Welcome to our dedicated page for Skechers Usa news (Ticker: SKX), a resource for investors and traders seeking the latest updates and insights on Skechers Usa stock.
The SKX news page on Stock Titan compiles historical news coverage for Skechers U.S.A., Inc., The Comfort Technology Company®. These articles provide insight into how Skechers operated as a global footwear leader, designing, developing and marketing lifestyle and performance footwear, apparel and accessories for men, women and children, and distributing its collections in approximately 180 countries and territories.
Company press releases highlight a wide range of business activities and brand initiatives. Readers will find coverage of product launches such as the Skechers AERO Series of technical running footwear and SKX Full-Court Press™ basketball shoes, as well as expansions of Skechers Performance retail concepts, including large immersive stores that showcase running, basketball, soccer, golf, pickleball and outdoor footwear alongside lifestyle products.
The news feed also documents marketing partnerships and athlete endorsements. Skechers announcements feature elite athletes across basketball, golf, soccer, pickleball and cricket, and describe event sponsorships such as the SKECHERS Hot Chocolate Run series. These stories illustrate how the company used athlete rosters and experiential events to promote its Comfort that Performs positioning and proprietary technologies like Skechers Hands Free Slip-ins®, Hyper Burst™ cushioning and Goodyear® Performance Outsoles.
In addition, the SKX news archive includes corporate and financial updates, such as quarterly earnings releases and communications related to the acquisition of Skechers by an affiliate of 3G Capital Partners L.P. and the associated merger process. Together, these items trace the company’s evolution from a publicly traded issuer on the New York Stock Exchange to an indirect subsidiary of a private parent.
Investors, researchers and footwear industry observers can use this page to review how Skechers communicated with the market, introduced new technologies and products, and reported on significant corporate events during the period when SKX was an active public listing.
SKECHERS USA, a global footwear leader, announced that CFO John Vandemore will participate in a fireside chat at the UBS Global Consumer & Retail Conference in Boston on March 9, 2022, at 1:00 p.m. ET. The chat will be available live and on replay for 90 days on the company's website. SKECHERS designs and markets a wide range of footwear and accessories, operating retail stores and e-commerce sites across the U.S. and over 180 countries.
Skechers, the Comfort Technology Company™, announces its role as the Official Footwear Sponsor of the US OPEN Pickleball Championships starting April 23 in Naples, FL. The company will launch a new line of pickleball footwear, including the Viper Court shoe, designed for both casual and competitive players, featuring advanced comfort technology. This multi-year partnership includes providing footwear to event volunteers and a booth for fans to experience and purchase products. Skechers aims to capitalize on the growing popularity of pickleball, reinforcing its presence in the performance footwear market.
Skechers has launched a global campaign featuring music legend Willie Nelson during the Super Bowl. The campaign includes two commercials showcasing Nelson's iconic song "On the Road Again" and a humorous take on his advocacy for comfort. Michael Greenberg, president of Skechers, highlights Nelson's broad appeal and genuine personality as key factors for the campaign's impact. This is the ninth time Skechers has advertised during the Super Bowl, emphasizing their leading position in comfort footwear with technologies like Skechers Arch Fit, Max Cushioning, and more.
Skechers reported strong financial results for Q4 and FY 2021, marking significant growth across sales and earnings. Q4 sales reached $1.65 billion, up 24.4% YoY, driven by a 30.3% rise in Direct-to-Consumer and 30.1% in International Wholesale. The company achieved a record annual sales milestone of $6.29 billion, an increase of 36.7% from 2020. Skechers' diluted EPS hit $2.56, boosted by a tax benefit of $346.8 million. A $500 million share repurchase program was authorized to enhance shareholder value. The outlook for Q1 2022 anticipates sales between $1.675 billion and $1.725 billion.
SKECHERS USA, Inc. (NYSE: SKX) will release its fourth quarter and full year 2021 financial results on February 3, 2022, after market close. A conference call, featuring COO David Weinberg and CFO John Vandemore, is scheduled for 4:30 p.m. ET on the same day. Investors can access the call through the Investor Relations section of the company’s website. A replay will be available starting at 7:30 p.m. ET on February 3, 2022, until February 17, 2022.
Skechers has partnered with television personality Amanda Kloots to enhance its brand presence. Kloots, known for her fitness and dance background, will join Skechers' ambassadors in a campaign across North America promoting footwear and apparel. She emphasized the comfort of Skechers products, stating they suit her active lifestyle. Skechers aims to leverage Kloots' popularity to reach a broader audience. This collaboration aligns with the brand's focus on innovative comfort technologies and may strengthen its market position in the competitive footwear industry.
Skechers has transitioned from a third-party distributor to its own operation in the Philippines, establishing Skechers USA Philippines, Inc. This move aims to enhance brand growth in the region. Skechers plans to leverage its lifestyle collections and comfort innovations to tap into the 100 million consumers in the Philippines. The company is setting up new offices, a distribution center, and retail stores, with more openings planned for 2022. This strategic shift underscores Skechers' commitment to expanding its market presence in Southeast Asia.
Skechers USA, Inc. (NYSE:SKX) announced the appointment of Zulema Garcia to its Board of Directors, effective immediately, and the resignation of four board members, reducing the total number of directors to seven. Ms. Garcia, previously with Herbalife and KPMG LLP, will serve on the Audit Committee. CEO Robert Greenberg emphasized the importance of fresh perspectives for the company's strategic plans. The changes come as Skechers aims to maintain its competitive edge in the athletic lifestyle footwear market.
Skechers has launched the x Hoop ’Til It Hurts! charitable line, featuring basketball shoes and slides aimed at supporting children in underserved communities across the U.S. The partnership with Hoop ’Til It Hurts Foundation will enhance youth sports participation and provide funding for athletic apparel and tournament costs. The collection includes styles like Powershot – Skech-Hops, Durox – Skech-Speed, and Gambix X – Skech-Revs, available through various retail channels. This initiative aligns with Skechers' commitment to philanthropy and community support.
Skechers USA, Inc. (NYSE: SKX) announces a partnership with The Nature Conservancy, committing at least $800,000 to support environmental protection efforts. The company launches the Our Planet Matters collection, featuring sustainable products made from recycled materials. This initiative aims to enhance consumer awareness regarding sustainability while also addressing climate change and promoting responsible sourcing practices. Skechers emphasizes its commitment to reducing its carbon footprint through various environmental advancements across its operations.
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