From Exclusive to Inclusive: SMX's PCT Brings the Value of Sustainable Assets to the New Age Investor
SMX (NASDAQ:SMX) is revolutionizing sustainability investing through its innovative Plastic Cycle Token (PCT), a blockchain-based asset that represents verified recycled plastic units. The PCT, compatible with the Ripple platform, transforms traditional ESG investing by providing a transparent, traceable, and regulatory-compliant digital asset.
Supported by the recently enacted GENIUS Act, SMX's technology embeds encrypted markers into materials like plastics and textiles, creating verifiable material identities tracked through their lifecycle. This system addresses the growing demand for verified recycled content amid tightening global sustainability regulations.
The initiative specifically targets GenX and Millennial investors, offering them direct access to sustainability investing through a mobile-first, crypto-native platform that combines environmental impact with financial opportunity.
SMX (NASDAQ:SMX) sta rivoluzionando gli investimenti sostenibili grazie al suo innovativo Plastic Cycle Token (PCT), un asset basato su blockchain che rappresenta unità di plastica riciclata verificate. Il PCT, compatibile con la piattaforma Ripple, trasforma gli investimenti ESG tradizionali offrendo un asset digitale trasparente, tracciabile e conforme alle normative.
Sostenuta dal recentemente approvato GENIUS Act, la tecnologia di SMX integra marcatori criptati in materiali come plastica e tessuti, creando identità materiali verificabili tracciate lungo tutto il loro ciclo di vita. Questo sistema risponde alla crescente domanda di contenuti riciclati certificati in un contesto di normative globali sempre più stringenti sulla sostenibilità.
L'iniziativa si rivolge in particolare a investitori GenX e Millennial, offrendo loro un accesso diretto agli investimenti sostenibili tramite una piattaforma mobile-first, nativa crypto, che unisce impatto ambientale e opportunità finanziarie.
SMX (NASDAQ:SMX) está revolucionando la inversión sostenible con su innovador Plastic Cycle Token (PCT), un activo basado en blockchain que representa unidades verificadas de plástico reciclado. El PCT, compatible con la plataforma Ripple, transforma la inversión ESG tradicional al ofrecer un activo digital transparente, rastreable y conforme a la normativa.
Apoyado por la recientemente promulgada GENIUS Act, la tecnología de SMX incorpora marcadores encriptados en materiales como plásticos y textiles, creando identidades materiales verificables que se rastrean a lo largo de su ciclo de vida. Este sistema responde a la creciente demanda de contenido reciclado verificado en un contexto de regulaciones globales de sostenibilidad cada vez más estrictas.
La iniciativa está dirigida específicamente a inversores GenX y Millennials, ofreciéndoles acceso directo a la inversión sostenible a través de una plataforma móvil, nativa en criptomonedas, que combina impacto ambiental con oportunidad financiera.
SMX (NASDAQ:SMX)는 혁신적인 Plastic Cycle Token (PCT)을 통해 지속 가능한 투자를 혁신하고 있습니다. PCT는 검증된 재활용 플라스틱 단위를 나타내는 블록체인 기반 자산으로, Ripple 플랫폼과 호환되며 투명하고 추적 가능하며 규제 준수하는 디지털 자산을 제공하여 전통적인 ESG 투자를 변화시키고 있습니다.
최근 제정된 GENIUS 법안의 지원을 받아, SMX의 기술은 플라스틱과 섬유와 같은 소재에 암호화된 마커를 삽입하여 소재의 신원을 검증하고 수명 주기 전반에 걸쳐 추적할 수 있게 합니다. 이 시스템은 강화되는 글로벌 지속 가능성 규제 속에서 검증된 재활용 콘텐츠에 대한 증가하는 수요를 충족합니다.
이 이니셔티브는 특히 GenX 및 밀레니얼 투자자를 대상으로 하며, 환경적 영향과 금융 기회를 결합한 모바일 우선, 암호화폐 기반 플랫폼을 통해 지속 가능한 투자에 직접 접근할 수 있도록 제공합니다.
