Snail Games Expands Indie Portfolio with the Launch of Robots at Midnight and Zombie Rollerz: The Last Ship
Snail Games (Nasdaq: SNAL) has expanded its indie game portfolio with the launch of two new titles in June 2025: Robots at Midnight and Zombie Rollerz: The Last Ship. Developed by Finish Line Games, Robots at Midnight is an entry-level Souls-like game targeting younger Gen Z and Gen Alpha players, achieving 2.1M+ viewer minutes on Twitch. The game, partially funded by Canada Media Fund, includes a community event offering DIY robot kits.
The second title, Zombie Rollerz: The Last Ship, developed by Zing Games, combines roguelite mechanics with tower defense survival strategy. The franchise's previous titles, including Zombie Rollerz: Pinball Heroes, have accumulated over 10 million downloads. The new game launched with positive Steam ratings and appeals to both casual and core gamers.
Snail Games (Nasdaq: SNAL) ha ampliato il suo portfolio di giochi indie con il lancio di due nuovi titoli a giugno 2025: Robots at Midnight e Zombie Rollerz: The Last Ship. Sviluppato da Finish Line Games, Robots at Midnight è un gioco Souls-like di livello base rivolto ai più giovani della Generazione Z e Alpha, che ha raggiunto oltre 2,1 milioni di minuti di visualizzazione su Twitch. Il gioco, parzialmente finanziato dal Canada Media Fund, include un evento comunitario con kit fai-da-te per costruire robot.
Il secondo titolo, Zombie Rollerz: The Last Ship, sviluppato da Zing Games, combina meccaniche roguelite con una strategia di sopravvivenza tower defense. I precedenti titoli della serie, tra cui Zombie Rollerz: Pinball Heroes, hanno accumulato oltre 10 milioni di download. Il nuovo gioco è stato lanciato con valutazioni positive su Steam e attira sia giocatori casual che appassionati.
Snail Games (Nasdaq: SNAL) ha ampliado su cartera de juegos indie con el lanzamiento de dos nuevos títulos en junio de 2025: Robots at Midnight y Zombie Rollerz: The Last Ship. Desarrollado por Finish Line Games, Robots at Midnight es un juego tipo Souls para principiantes dirigido a jugadores jóvenes de la Generación Z y Alpha, logrando más de 2,1 millones de minutos de visualización en Twitch. El juego, parcialmente financiado por el Canada Media Fund, incluye un evento comunitario con kits de robots para hacer tú mismo.
El segundo título, Zombie Rollerz: The Last Ship, desarrollado por Zing Games, combina mecánicas roguelite con estrategia de defensa de torres para supervivencia. Los títulos anteriores de la franquicia, incluyendo Zombie Rollerz: Pinball Heroes, han acumulado más de 10 millones de descargas. El nuevo juego se lanzó con valoraciones positivas en Steam y atrae tanto a jugadores casuales como a los más dedicados.
Snail Games (나스닥: SNAL)은 2025년 6월에 두 개의 새로운 인디 게임 타이틀인 Robots at Midnight와 Zombie Rollerz: The Last Ship을 출시하며 인디 게임 포트폴리오를 확장했습니다. Finish Line Games가 개발한 Robots at Midnight는 젊은 Z세대 및 알파세대를 대상으로 한 입문용 소울라이크 게임으로, Twitch에서 210만 분 이상의 시청 시간을 기록했습니다. 캐나다 미디어 펀드의 일부 지원을 받은 이 게임은 DIY 로봇 키트를 제공하는 커뮤니티 이벤트도 포함하고 있습니다.
두 번째 타이틀인 Zombie Rollerz: The Last Ship은 Zing Games가 개발했으며, 로그라이트 메커니즘과 타워 디펜스 생존 전략을 결합했습니다. 이전 시리즈 타이틀인 Zombie Rollerz: Pinball Heroes를 포함하여 총 1,000만 회 이상의 다운로드를 기록했습니다. 새 게임은 긍정적인 스팀 평가와 함께 출시되어 캐주얼 게이머와 핵심 게이머 모두에게 어필하고 있습니다.
