiene solutions, ensures a safer and less wasteful food supply chain, protects valuable goods shipped around the world, and improves health through clean environments. sealed air has approximately 24,000 employees who serve customers in 175 countries. to learn more, visit www.sealedair.com.