SMX (NASDAQ:SMX) révolutionne l'investissement durable grâce à son innovant Plastic Cycle Token (PCT), un actif basé sur la blockchain représentant des unités de plastique recyclé vérifiées. Le PCT, compatible avec la plateforme Ripple, transforme l'investissement ESG traditionnel en offrant un actif numérique transparent, traçable et conforme aux réglementations.
Soutenue par la récente adoption du GENIUS Act, la technologie de SMX intègre des marqueurs cryptés dans des matériaux comme le plastique et les textiles, créant des identités matérielles vérifiables suivies tout au long de leur cycle de vie. Ce système répond à la demande croissante de contenu recyclé vérifié dans un contexte de réglementations mondiales de durabilité de plus en plus strictes.
L'initiative cible spécifiquement les investisseurs GenX et Millennials, leur offrant un accès direct à l'investissement durable via une plateforme mobile-first, native crypto, qui combine impact environnemental et opportunités financières.
SMX (NASDAQ:SMX) revolutioniert nachhaltiges Investieren mit seinem innovativen Plastic Cycle Token (PCT), einem blockchain-basierten Asset, das verifizierte recycelte Kunststoffeinheiten repräsentiert. Der PCT, kompatibel mit der Ripple-Plattform, verändert das traditionelle ESG-Investieren, indem er ein transparentes, nachvollziehbares und regulatorisch konformes digitales Asset bietet.
Unterstützt durch den kürzlich verabschiedeten GENIUS Act integriert die Technologie von SMX verschlüsselte Marker in Materialien wie Kunststoff und Textilien, wodurch überprüfbare Materialidentitäten entstehen, die während ihres gesamten Lebenszyklus verfolgt werden. Dieses System erfüllt die steigende Nachfrage nach verifizierten recycelten Inhalten angesichts verschärfter globaler Nachhaltigkeitsvorschriften.
Die Initiative richtet sich speziell an GenX- und Millennial-Investoren und bietet ihnen direkten Zugang zu nachhaltigen Investments über eine mobile, crypto-native Plattform, die Umweltwirkung mit finanziellen Chancen verbindet.
- Introduction of regulatory-compliant Plastic Cycle Token (PCT) addressing verified recycled content demand
- Strategic alignment with Ripple platform enhances token liquidity and scalability
- Technology supported by new GENIUS Act legislation, providing regulatory clarity
- Targets untapped GenX and Millennial market segment through digital-first approach
- Scarcity of qualified, verifiable recycled material could impact token availability
- Dependence on regulatory enforcement for demand creation
- Complex implementation requiring coordination across supply chain participants
Insights
SMX launches blockchain-based Plastic Cycle Token to monetize recycled materials, targeting regulatory compliance markets and younger investors.
SMX is positioning itself at the intersection of several high-growth markets with its new Plastic Cycle Token (PCT), built on a foundation of blockchain traceability and physical material authentication. The company's strategy addresses two critical market gaps simultaneously: the regulatory demand for verified recycled content and the accessibility barriers that have kept younger investors out of the sustainability market.
The core technology underpinning this initiative is SMX's material marking system that creates tamper-proof digital identities for physical materials. This enables true closed-loop verification—something that traditional sustainability credentials have failed to deliver. By tokenizing these verified recycled materials on Ripple's blockchain, SMX transforms physical environmental actions into digital assets with compliance value.
What makes this particularly compelling is the timing. The GENIUS Act provides the regulatory clarity needed for blockchain-based sustainability verification, effectively creating demand for exactly what SMX is offering. As sustainability mandates increase across global markets, companies face growing pressure to prove recycled content usage—creating a structural demand driver for verification technologies like PCT.
The market dynamics here are favorable: increasing regulatory requirements are creating scarcity in verified sustainable materials, which translates to potential price appreciation for tokens representing those materials. Unlike speculative cryptocurrencies, these tokens derive value from actual regulatory compliance needs, potentially offering a more stable value proposition.
For SMX, this represents both a product innovation and a market expansion strategy, targeting the
While promising, success will ultimately depend on adoption rates by major brands and manufacturers who need to meet recycling content requirements, as well as the liquidity of the token ecosystem. The integration with Ripple provides technical infrastructure, but building the network effect needed for widespread adoption remains the critical challenge.
