Skechers Usa Stock Price, News & Analysis

Skechers has signed an agreement to acquire its existing Scandinavian distributor, Sports Connection Holding ApS, establishing it as a wholly-owned subsidiary. This acquisition includes 58 retail locations and over 1,600 wholesale customers, aimed at enhancing Skechers' market presence in the Nordic countries, including Denmark, Finland, Norway, Sweden, Greenland, and the Faroe Islands. David Weinberg, COO of Skechers USA, emphasized the partnership's significance for expanding their reach in Europe. Sports Connection, a long-time distributor since 2005, will further leverage its expertise to drive growth. The transaction aligns with Skechers' strategy to integrate local operations into its brand framework.

Skechers brand ambassador and 2022 U.S. Open champion, Matt Fitzpatrick, secured his first win of the 2023 season at the RBC Heritage held in Hilton Head, South Carolina. He triumphed in a thrilling playoff against the defending champion, wearing the Skechers GO GOLF Pro 5 Hyper™. Fitzpatrick expressed pride in winning at a course he has frequented since childhood, marking a significant early-season victory. Skechers President Michael Greenberg praised Fitzpatrick's stellar performance, emphasizing the comfort and reliability of their golf footwear. Fitzpatrick has seven European Tour wins and is currently ranked #8 in the World Golf Rankings. Skechers GO GOLF footwear features innovative designs and is available at various retail outlets, highlighting the brand’s position in the competitive golf footwear market.

Skechers has launched a new marketing campaign featuring Mr. T, who humorously addresses the common spelling error of the brand's name. For over 30 years, Skechers has been spelled without a 't', and this campaign aims to highlight the misconception and the brand's identity. Michael Greenberg, president of Skechers, emphasized that while the name will not change, Mr. T’s involvement is a playful nod to the autocorrect confusion consumers face. The Skechers product range, known for comfort, is available in numerous retail outlets globally.

This campaign not only entertains but also reinforces the brand's recognition and aims to combat common spelling mistakes, leveraging Mr. T's celebrity status to boost brand visibility.

Skechers USA, Inc. (NYSE: SKX) will release its first quarter 2023 financial results on April 27, 2023, post-market close. Following the announcement, David Weinberg, COO, and John Vandemore, CFO, will host a conference call at 4:30 p.m. ET to discuss the results in detail.

The call will be accessible live on the company’s website, with a replay option available for a year. Skechers, known for its diverse range of lifestyle and performance footwear, operates in over 180 countries and manages a robust network of retail stores and online outlets.

The Skechers Foundation announced a record-breaking annual fundraising achievement of over $3.1 million to support children with special needs and educational programs. This contribution brings the total raised to more than $21 million since its inception. Key highlights include a $1 million donation to the Friendship Foundation for its various initiatives, including the development of a new $55 million Friendship Campus set to open in 2025. Additionally, the foundation awarded $282,000 in scholarships to high school seniors, furthering its commitment to supporting vulnerable youth educationally.

Skechers unveils a new campaign featuring Broadway star Ashley Park for its popular Skechers Uno fashion sneakers. Park, known for her role in Netflix's 'Emily in Paris', showcases her love for the brand through a vibrant musical performance. Michael Greenberg, president of Skechers, highlights Park's unique appeal and the collection's fashionable design, boasting air-infused wedge outsoles and diverse colorways. This campaign aims to elevate the brand's visibility in retail markets, appealing to a broad audience. Skechers continues to expand its global presence, available in over 180 countries and through numerous retail channels.