Welcome to our dedicated page for Sweetgreen news (Ticker: SG), a resource for investors and traders seeking the latest updates and insights on Sweetgreen stock.
Sweetgreen, Inc. (NYSE: SG) generates a steady stream of news as a mission-driven restaurant brand focused on real food, menu innovation, and technology. Company announcements frequently highlight new chef-crafted dishes, collaborations, and digital features that reflect its goal of building healthier communities by connecting people to fresh, made-from-scratch meals.
Recent news has showcased Sweetgreen’s expansion of protein-forward offerings, such as the Power Max Protein Bowl and Caramelized Garlic Steak entrées, as well as limited-time variations on guest favorites like the Harvest Bowl. The company also announces seasonal menus and value-focused items, illustrating how it responds to evolving guest preferences around flavor, protein, and affordability.
Sweetgreen’s news flow also covers health-focused partnerships and educational campaigns. A notable example is its collaboration with Function Health and Dr. Mark Hyman on a menu designed around foundational biological principles, featuring bowls like the Omega Salad and Nutrient Power Plate. These stories emphasize how Sweetgreen links culinary creativity with nutrition insights and in-app ingredient education.
Operational and technology updates are another key theme in Sweetgreen news. Releases have detailed the rollout of its macronutrient tracking tool, the opening of sweetlane drive-thru locations that serve digital orders, and the use of Infinite Kitchen automation to enhance speed and consistency. Expansion into new markets, such as Sacramento, and content series like "Faces of the Farm" that spotlight partner growers, add further context on growth and sourcing.
Investors, customers, and industry observers can use this news page to follow Sweetgreen’s latest menu launches, technology initiatives, market entries, and strategic moves, and to see how the brand continues to interpret fast food through the lens of real, thoughtfully sourced ingredients.
Sweetgreen (NYSE: SG) will open its first-ever Infinite Kitchen sweetlane drive-thru in Costa Mesa on November 18, 2025 at 280 Bristol St, Costa Mesa, CA 92626. The 2,295-square-foot restaurant seats 32, opens daily 10:00 a.m.–10:00 p.m., and combines in-store hospitality, Infinite Kitchen technology, and a drive-up pickup lane for digital orders.
More than a third of Sweetgreen orders are placed via owned digital channels; customers order in advance via app or website for quick handoff. The location also supports dine-in and in-store pickup and launches alongside a new macronutrient tracking tool across Sweetgreen digital platforms.
Sweetgreen (NYSE: SG) launched a new macronutrient tracking tool across its digital platforms on November 10, 2025, and rolled out protein-forward menu upgrades.
The feature shows protein, carbohydrate, fat and calorie breakdowns for every item and includes a real-time macro calculator for ingredient swaps. Sweetgreen increased protein by 25% in entrees with antibiotic-free chicken and tofu and now lists nine made-from-scratch entrees with 30+ grams of protein, including Hot Honey Chicken (52g), Harvest Bowl (40g), and Chicken Pesto Parm (39g). The company also states chicken, salmon, and steak are antibiotic-free and roasted in-house.
Sweetgreen (NYSE: SG) announced on November 6, 2025 that it has agreed to sell its Spyce business and Infinite Kitchen technology to Wonder for $186.4 million. Sweetgreen will receive $100 million cash plus Series C preferred shares in Wonder with an implied value of $86.4 million based on Wonder's most recent financing price. Sweetgreen acquired Spyce in 2021 for approximately $70 million including post-acquisition adjustments.
The deal includes supply and license agreements that let Sweetgreen continue deploying Infinite Kitchens across its restaurants, and 38 Spyce engineers and support staff will transition to Wonder.
Sweetgreen (NYSE: SG) reported third quarter 2025 results for the period ended September 28, 2025. Total revenue was $172.4M, down 0.6% year-over-year, with Same-Store Sales down (9.5)% and AUV of $2.8M. Digital sales rose to 61.8% of revenue and Owned Digital to 35.3%. The company reported a net loss of $(36.1)M and loss from operations margin of (21.0)%. Adjusted EBITDA was $(4.4)M versus $6.8M a year earlier. Restaurant-Level Profit Margin fell to 13.1% (~700 bps decline).
