Safety Shot Partners with Monarq Asset Management to Actively Manage BONK Holdings Treasury

Rhea-AI Summary

Safety Shot (NASDAQ: SHOT) has announced a strategic partnership with Monarq Asset Management to actively manage its BONK Holdings LLC subsidiary. The company's digital asset treasury, currently holding over $50 million in BONK tokens, will be managed under a three-pronged strategy focusing on active treasury management, yield generation, and wealth preservation.

The partnership aims to create a self-sustaining financial model by generating sufficient yield to cover Safety Shot's public operating expenses. This revenue stream will complement the company's existing 10% revenue sharing interest in the memecoin launchpad, letsBONK.fun. The initiative represents Safety Shot's strategic move to position itself as the premier public vehicle for investors seeking exposure to the BONK ecosystem.

Positive

• Treasury holdings of over $50 million in BONK tokens
• New potential revenue stream through active treasury management
• Additional 10% revenue sharing from letsBONK.fun platform
• Partnership with institutional-grade asset manager for sophisticated trading strategies

Negative

• High exposure to volatile cryptocurrency assets
• Dependency on BONK token performance for treasury value
• Risk associated with yield farming and staking strategies

Institutional-Grade Asset Manager Retained to Monetize BONK Treasury, Generate Yield, and Preserve Shareholder Value

SCOTTSDALE, AZ, Sept. 25, 2025 (GLOBE NEWSWIRE) -- Safety Shot, Inc. (Nasdaq: SHOT) today announced a strategic alliance with Monarq Asset Management, a leading multi-strategy digital asset investment manager, to oversee the active management of its BONK Holdings LLC subsidiary.

Monarq Asset Management will manage the Company’s digital asset treasury, which currently holds over $50 million in BONK tokens, with a clear three-pronged mandate designed to create a self-sustaining financial model and enhance shareholder value:

• Active Treasury Management: Employ sophisticated, institutional-grade strategies to manage the Company’s significant BONK holdings.
• Yield Generation & Accumulation: Actively monetize the BONK treasury through strategies such as staking and yield farming to generate new, non-dilutive revenue streams and strategically accumulate more BONK.
• Wealth Preservation: Implement advanced hedging strategies to mitigate downside risk and protect the value of the treasury for shareholders.
  

This active management strategy is designed to generate sufficient yield to cover the Company's public operating expenses, creating a self-sufficient model for growth. This new revenue stream from active treasury management is separate from and in addition to the Company’s 10% revenue sharing interest in the highly profitable memecoin launchpad, letsBONK.fun.

“Partnering with a firm of Monarq’s caliber is a pivotal step in our evolution,” said Jarrett Boon, CEO of Safety Shot. “This isn’t a passive treasury strategy; we are actively putting our digital assets to work to generate significant returns and protect shareholder value. Monarq’s expertise in quantitative trading and derivatives will allow us to monetize our BONK holdings in a sophisticated manner, with the goal of creating a self-funding engine for our growth.”

Mitchell Rudy (a.k.a. Nom), a BONK core contributor, added, “Bringing in a top-tier firm like Monarq Asset Management is a critical step in professionalizing our treasury and executing our vision at the highest level. Their deep expertise in quantitative strategies and risk management is exactly what we need to actively monetize our BONK holdings, generate sustainable yield, and protect our balance sheet. This isn't just about holding an asset; it's about making that asset productive for our shareholders. Partnering with Monarq ensures we have the institutional-grade horsepower to do just that.”

This alliance is expected to accelerate Safety Shot’s strategy of transforming into the premier public vehicle for investors to gain exposure to the growth of the BONK ecosystem, backed by real revenue and sophisticated, institutional-grade asset management.

About Safety Shot, Inc. Safety Shot, Inc. (Nasdaq: SHOT), is a company evolving bridge the gap between traditional public markets and the digital asset ecosystem. Following its strategic integration with letsBONK.fun, the Company is executing a new strategy focused on acquiring revenue-generating assets within the DeFi space to build a robust treasury of digital assets. The Company’s beverage division holds the patented Sure Shot beverage, designed to rapidly reduce blood alcohol content as well as Yerbaé’s plant-based, energy beverage.

Investor Relations: Phone: 561-244-7100 Email: investors@drinksafetyshot.com

Forward-Looking Statements: This press release contains forward-looking statements. Such statements are subject to risks and uncertainties, many of which are outside of the Company’s control, and actual results could differ materially. Factors that could cause or contribute to such differences include, but are not limited to, the performance of BONK tokens, the successful integration and operational success with letsBONK.fun, the ability to execute on the Company’s treasury strategy, and other risks detailed in Safety Shot’s filings with the Securities and Exchange Commission.

FAQ

What is Safety Shot's (SHOT) new partnership with Monarq Asset Management?

Safety Shot has partnered with Monarq Asset Management to actively manage its $50 million BONK token treasury through sophisticated trading strategies, yield generation, and wealth preservation measures.

How much BONK tokens does Safety Shot (SHOT) currently hold?

Safety Shot holds over $50 million worth of BONK tokens in its digital asset treasury.

What are the main objectives of Safety Shot's BONK treasury management strategy?

The strategy has three main objectives: active treasury management, yield generation through staking and farming, and wealth preservation through hedging.

How will the Monarq partnership benefit Safety Shot (SHOT) shareholders?

The partnership aims to benefit shareholders by generating sustainable yield from BONK holdings, creating non-dilutive revenue streams, and implementing risk management strategies to protect treasury value.

What revenue streams does Safety Shot (SHOT) have from its BONK activities?

Safety Shot has two main revenue streams: yield generation from treasury management and a 10% revenue sharing interest in the letsBONK.fun memecoin launchpad.