Snail Games Indie Branch Wandering Wizard Expands Global Visibility with Cross-Industry Partnerships for Above the Snow and Rebel Engine
Snail Games (Nasdaq: SNAL) announced cross-industry partnerships to boost visibility and audience reach for indie titles Above the Snow and Rebel Engine.
Above the Snow, a 1960s Alps shelter management sim and NYX Award winner for best city builder, will be showcased at Poznan Game Arena October 24–26, 2025 with branded collaborations from Cortazu, Fjordfiesta, and Heywood integrated into gameplay and on-site exhibits in Pavilion 5, Sector B.
Rebel Engine, a ’90s-inspired action-adventure, partners with VTuber Hakos Baelz (over 1.09 million YouTube subscribers) for original soundtrack work; its demo will appear during Steam Next Fest October 13–20, 2025. Players can wishlist Rebel Engine on Steam for demo notifications. The company frames these moves as non-traditional collaborations to extend IP value and cross-promotional reach globally.
Snail Games (Nasdaq: SNAL) ha annunciato partnership cross-industriali per aumentare la visibilità e la portata del pubblico per i titoli indie Above the Snow e Rebel Engine.
Above the Snow, una simulazione di gestione di rifugi nei primi anni '60 negli Alpi e vincitrice del NYX Award come miglior city builder, sarà presentata al Poznań Game Arena 24–26 ottobre 2025 con collaborazioni brandizzate da Cortazu, Fjordfiesta e Heywood integrate nel gameplay e negli allestimenti in loco nel Padiglione 5, Settore B.
Rebel Engine, un'azione-avventura ispirata agli anni '90, collabora con la VTuber Hakos Baelz (con più di 1,09 milioni di abbonati YouTube) per lavori di colonna sonora originale; la demo apparirà durante Steam Next Fest 13–20 ottobre 2025. I giocatori possono aggiungere Rebel Engine alla wishlist su Steam per ricevere notificate demo. L'azienda presenta queste mosse come collaborazioni non tradizionali per estendere il valore degli IP e la portata promozionale globale.
Snail Games (Nasdaq: SNAL) anunció alianzas entre industrias para aumentar la visibilidad y el alcance de la audiencia de los juegos indie Above the Snow y Rebel Engine.
Above the Snow, una simulación de gestión de refugios en los Alpes de los años 60 y ganadora del NYX Award como mejor constructor de ciudades, se presentará en Poznań Game Arena del 24 al 26 de octubre de 2025 con colaboraciones de marca de Cortazu, Fjordfiesta y Heywood integradas en la jugabilidad y en las exhibiciones in situ en el Pabellón 5, Sector B.
Rebel Engine, una aventura de acción inspirada en los 90, se asocia con la VTuber Hakos Baelz (con más de 1,09 millones de suscriptores en YouTube) para trabajos de banda sonora original; su demo aparecerá durante Steam Next Fest del 13 al 20 de octubre de 2025. Los jugadores pueden agregar Rebel Engine a la lista de deseos en Steam para recibir notificaciones de la demo. La empresa enmarca estos movimientos como colaboraciones no tradicionales para ampliar el valor de IP y el alcance de la promoción a nivel mundial.
Snail Games (나스닥: SNAL)은 인디 타이틀 Above the Snow와 Rebel Engine의 가시성과 도달 범위를 높이기 위한 교차 산업 파트너십을 발표했다.
Above the Snow는 1960년대 알프스 피난처 관리 시뮬레이션으로 NYX Award에서 최우수 도시 건설 시뮬레이션 부문을 수상했으며, Poznan Game Arena에서 2025년 10월 24–26일 Cortazu, Fjordfiesta, Heywood와의 브랜드 협업이 게임플레이와 현장 전시(전시관 5, 구역 B)에 통합되어 선보일 예정이다.
Rebel Engine은 90년대풍의 액션 어드벤처로, VTuber Hakos Baelz(유튜브 구독자 109만 명 이상)와 원작 사운드트랙 작업을 협업하며, 데모는 Steam Next Fest 2025년 10월 13–20일에 등장한다. 플레이어는 Steam에서 Rebel Engine을 위시리스트에 추가하여 데모 알림을 받을 수 있다. 회사는 이러한 움직임을 IP 가치를 확장하고 전 세계적으로 크로스 프로모션 도달을 위한 비전통적 협업으로 설명한다.
Snail Games (Nasdaq : SNAL) a annoncé des partenariats intersectoriels pour accroître la visibilité et la portée auprès du public des jeux indépendants Above the Snow et Rebel Engine.
Above the Snow, un simulateur de gestion de refuges dans les Alpes des années 60 et vainqueur du NYX Award du meilleur city builder, sera présenté au Poznan Game Arena du 24 au 26 octobre 2025 avec des collaborations de marque de Cortazu, Fjordfiesta et Heywood intégrées dans le gameplay et les expositions sur site au Pavillon 5, Secteur B.
