Snipp Interactiv Stock Price, News & Analysis

Snipp Interactive (SNIPF) reported strong Q1 2025 financial results, with revenue increasing 37% to $6.4 million compared to Q1 2024's $4.7 million. The company achieved a gross margin of 60%, up from 54% in Q1 2024, and posted positive EBITDA of $0.3 million, marking a $0.9 million improvement from Q1 2024's loss. Bookings backlog grew 16% to $17.9 million, indicating strong future revenue potential. The company maintains a solid financial position with $5.8 million in cash, no debt, and record quarterly operating cash flow of $2.3 million. Management highlighted successful momentum in SnippMEDIA and SnippOFFERs initiatives while acknowledging potential macroeconomic challenges ahead.

Snipp Interactive (SNIPF) reported its Q4 and fiscal 2024 financial results, showing significant margin improvements and EBITDA growth. The company achieved revenue of $22.73 million for fiscal 2024, with adjusted growth of 22% year-over-year excluding a legacy contract impact. Q4 2024 revenue was $6.67 million with 19% adjusted growth.

Notable improvements include gross margin expansion to 61% in fiscal 2024 (from 31% in 2023) and positive EBITDA of $703,494 (compared to -$1.9M in 2023). The company's bookings backlog increased 30% to $17.7 million, and it maintains a strong financial position with $3.7 million in cash and $3.4 million in receivables, remaining debt-free.

The company also announced the appointment of Malcolm Davidson as Interim CFO, replacing Richard Pistelli, and is working to revoke a recently imposed Failure to File Cease Trade Order (FFCTO).

Snipp Interactive (TSXV:SPN)(OTC:SNIPF), a Platform-as-a-Service company in the loyalty and promotions sector, has announced a delay in filing its audited financial statements for fiscal year 2024. The company missed the April 30, 2025 deadline due to ongoing testing of transactions, systems, and IT controls by auditors.

CEO Atul Sabharwal emphasized that Snipp maintains current SOC 2 Type 2 and ISO 27001 certifications, demonstrating their IT systems undergo rigorous third-party testing. The company expects to file by May 15, 2025 and maintains that its operational strength and customer relationships remain unaffected by this delay.

Snipp Interactive (TSXV:SPN)(OTCPK:SNIPF) has secured a contract with a major multinational toy manufacturer to implement SnippOFFERS, their Digital Coupon Management solution. The partnership involves deploying three distinct offers over a 4-month period in 2025.

The solution will provide consumers with digital barcodes for instant savings at major retail points of sale. Key features of SnippOFFERS include digital barcode offer creation and tracking, first-party data collection, detailed redemption reporting, fraud prevention, and direct attribution of sales to media spending.

Through this implementation, the toy manufacturer aims to enhance consumer engagement, boost sales, and optimize marketing effectiveness with measurable conversions and improved customer retention strategies.

Snipp Interactive (TSXV:SPN)(OTCPK:SNIPF) has renewed a six-figure, three-year contract with the European Healthcare Division of a leading American multinational conglomerate. The partnership extends their loyalty program across six European markets: UK, Ireland, Italy, Germany, France, and Spain.

The program, which has been running for three years, focuses on engaging orthodontic healthcare professionals who purchase through dealers and distributors. Participants can earn points on quarterly purchases, access professional development resources, and receive product discounts. The platform features include colleague referral bonuses, business management courses, webinars, and social media strategy training.

The program aims to reduce customer churn, encourage repeat purchases, and gather valuable consumer data through a user-friendly dashboard where professionals can track points and redeem rewards. This renewal demonstrates the program's success in fostering customer relationships and driving growth through data-driven loyalty solutions.

Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) has renewed its contract with a leading roofing products company for an additional three years, valued at US$800,000 with potential to double through variable fees. The renewal builds upon a successful three-year partnership.

The company will continue powering a tiered channel loyalty program for contractors, offering benefits such as rebates, marketing funds, lead generation, educational tools, and co-branded materials. Snipp's technology provides sophisticated receipt, invoice, and image validation for claims processing, along with advanced fraud detection capabilities.

The program utilizes data analytics to gather insights on customer behavior, channel performance, and purchase preferences to optimize engagement strategies. This renewal demonstrates the growing demand for intelligent, data-driven loyalty solutions in the B2B sector.

Snipp Interactive Inc. (TSX-V:SPN, OTC:SNIPF) has announced a strategic partnership with Benny, a Fintech app for SNAP cardholders. Through this collaboration, Snipp's Financial Media Network (FMN) will provide item-level digital offers to Benny's community of SNAP beneficiaries.

The partnership enables Benny members to access tailored digital offers from participating brands, helping them maximize their grocery budgets. Benny assists SNAP participants in managing benefits, maximizing savings, and accessing exclusive rewards unavailable through SNAP issuers directly.

For brands participating in Snipp's FMN, this partnership provides access to a targeted consumer base and valuable first-party data, including purchase location, price, date, conversion rates, and user demographics. The integration is scheduled for completion in Q2 2025.

Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) announced that Chief Marketing Officer Tom Treanor will step down effective January 15, 2024. Treanor, who joined full-time in 2022 after serving as an advisor, played a key role in transforming the company's marketing efforts. Under his leadership, the global provider of digital marketing promotions, rebates and loyalty solutions experienced significant improvements in online property conversion rates and advertising campaign performance, contributing to revenue growth through marketing channels. The company's existing team will now oversee day-to-day marketing operations.

Snipp Interactive (TSXV:SPN, OTC:SNIPF) has secured a three-year contract worth over $1 million with a global health and hygiene products company, focusing on their baby care product line. The agreement leverages SnippCARE technology and builds upon an existing partnership that has demonstrated a remarkable 124% compound annual growth rate (CAGR) over the past five years.

This contract exemplifies Snipp's successful 'land and expand' strategy, where initial partnerships with large consumer brands evolve into broader collaborations across multiple product categories. The company's platform has proven its ability to integrate into complex ecosystems, enabling brands to enhance customer engagement, gather data insights, and improve profitability.