Snail Games (Nasdaq : SNAL) a élargi son portefeuille de jeux indépendants avec le lancement de deux nouveaux titres en juin 2025 : Robots at Midnight et Zombie Rollerz : The Last Ship. Développé par Finish Line Games, Robots at Midnight est un jeu de type Souls accessible, destiné aux jeunes joueurs de la génération Z et Alpha, ayant accumulé plus de 2,1 millions de minutes de visionnage sur Twitch. Le jeu, partiellement financé par le Canada Media Fund, propose un événement communautaire avec des kits robotiques à assembler soi-même.
Le second titre, Zombie Rollerz : The Last Ship, développé par Zing Games, combine des mécaniques roguelite avec une stratégie de défense de tours en mode survie. Les titres précédents de la franchise, dont Zombie Rollerz : Pinball Heroes, ont totalisé plus de 10 millions de téléchargements. Le nouveau jeu a été lancé avec des évaluations positives sur Steam et séduit aussi bien les joueurs occasionnels que les passionnés.
Snail Games (Nasdaq: SNAL) hat sein Indie-Spiel-Portfolio im Juni 2025 mit der Veröffentlichung von zwei neuen Titeln erweitert: Robots at Midnight und Zombie Rollerz: The Last Ship. Entwickelt von Finish Line Games, ist Robots at Midnight ein einsteigerfreundliches Souls-like-Spiel, das sich an jüngere Gen Z- und Gen Alpha-Spieler richtet und auf Twitch über 2,1 Millionen Zuschauer-Minuten erreicht hat. Das Spiel, das teilweise vom Canada Media Fund finanziert wird, beinhaltet ein Community-Event mit DIY-Roboter-Kits.
Der zweite Titel, Zombie Rollerz: The Last Ship, entwickelt von Zing Games, kombiniert Roguelite-Mechaniken mit Tower-Defense-Überlebensstrategie. Die vorherigen Titel der Franchise, darunter Zombie Rollerz: Pinball Heroes, haben über 10 Millionen Downloads erzielt. Das neue Spiel wurde mit positiven Bewertungen auf Steam veröffentlicht und spricht sowohl Gelegenheitsspieler als auch Core-Gamer an.
- Strategic expansion into younger gaming demographics through Robots at Midnight
- Strong Twitch engagement with 2.1M+ viewer minutes for Robots at Midnight
- Zombie Rollerz franchise has proven success with over 10 million downloads
- Positive Steam ratings at launch for Zombie Rollerz: The Last Ship
- Portfolio diversification across multiple player segments
- None.
Insights
Snail's dual game launches strategically target different demographics, particularly Gen Alpha, positioning for long-term market growth.
Snail Games' simultaneous launch of two distinct indie titles signals a calculated portfolio diversification strategy with clear demographic targeting. Robots at Midnight represents a particularly shrewd market entry, introducing an accessible Souls-like experience to younger Gen Z and Gen Alpha demographics – essentially seeding future customer relationships in anticipation of Gen Alpha's projected market influence.
The Canada Media Fund backing adds financial validation to this strategic direction. Meanwhile, Zombie Rollerz: The Last Ship builds on proven IP success, with the franchise already demonstrating market traction through
What's notable is Snail's balanced approach to risk management – backing both established IP expansion and new market development simultaneously. The dual release strategy creates diversified revenue streams while allowing Snail to capture data on emerging player preferences across multiple segments. This methodical portfolio approach aligns with industry trends toward cultivating loyal player communities across multiple demographics rather than pursuing single blockbuster titles.
CULVER CITY, Calif., July 01, 2025 (GLOBE NEWSWIRE) -- Snail, Inc. (Nasdaq: SNAL) (“Snail Games” or the “Company”), a leading global independent developer and publisher of interactive digital entertainment, announced the launch of two new indie titles, Robots at Midnight and Zombie Rollerz: The Last Ship, in the month of June. These releases mark a strategic expansion into distinct game and player demographics, showcasing Snail’s ongoing commitment to fostering creativity and innovation across its global portfolio.
