Safe Harbor Financial Delivers Strong 29% YoY Growth in Emerging US Cannabis Markets Representing 100+ New Customer Depository Accounts
Rhea-AI Summary
Safe Harbor (NASDAQ: SHFS) reported emerging US market average deposit balances rose 29% year-over-year for the 12 months ended February 4, 2026, lifting total average deposit balances 4.5%. Emerging markets now represent 31% of total deposit balances and added 100+ new customer depository accounts.
The company highlighted strategic early entry across new and expanding state programs (New York, New Jersey, Illinois, Florida, Ohio, Kentucky and others) and said deposit growth reflects client expansion and regulatory market maturation.
Positive
- 29% YoY growth in emerging US market average deposit balances
- Emerging markets now represent 31% of total average deposit balances
- 100+ new customer depository accounts added in the past year
- Total average deposit balances increased 4.5%
Negative
- None.
News Market Reaction – SHFS
On the day this news was published, SHFS gained 4.94%, reflecting a moderate positive market reaction. Argus tracked a peak move of +19.4% during that session. Our momentum scanner triggered 7 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $119K to the company's valuation, bringing the market cap to $3M at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
Pre-news, SHFS was down 10.51% while regional banking peers were mixed: GLBZ down 5.98%, KFFB down 2.44%, CARV up 5.71%, and others flat. Moves do not indicate a uniform sector trend.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Feb 09 | Alliance amendment | Positive | +7.5% | Extended PCCU alliance and improved revenue share terms through 2031. |
| Jan 27 | Product expansion | Positive | +20.2% | Expanded payments solutions via new partners to broaden cannabis payments options. |
| Jan 14 | Insurance partnerships | Positive | -4.6% | Added cannabis-specific insurance solutions through Frontier Risk and AlphaRoot. |
| Dec 30 | Leadership hires | Positive | -8.0% | Hired senior leaders to strengthen lending strategy and client experience. |
| Dec 23 | Services expansion | Positive | +3.1% | Integrated 420 IT Solutions assets with performance-based equity tied to revenue. |
Strategic and partnership news has often led to positive price reactions, but there are instances where similar positive updates were followed by declines, indicating mixed follow-through.
Over the past months, SHFS has focused on strengthening partnerships, expanding services, and enhancing its platform for cannabis-related banking. On Dec. 23, 2025, it integrated 420 IT Solutions assets with performance-based share consideration tied to $5–6M revenue milestones. Late December leadership hires aimed to bolster lending and client experience but saw a negative reaction. January 2026 brought insurance and payments partnerships, with reactions ranging from -4.59% to 20.19%. The February PCCU extension, expected to add $9M+ revenue, also drew a positive move, framing today’s growth update within an ongoing expansion strategy.
Market Pulse Summary
This announcement highlights 29% year-over-year growth in emerging market deposits and a 4.5% increase in total average deposit balances, with emerging states now contributing 31% of balances and more than 100 new depository accounts. It reinforces Safe Harbor’s strategy of entering high-growth cannabis markets early. Investors may track whether this momentum translates into sustained revenue improvement and how it interacts with prior capital-structure and regulatory disclosures.
Key Terms
fintech financial
depository accounts financial
adult-use licensing regulatory
working capital reserves financial
licensing programs regulatory
compliant banking services financial
AI-generated analysis. Not financial advice.
Cumulatively Emerging US Markets represent
DENVER, March 03, 2026 (GLOBE NEWSWIRE) -- SHF Holdings, Inc., d/b/a Safe Harbor (the “Company” or “Safe Harbor”) (NASDAQ: SHFS), a leading fintech platform serving the banking, lending, and financial services needs of the regulated cannabis and hemp industries, announced that emerging US market average deposit balances increased
"We've built a strong foundation by investing in high-potential markets early, whether that's new states launching their programs, established states expanding adult-use licensing, or mature markets where operators are scaling operations," said Terry Mendez, Chief Executive Officer of Safe Harbor. "The
The growth in emerging US markets represents more than 100 new customer depository accounts established over the past year, combined with increased deposit levels from certain existing clients as their operations expanded. Safe Harbor's established presence in these high-growth territories positions the Company to benefit from ongoing regulatory developments and operator expansion as these markets continue to mature and scale.