SMX is creating a pathway that invites GenX and Millennials to capture value from a sustainability market worth billions by 2030
NEW YORK, NY / ACCESS Newswire / July 28, 2025 / For years, the sustainability space has operated more like an exclusive club than a public movement-structured by governments, corporations, and financial institutions to serve their own agendas. Tools such as carbon credits, ESG funds, and recycled material programs were introduced under the banner of democratizing environmental responsibility. In reality, they evolved into opaque, insider-driven systems-full of abstract ratings, high barriers to entry, and little room for meaningful participation from everyday people, especially younger generations.
But that outdated model is starting to show its cracks-and its age. And SMX (Security Matters (NASDAQ:SMX) is capitalizing, dismantling the old sustainability playbook by combining blockchain infrastructure, asset traceability, and verified recycling into a next-generation asset: the Plastic Cycle Token (PCT).
Built for interoperability with tokenization ecosystems like the Ripple platform, the PCT doesn't just stand for environmental responsibility-it authenticates it and creates a verifiable, tradable credential with tangible value in the cryptocurrency economy.
This presents more than an untapped market opportunity for SMX to exploit. It's also the breakthrough that Gen X and Millennial investors have been waiting for: an ESG-linked digital asset that offers performance, transparency, and measurable environmental impact.
Supported By Regulatory Framework
The GENIUS Act, recently signed into U.S. law by President Trump, has provided the regulatory clarity the crypto industry has been seeking for years. It delivers more than just a green light for financial innovation-it lays the legal foundation for blockchain-based verification systems to support sustainability across the entire supply chain. For SMX, it affirms what they've already built. Their core technology embeds encrypted, tamper-proof markers into physical materials like plastics, textiles, metals, and liquids. These markers create a material identity that can be tracked, audited, and monetized across its entire lifecycle.
That traceability, combined with blockchain verification and AI analytics, powers the Plastic Cycle Token. Each token represents a unit of recycled plastic that's been marked, recovered, and validated through SMX's closed-loop system. This isn't theoretical. It's physical. And it's ready to move through tokenized platforms as a credential that satisfies regulatory requirements and ESG performance metrics.
Moreover, the PCT is not a vanity token or a speculative coin. It's a compliance-grade asset with a utility footprint, a transparent audit trail, and increasing demand. As global policy tightens-across the EU, U.S., and Asia-companies are required to prove the use of recycled content. But there's a problem: qualified, verifiable material is in short supply. That scarcity translates into market value. The PCT can meet that demand, providing brands, manufacturers, and even governments with a new way to fulfill sustainability mandates, while investors gain access to a rising asset class.
GenX and Millennials Get Their Chance
And it's not just institutional players who benefit. The real revolution is how this model opens up sustainability investing to everyday people. Across the world, younger investors are already managing their finances on mobile wallets and crypto platforms, bypassing traditional banks and brokers. Yet the ESG market has remained largely closed off to them-limited to vague funds or inaccessible credits with no clear impact. SMX changes that by giving users the ability to participate directly in a transparent, decentralized system. Whether someone is collecting waste in Southeast Asia or buying tokens on a U.S. exchange, the PCT enables participation in an ecosystem where sustainability is proven, priced, and profitable.
Ripple's blockchain infrastructure presents a natural fit for the Plastic Cycle Token. As a fast, scalable platform built for asset tokenization and designed to support regulatory-compliant tokens linked to real-world value, Ripple is quickly becoming a cornerstone of ESG-focused digital finance. The Plastic Cycle Token aligns seamlessly with this framework-offering the potential to become a new class of crypto asset that combines liquidity, traceability, and environmental impact. For investors seeking to align profit with purpose, it could be the ideal asset for the next wave of tokenized sustainability.
This isn't just crypto with a conscience. It's crypto that counts-measurable, trackable, and increasingly valuable as regulation creates a hard floor for supply and a high ceiling for demand.
