Snap Q1 Earnings: Revenue Up 14%, Hits 900M Monthly Users
Snap reported strong Q1 2025 financial results with revenue increasing 14% year-over-year to $1.36 billion. The company achieved a significant milestone by reaching over 900 million monthly active users, while daily active users grew 9% to 460 million.
Key financial highlights include:
- Net loss improved 54% to $140 million
- Adjusted EBITDA up 137% to $108 million
- Free Cash Flow grew 202% to $114 million
- Total active advertisers increased 60%
The company's Snapchat+ subscription business showed strong growth, with Other Revenue up 75%. AR innovations included new AI video Lenses and Easy Lens creation tools, generating over 2 billion impressions. The platform's engagement metrics improved significantly, with Snap Star Spotlight posts growing 125% and My AI daily active users increasing 55% in the US.
Snap ha riportato risultati finanziari solidi nel primo trimestre del 2025, con ricavi in crescita del 14% su base annua, raggiungendo 1,36 miliardi di dollari. L'azienda ha raggiunto un traguardo importante superando i 900 milioni di utenti attivi mensili, mentre gli utenti attivi giornalieri sono aumentati del 9%, arrivando a 460 milioni.
I principali dati finanziari sono:
- Perdita netta migliorata del 54% a 140 milioni di dollari
- EBITDA rettificato aumentato del 137% a 108 milioni di dollari
- Flusso di cassa libero cresciuto del 202% a 114 milioni di dollari
- Numero totale di inserzionisti attivi aumentato del 60%
Il business in abbonamento Snapchat+ ha registrato una forte crescita, con i ricavi da altre fonti aumentati del 75%. Le innovazioni in realtà aumentata hanno incluso nuovi Lenti video AI e strumenti semplici per la creazione di Lenti, generando oltre 2 miliardi di impression. I parametri di coinvolgimento della piattaforma sono migliorati significativamente, con i post Snap Star Spotlight cresciuti del 125% e gli utenti attivi giornalieri di My AI aumentati del 55% negli Stati Uniti.
Snap reportó sólidos resultados financieros en el primer trimestre de 2025, con ingresos que aumentaron un 14% interanual hasta 1.36 mil millones de dólares. La compañía alcanzó un hito significativo al superar los 900 millones de usuarios activos mensuales, mientras que los usuarios activos diarios crecieron un 9%, llegando a 460 millones.
Los aspectos financieros clave incluyen:
- La pérdida neta mejoró un 54% hasta 140 millones de dólares
- EBITDA ajustado subió un 137% hasta 108 millones de dólares
- El flujo de caja libre creció un 202% hasta 114 millones de dólares
- El total de anunciantes activos aumentó un 60%
El negocio de suscripción Snapchat+ mostró un fuerte crecimiento, con ingresos por otras fuentes aumentando un 75%. Las innovaciones en realidad aumentada incluyeron nuevos lentes de video con IA y herramientas fáciles para crear lentes, generando más de 2 mil millones de impresiones. Las métricas de compromiso de la plataforma mejoraron significativamente, con publicaciones de Snap Star Spotlight creciendo un 125% y usuarios activos diarios de My AI aumentando un 55% en Estados Unidos.
Snap는 2025년 1분기 강력한 재무 실적을 보고했으며, 매출은 전년 대비 14% 증가한 13억 6천만 달러를 기록했습니다. 회사는 9억 명 이상의 월간 활성 사용자라는 중요한 이정표를 달성했으며, 일일 활성 사용자는 9% 증가하여 4억 6천만 명에 이르렀습니다.
주요 재무 하이라이트는 다음과 같습니다:
- 순손실이 54% 개선되어 1억 4천만 달러
- 조정 EBITDA는 137% 증가하여 1억 800만 달러
- 자유 현금 흐름은 202% 증가하여 1억 1천 4백만 달러
- 총 활성 광고주 수가 60% 증가
회사의 Snapchat+ 구독 사업은 강한 성장을 보였으며, 기타 수익은 75% 증가했습니다. AR 혁신으로는 새로운 AI 비디오 렌즈와 손쉬운 렌즈 제작 도구가 포함되어 20억 회 이상의 노출을 생성했습니다. 플랫폼 참여 지표도 크게 개선되어 Snap Star Spotlight 게시물이 125% 증가했고 미국 내 My AI 일일 활성 사용자는 55% 증가했습니다.
Snap a annoncé de solides résultats financiers pour le premier trimestre 2025, avec un chiffre d'affaires en hausse de 14 % sur un an, atteignant 1,36 milliard de dollars. L'entreprise a franchi une étape importante en dépassant les 900 millions d'utilisateurs actifs mensuels, tandis que les utilisateurs actifs quotidiens ont augmenté de 9 % pour atteindre 460 millions.
Les points financiers clés comprennent :
- La perte nette s'est améliorée de 54 % pour atteindre 140 millions de dollars
- L'EBITDA ajusté a augmenté de 137 % pour atteindre 108 millions de dollars
- Le flux de trésorerie disponible a crû de 202 % pour atteindre 114 millions de dollars
- Le nombre total d'annonceurs actifs a augmenté de 60 %
Le service d'abonnement Snapchat+ a connu une forte croissance, avec les autres revenus en hausse de 75 %. Les innovations en réalité augmentée comprenaient de nouveaux Lenses vidéo IA et des outils de création de Lenses simplifiés, générant plus de 2 milliards d'impressions. Les indicateurs d'engagement de la plateforme se sont nettement améliorés, avec une croissance de 125 % des publications Snap Star Spotlight et une augmentation de 55 % des utilisateurs actifs quotidiens de My AI aux États-Unis.