Rebel Engine, une aventure-action inspirée des années 90, s’associe à la VTuber Hakos Baelz (plus de 1,09 million d’abonnés YouTube) pour des travaux de bande-son originale; sa démo sera présentée pendant Steam Next Fest du 13 au 20 octobre 2025. Les joueurs peuvent ajouter Rebel Engine à leur liste de souhaits sur Steam pour recevoir des notifications de démo. L’entreprise décrit ces mouvements comme des collaborations non traditionnelles afin d’étendre la valeur IP et la portée promotionnelle mondiale.
Snail Games (Nasdaq: SNAL) kündigte branchenübergreifende Partnerschaften an, um Sichtbarkeit und Reichweite für die Indie-Titel Above the Snow und Rebel Engine zu erhöhen.
Above the Snow, eine Management-Simulation in den Alpen der 1960er Jahre und NYX Award-Gewinner für den besten City Builder, wird auf der Poznan Game Arena vom 24. bis 26. Oktober 2025 mit markenbasierenden Kooperationen von Cortazu, Fjordfiesta und Heywood vorgestellt, in das Gameplay und die Vor-Ort-Ausstellungen im Pavillon 5, Sektor B integriert.
Rebel Engine, ein von den 90er-Jahren inspirierter Action-Adventure, arbeitet mit der VTuberin Hakos Baelz (über 1,09 Millionen YouTube-Abonnenten) für Original-Soundtrack-Arbeiten zusammen; Die Demo wird während des Steam Next Fest vom 13. bis 20. Oktober 2025 erscheinen. Spieler können Rebel Engine auf Steam auf die Wunschliste setzen, um Demo-Benachrichtigungen zu erhalten. Das Unternehmen sieht diese Schritte als unkonventionelle Kooperationen, um den IP-Wert zu erweitern und globale Cross-Promotions zu ermöglichen.
Snail Games (بورصة ناسداك: SNAL) أعلنت عن شراكات بين صناعات لزيادة الرؤية والوصول إلى جمهور الألعاب المستقلة Above the Snow و Rebel Engine.
Above the Snow، محاكاة إدارة ملاجئ في جبال الألب في ستينيات القرن الماضي وفازت بجائزة NYX كأفضل مُنشئ مدينة، ستُعرض في Poznan Game Arena من 24 إلى 26 أكتوبر 2025 مع تعاونات علامية من Cortazu و Fjordfiesta و Heywood مدمجة في أسلوب اللعب والمعروضات في الموقع في القاعة 5، القطاع B.
Rebel Engine، لعبة أكشن-أدفينتشر مستوحاة من التسعينات، تتعاون مع VTuber Hakos Baelz (أكثر من 1.09 مليون مشترك على YouTube) في أعمال الموسيقى التصويرية الأصلية؛ ستظهر لقطتها التجريبية خلال Steam Next Fest من 13 إلى 20 أكتوبر 2025. يمكن للاعبين إضافة Rebel Engine إلى قائمة الرغبات على Steam لتلقي إشعارات النُسخ التجريبية. تقول الشركة إن هذه الخطوات هي تعاونات غير تقليدية لتعزيز قيمة IP وتوسيع نطاق الترويج عالميًا.
Snail Games (纳斯达克：SNAL) 宣布跨行业合作伙伴关系，以提升独立游戏 Above the Snow 和 Rebel Engine 的知名度和受众覆盖范围。
Above the Snow，一款1960年代阿尔卑斯山避难所管理模拟游戏，曾获 NYX Award 最佳城市建设者奖，将于 Poznan Game Arena 2025年10月24–26日 展示，并与 Cortazu、Fjordfiesta、Heywood 的品牌合作融入游戏玩法与现场展览，地点在展馆5，区域B。
Rebel Engine，一款受90年代启发的动作冒险游戏，将与 VTuber Hakos Baelz（YouTube 订阅者超过 109万）合作原声音乐；其演示版将于 Steam Next Fest 2025年10月13–20日 展出。玩家可以在 Steam 将 Rebel Engine 加入愿望单以获取演示通知。公司将这些举措视为非传统合作，以扩展 IP 价值并实现全球跨推广。
- None.
- None.
Insights
Cross-industry deals and event demos broaden reach for two indie titles ahead of public showcases.
Snail Games leverages lifestyle brands and a VTuber composer to increase visibility for Above the Snow and Rebel Engine. The strategy pairs in-game integrations with physical showcases and a high-following music creator, creating multiple audience touchpoints without disclosed financial commitments.
Key dependencies include effective execution at
Watch demo engagement metrics, wishlist conversions, and press traction over the next 30-90 days after the events. Early signals will indicate whether these partnerships convert awareness into measurable demand.
Strategic cultural crossovers aim to expand audience segments and deepen IP resonance.