The sustainability movement has always needed infrastructure. With new legislation passed, it has that. Now, through SMX innovations, it can also have liquidity. And best of all, the new generation of investors-from Berlin to Malaysia to Brooklyn-finally get a seat at the high-stakes table.
References and sources:
Digital Banking Adoption Statistics (2024) -
77% of U.S. consumers prefer digital banking;80% of millennials and72% of Gen Z use mobile-first financial services. - BankrateThe global fintech sector saw its revenues increase three times that of the finance sector as a whole in 2024, as it enters a new "era of maturity". - Computer Weekly
Carbon Credit Market Criticism - Oil majors are the biggest players in voluntary carbon markets, raising transparency concerns. - Carbon Market Watch
Digital financial services to improve formalized access and inclusion. - Poverty Action Lab
Plastic Cycle Token and Market Design - SMX's Plastic Cycle Token creates traceable, tradeable plastic reuse verification in response to new sustainability quotas. - Recycling Product News
What's Plaguing Voluntary Carbon Markets? - CSIS.org
What is artificial intelligence (AI) in finance? - IBM.com
California SB 54 - California's SB 54
A Guide to EPR Compliance in India - Recykal
ESG and sustainable investment outlook - Broadridge
About SMX (Security Matters) Public Limited Company
As global businesses face new and complex challenges relating to carbon neutrality and meeting new governmental and regional regulations and standards, SMX is able to offer players along the value chain access to its marking, tracking, measuring and digital platform technology to transition more successfully to a low-carbon economy.
Forward-Looking Statements
The information in this press release includes "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding expectations, hopes, beliefs, intentions or strategies regarding the future. In addition, any statements that refer to projections, forecasts or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words "anticipate," "believe," "contemplate," "continue," "could," "estimate," "expect," "forecast," "intends," "may," "will," "might," "plan," "possible," "potential," "predict," "project," "should," "would" and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements in this press release may include, for example: matters relating to the Company's fight against abusive and possibly illegal trading tactics against the Company's stock; successful launch and implementation of SMX's joint projects with manufacturers and other supply chain participants of steel, rubber and other materials; changes in SMX's strategy, future operations, financial position, estimated revenues and losses, projected costs, prospects and plans; SMX's ability to develop and launch new products and services, including its planned Plastic Cycle Token; SMX's ability to successfully and efficiently integrate future expansion plans and opportunities; SMX's ability to grow its business in a cost-effective manner; SMX's product development timeline and estimated research and development costs; the implementation, market acceptance and success of SMX's business model; developments and projections relating to SMX's competitors and industry; and SMX's approach and goals with respect to technology. These forward-looking statements are based on information available as of the date of this press release, and current expectations, forecasts and assumptions, and involve a number of judgments, risks and uncertainties. Accordingly, forward-looking statements should not be relied upon as representing views as of any subsequent date, and no obligation is undertaken to update forward-looking statements to reflect events or circumstances after the date they were made, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. As a result of a number of known and unknown risks and uncertainties, actual results or performance may be materially different from those expressed or implied by these forward-looking statements. Some factors that could cause actual results to differ include: the ability to maintain the listing of the Company's shares on Nasdaq; changes in applicable laws or regulations; any lingering effects of the COVID-19 pandemic on SMX's business; the ability to implement business plans, forecasts, and other expectations, and identify and realize additional opportunities; the risk of downturns and the possibility of rapid change in the highly competitive industry in which SMX operates; the risk that SMX and its current and future collaborators are unable to successfully develop and commercialize SMX's products or services, or experience significant delays in doing so; the risk that the Company may never achieve or sustain profitability; the risk that the Company will need to raise additional capital to execute its business plan, which may not be available on acceptable terms or at all; the risk that the Company experiences difficulties in managing its growth and expanding operations; the risk that third-party suppliers and manufacturers are not able to fully and timely meet their obligations; the risk that SMX is unable to secure or protect its intellectual property; the possibility that SMX may be adversely affected by other economic, business, and/or competitive factors; and other risks and uncertainties described in SMX's filings from time to time with the Securities and Exchange Commission.
Media Contact For This Release:
info@hawkpointmedia.com
SOURCE: SMX (Security Matters) Public Limited
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