Strategic Focus on Three Market Categories:
Safe Harbor’s emerging market portfolio spans distinct opportunity categories based on regulatory maturity:
- New Markets Coming Online: Delaware, Minnesota, Kentucky, Alabama, and Mississippi are states that have recently launched or are actively implementing cannabis licensing programs.
- Licensing Expansion in Major Adult-Use States: New York, New Jersey, Maryland, Connecticut, Missouri, and Ohio are experiencing growth as established adult-use programs expand their licensing frameworks, bringing new operators into regulated markets and creating demand for compliant banking services.
- Operator Footprint Expansion: Pennsylvania, Illinois, Virginia, and Florida represent medical or transitioning markets where existing operators are expanding their operations, thereby increasing their need for sophisticated compliant banking services.
In emerging markets, deposit levels naturally fluctuate as licensed operators progress through business cycles, from deploying startup capital for facility build-outs, equipment, and inventory acquisitions during their launch phases, to building working capital reserves as they mature. Safe Harbor’s growing presence in emerging states reflects its strategy of supporting cannabis operators from their initial licensing through operational maturity, positioning the Company to participate in continued industry expansion as state programs evolve.
About Safe Harbor
Safe Harbor is a financial platform delivering smarter banking, lending, payments and business services tailored to how the cannabis industry actually operates. As one of the original pioneers of compliant financial operations support and cannabis banking consulting in the U.S., Safe Harbor has facilitated more than
Safe Harbor defines “average deposit balances” as the trailing 14 day average daily deposit balances at its financial institution partners. “Emerging US markets” are states with cannabis programs launched or materially expanded within the past five years, where regulatory frameworks and operator participation continue to evolve. These markets include states that are in the initial stages of their licensing programs, transitioning from medical to adult-use programs, and states experiencing significant cannabis licensing expansion.
Cautionary Statement Regarding Forward-Looking Statements:
Certain information contained in this press release may contain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Statements other than statements of historical facts included herein may constitute forward-looking statements and are not guarantees of future performance or results and involve a number of risks and uncertainties. Forward-looking statements may include, but are not limited to, statements with respect to, growth in Safe Harbor’s AUM, Safe Harbor’s ability to satisfy the required conditions to utilize its equity line of credit (the “ELOC”), market conditions that may impact Safe Harbor’s ability to access the ELOC on acceptable terms or at all, the possibility that the ELOC may not be fully utilized, expected use of proceeds from the ELOC, trends in the cannabis industry, including proposed changes in U.S. and state laws, rules, regulations and guidance relating to Safe Harbor’s services; Safe Harbor’s growth prospects and Safe Harbor’s market size; Safe Harbor’s projected financial and operational performance, including relative to its competitors and historical performance; success or viability of new product and service offerings Safe Harbor may introduce in the future; the impact volatility in the capital markets, which may adversely affect the price of Safe Harbor’s securities; the outcome of any legal proceedings that have been or may be brought by or against Safe Harbor; and other statements regarding Safe Harbor’s expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words “anticipate,” “believe,” “continue,” “could,” “estimate,” “expect,” “intends,” “outlook,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would,” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Actual results may differ materially from those in the forward-looking statements as a result of a number of factors, including those described from time to time in Safe Harbor’s filings with the U.S. Securities and Exchange Commission. Safe Harbor undertakes no duty to update any forward-looking statement made herein. All forward-looking statements speak only as of the date of this press release.
Safe Harbor Investor Relations Contact:
ir@SHFinancial.org
Safe Harbor Media Relations Contact:
safeharbor@kcsa.com