Pairing a lifestyle collection with Above the Snow and a VTuber composer with Rebel Engine taps distinct fan communities. The moves increase earned media and organic discovery without requiring immediate capital outlay.
Dependencies include brand alignment and community response; misalignment could reduce perceived authenticity. The NYX Award mention and event slots create credibility, but conversion into long-term players is not guaranteed in the release.
Monitor community sentiment, streamer uptake, and soundtrack engagement during Steam Next Fest and Poznan Game Arena within the next two months to assess whether reach turns into sustained IP growth.
CULVER CITY, Calif., Oct. 10, 2025 (GLOBE NEWSWIRE) -- Snail, Inc. (Nasdaq: SNAL) (“Snail Games” or the “Company”), a leading global independent developer and publisher of interactive digital entertainment, today announced a series of cross-industry partnerships to expand visibility, diversify audiences, and drive long-term growth potential for upcoming indie titles, Above the Snow and Rebel Engine.
Above the Snow, a cozy, story-rich shelter management sim set in the 1960s Alps, blends survival mechanics with character-driven storytelling and base-building. Building on its momentum after winning a NYX Award for best city builder, Above the Snow will also be showcased at the upcoming Poznan Game Arena October 24-26, 2025, one of the biggest gaming events in Eastern Europe. During the event, Above the Snow will unveil collaborations with Cortazu, Fjordfiesta, and Heywood, brands that align closely with the title’s Alps setting. Select pieces from each brand’s collection will be showcased at the event and integrated directly into gameplay, creating a cohesive bridge between in-game immersion with real-world lifestyle products. A hands-on demo of Above The Snow will be available at Poznan Game Arena October 24-26, 2025 at the Indie Zone in Pavilion 5, Sector B.
Snail Games is also amplifying its action-oriented portfolio with Rebel Engine, a first-person action-adventure that fuses ’90s-inspired shooter speed with devastating hack-and-slash combos. To bring its soundtrack to life, the studio is partnering with Hakos Baelz, a popular VTuber and core member of hololive’s English Promise. With more than 1.09 million YouTube subscribers, Hakos Baelz is celebrated for her high-energy music and international fanbase. This collaboration marks her debut in original video game soundtrack composition, bridging indie gaming with the rapidly expanding VTuber music scene and opening new avenues for cultural crossover. The Rebel Engine demo featuring Hakos Baelz’s soundtrack will be available during Steam Next Fest October 13, 2025 - October 20, 2025. Players can wishlist Rebel Engine on Steam now to receive updates and notifications when the demo is live.
These partnerships underscore Snail Games’ broader strategy of pursuing non-traditional collaborations that enhance IP value and extend brand reach. By combining lifestyle branding with gaming and tapping into the entertainment power of VTubers, Snail Games is positioning its indie portfolio to capture new markets on a global scale and maximize cross-promotional opportunities.
For creators interested in covering any title in Snail Games’ portfolio, please reach out to creatordirect@noiz.gg
About Snail, Inc.
Snail, Inc. (Nasdaq: SNAL) is a leading, global independent developer and publisher of interactive digital entertainment for consumers around the world, with a premier portfolio of premium games designed for use on a variety of platforms, including consoles, PCs, and mobile devices. For more information, please visit: https://snail.com/.
Forward-Looking Statements
This press release contains statements that constitute forward-looking statements. Many of the forward-looking statements contained in this press release can be identified by the use of forward-looking words such as “anticipate,” “believe,” “could,” “expect,” “should,” “plan,” “intend,” “may,” “predict,” “continue,” “estimate” and “potential,” or the negative of these terms or other similar expressions. Forward-looking statements appear in a number of places in this press release and in our public filings with the SEC and include, but are not limited to, statements regarding the effectiveness of (i) the series of cross-industry partnerships to expand visibility, diversify audiences, and drive long-term growth potential for upcoming indie titles, Above the Snow and Rebel Engine and (ii) the cross-industry partnerships to underscore Snail Games’ broader strategy of pursuing non-traditional collaborations that enhance its intellectual property value and extend brand reach. You should carefully consider the risks and uncertainties described in the “Risk Factors” section of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2024, which was filed by the Company with the SEC on March 26, 2025 and other documents filed by the Company from time to time with the SEC, including the Company's Forms 10-Q filed with the SEC. The Company does not undertake or accept any obligation to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.
Investor Contact:
John Yi and Steven Shinmachi
Gateway Group, Inc.
949-574-3860
SNAL@gateway-grp.com
FAQ
When and where will Above the Snow be playable for hands-on demos (SNAL)?
What branded partnerships are integrated into Above the Snow (SNAL)?
When is the Rebel Engine demo available on Steam Next Fest (SNAL)?
Who is composing Rebel Engine's soundtrack and what is their reach (SNAL)?
How can players get notified when the Rebel Engine demo goes live (SNAL)?
What is Snail Games' strategic aim with these cross-industry partnerships (SNAL)?