Robots at Midnight, developed by Toronto based studio Finish Line Games, represents Snail Games’ strategic entry into a younger segment of the gaming market. Designed as an accessible, entry-level Souls-like game, it introduces the genre’s core mechanics in a more user-friendly format, lowering the barrier to entry for wider appeal. The game specifically targets the younger Gen Z and Gen Alpha players who are just beginning to engage with more complex gameplay experiences. Backed in part by Canada Media Fund, the game is led by studio co-founder Daniel Posner, whose background in education and interactive media bridges entertainment and learning. To celebrate the launch of Robots at Midnight and the 2.1M+ viewer minutes watched on Twitch, the team is hosting a community event where players can win DIY robot kits encouraging real world creativity inspired by in-game exploration. For Snail Games, its investment in games like Robots at Midnight is a long-term strategy to captivate the next generation of gamers and creators. With Gen Alpha projected to become the most digitally fluent and commercially influential generation to date, early engagement aims to build brand loyalty and position the Company to meet the future demands of an evolving global market.
Zombie Rollerz: The Last Ship, developed by Zing Games, comes from a seasoned studio with a track record of success; its previous titles, including the predecessor Zombie Rollerz: Pinball Heroes, have collectively surpassed 10 million downloads. The latest installment in the Zombie Rollerz franchise blends fast-paced roguelite mechanics with tower defense survival strategy to deliver a highly replayable, content-rich experience. With a positive Steam rating at launch and a distinctive visual style that appeals to casual and core gamers alike, Zombie Rollerz: The Last Ship demonstrates the strength of Zing Games’ IP and Snail’s ability to identify and scale high-performing indie titles.
Together, Robots at Midnight and Zombie Rollerz: The Last Ship exemplifies Snail Games’ strategic focus on widening its portfolio and deepening market penetration across multiple player segments. By introducing accessible gameplay in an underserved genre to engage Gen Alpha players and scaling emerging IPs, Snail is actively expanding its presence across diverse markets. These launches reflect a deliberate approach to portfolio diversification - one that balances genre innovation, long-term revenue opportunities, and global audience growth as Snail continues to evolve and embrace the next-generation of interactive entertainment.
For creators interested in covering Zombie Rollerz: The Last Ship or Robots at Midnight please reach out to creatordirect@noiz.gg.
About Snail, Inc.
Snail, Inc. (Nasdaq: SNAL) is a leading, global independent developer and publisher of interactive digital entertainment for consumers around the world, with a premier portfolio of premium games designed for use on a variety of platforms, including consoles, PCs, and mobile devices. For more information, please visit: https://snail.com/.
Forward-Looking Statements
This press release contains statements that constitute forward-looking statements. Many of the forward-looking statements contained in this press release can be identified by the use of forward-looking words such as "anticipate," "believe," "could," "expect," "should," "plan," "intend," "may," "predict," "continue," "estimate" and "potential," or the negative of these terms or other similar expressions. Forward-looking statements appear in a number of places in this press release and include, but are not limited to, statements regarding (i) Snail showcasing its ongoing commitment to fostering creativity and innovation across its global portfolio, (ii) Snail’s long-term investment in the next generation of gamers and creators, (iii) Gen Alpha projected to become the most digitally fluent and commercially influential generation to date and (iv) Gen Alpha projected to become the most digitally fluent and commercially influential generation to date. You should carefully consider the risks and uncertainties described in the "Risk Factors" section of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2024, which was filed by the Company with the SEC on March 26, 2025 and other documents filed by the Company from time to time with the SEC, including the Company's Forms 10-Q filed with the SEC. The Company does not undertake or accept any obligation to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.
Investor Contact:
John Yi and Steven Shinmachi
Gateway Group, Inc.
949-574-3860
SNAL@gateway-grp.com