Updated FY2025 guidance: 37 net new openings, revenue $682M–$688M, Same-Store Sales (8.5)% to (7.7)%, Restaurant-Level Profit Margin 14.5%–15%, and Adjusted EBITDA $(13)M to $(10)M.
Sweetgreen (NYSE:SG) unveiled a Late Fall Menu on October 28, 2025 that spotlights cauliflower as the season’s centerpiece. The limited-time menu runs through December 28, 2025 and adds two entrées and one side built around garlic parmesan cauliflower: Garlic Parm Cauli Bowl, Chicken Cauli Plate, and Garlic Parm Cauli + Romesco Side. New supporting ingredients include caramelized balsamic onions, roasted romesco sauce, roasted sweet potatoes, wild rice, garlic breadcrumbs, and a creamy basil dressing. Sweetgreen said the cauliflower will be sourced from Freitas Brothers Farms for all California restaurants and Phoenix, highlighting seasonal, intentional sourcing and a forthcoming Faces of The Farm episode.
Sweetgreen (SG) is opening a new Lower East Side Manhattan restaurant at 167 Orchard Street and will host a one-day collaboration with Katz’s Delicatessen on October 18, 2025 from 12:00–3:00 PM. The event features a Sweetgreen x Katz’s “LES Pastrami Salad” topped with Katz’s hand-carved pastrami and a complimentary collector hat (one per person) for in-store buyers while supplies last.
The new location becomes Sweetgreen’s 41st NYC restaurant, expanding the brand’s presence in its largest market. The collab bowl and hat are available exclusively at the Lower East Side store during the stated event window.
Sweetgreen (NYSE: SG) will release third quarter 2025 financial results after market close on Thursday, November 6, 2025. The company will host a live webcast of its earnings discussion at 2:00 p.m. PT / 5:00 p.m. ET on the same day.
A live and archived webcast will be available on the investor relations website at https://investor.sweetgreen.com/, with the archived replay remaining available for about one year. Sweetgreen said it distributes material information through SEC filings, press releases, public calls, webcasts, and its investor site to meet Regulation FD disclosure obligations.
Sweetgreen (NYSE: SG) launched the limited‑edition Ranchy Baddie Bowl, a collab with Nic Vansteenberghe and Olandria Carthen available at participating locations and via the Sweetgreen app from October 6 to October 27, 2025. The bowl pairs Sweetgreen’s Green Goddess Ranch with hot sauce and crunchy toppings and features kale, white rice, blackened chicken, shredded cabbage, tortilla chips, sweet potatoes, jammy tomatoes, and crispy onions.
The drop celebrates community input and the creators’ fan base, Nicolandria Nation, and is positioned as a limited, promotional menu item nationwide.
Sweetgreen (NYSE:SG) announced its expansion into Arizona with two new restaurant locations. The company's first Arizona restaurant will open at Scottsdale Quarter on September 23, 2025, followed by a second location at Camelback + 32nd in Phoenix in late October.
The Scottsdale Quarter location spans 2,515 square feet with seating for 30 indoor and 36 outdoor guests. To celebrate the opening, Sweetgreen will host a kick-off party and donate one meal to St. Mary's Food Bank for every meal purchased on opening day. The restaurants will feature the brand's chef-driven menu, including fan favorites and seasonal offerings.
Sweetgreen (NYSE:SG) is launching its Fall Seasonal Menu nationwide on September 9, 2025, featuring a collaboration with Love Island's Nic Vansteenberghe. The campaign introduces new fall ingredients including jammy roasted tomatoes, candied pumpkin seeds, and garlic breadcrumbs, alongside returning maple glazed Brussels sprouts.
The menu features three main offerings: the returning Autumn Harvest Bowl, a fall-inspired Autumn Caesar, and Maple Glazed Brussels + Sweet Potatoes side dish. Additionally, Sweetgreen is releasing a limited-edition "Grown Good" hat, with 100% of proceeds benefiting the Diabetes Research Institute Foundation.