Snap meldete starke Finanzergebnisse für das erste Quartal 2025 mit einem Umsatzanstieg von 14 % im Jahresvergleich auf 1,36 Milliarden US-Dollar. Das Unternehmen erreichte einen wichtigen Meilenstein, indem es über 900 Millionen monatlich aktive Nutzer verzeichnete, während die täglich aktiven Nutzer um 9 % auf 460 Millionen stiegen.
Wichtige finanzielle Highlights umfassen:
- Nettoverlust verbesserte sich um 54 % auf 140 Millionen US-Dollar
- Bereinigtes EBITDA stieg um 137 % auf 108 Millionen US-Dollar
- Free Cash Flow wuchs um 202 % auf 114 Millionen US-Dollar
- Gesamtzahl der aktiven Werbetreibenden stieg um 60 %
Das Abonnementgeschäft Snapchat+ zeigte starkes Wachstum, wobei die sonstigen Einnahmen um 75 % zunahmen. AR-Innovationen umfassten neue KI-Video-Linsen und einfache Linsenerstellungstools, die über 2 Milliarden Impressionen generierten. Die Engagement-Metriken der Plattform verbesserten sich deutlich, mit einem Anstieg der Snap Star Spotlight-Beiträge um 125 % und einer Zunahme der täglich aktiven My AI-Nutzer in den USA um 55 %.
- Revenue grew 14% YoY to $1.36B in Q1 2025
- Daily Active Users increased 9% YoY to 460M
- Monthly Active Users reached 900M milestone
- Net loss improved 54% YoY to $140M
- Adjusted EBITDA up 137% YoY to $108M
- Free Cash Flow grew 202% YoY to $114M
- Total active advertisers grew 60% YoY
- Snapchat+ subscription revenue up 75% YoY
- Operating loss improved 42% YoY
- Still operating at a net loss of $140M
- Operating loss of $193.8M despite improvement
- DAU growth rate of 9% shows deceleration compared to MAU growth
- Diluted loss per share of $0.08
Insights
Snap delivers strong Q1 with improved financials across all metrics, reduced losses, and significant user milestone achievements.
Snap's Q1 2025 results demonstrate meaningful progress in both growth and financial efficiency. Revenue increased
User metrics show solid growth with daily active users increasing
Revenue diversification efforts are bearing fruit with "Other Revenue" (primarily Snapchat+ subscriptions) growing
While Snap remains unprofitable on a GAAP basis, the substantial improvement in cash generation metrics provides increased financial flexibility for continued AR investments. The company is demonstrating an improved balance between growth initiatives and financial discipline, with strong positive momentum across all key performance indicators.
Snap Inc. Reports 14% Revenue Growth and Narrows Losses in Q1 2025
Snap Inc. (NYSE: SNAP) reported financial results for the first quarter ended March 31, 2025, posting a
The company reduced its net loss by
User Growth and Engagement Metrics
Daily active users (DAUs) grew to 460 million in the first quarter, representing a
"We surpassed an important milestone in Q1, with our community growing to over 900 million monthly active users," said Evan Spiegel, CEO of Snap, in the release. "Quarterly revenue increased
The company reported several engagement improvements, including:
- Snap Star Spotlight posts grew by over
125% - Views on Spotlight posts less than 24 hours old doubled year-over-year
- My AI daily active users increased more than
55%
Financial Performance
Snap's financial metrics showed broad improvement across multiple categories:
| Metric | Q1 2025 | Q1 2024 | Year-over-Year Change |
|---|---|---|---|
| Revenue | |||
| Net Loss | |||
| Adjusted EBITDA | |||
| Operating Cash Flow | |||
| Free Cash Flow | |||
| Diluted Net Loss Per Share |
The company noted that operating loss improved
Advertising and Revenue Diversification
Snap reported strong growth in its advertising business, with total active advertisers increasing by
According to the release, Snap made several improvements to its advertising platform, including enhancements to its automated Target Cost bidding strategy, expansion of the Agency Partner Program to agencies of all sizes, and early testing of Sponsored Snaps in its auction system. The company also launched new brand suitability solutions to give advertisers more control over content adjacency.
"Other Revenue," which Snap said is primarily composed of Snapchat+ subscription revenue, increased
Augmented Reality and Platform Development
The company highlighted several advancements in its augmented reality (AR) platform during the quarter:
- Introduction of new advanced AI video Lenses powered by Snap's in-house generative video model
- Early testing of Easy Lens, an AI-powered tool that simplifies Lens creation, which has already been used to create over 10,000 Lenses generating over 2 billion impressions
- Launch of Music Lyrics feature combining community-created Lenses with music library
- Lens Studio downloads more than doubled year-over-year, with monthly active users reaching an all-time high
Snap also reported progress on its next-generation AR operating system for Spectacles, introducing platform capabilities that integrate global positioning system, compass heading, and custom locations to improve location-based experiences. The company added several new features including multiplayer AR experiences with Connected Lens technology and new hand tracking capabilities.
Outlook
While specific guidance figures for the second quarter of 2025 were not included in the press release, Snap indicated it would discuss its Q2 2025 outlook during its earnings call and in its investor letter available on the company's investor relations website.
This article is based solely on information provided in Snap Inc.'s press release dated April 29, 2025. The content is for informational purposes only and does not constitute financial, investment, legal, or tax advice. Stock Titan and its writers make no representations as to the accuracy, completeness, or timeliness of the information. Investors should conduct their own due diligence before making any investment decisions.
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