Synergy CHC Corp. (NASDAQ: SNYR) Expands FOCUSfactor Functional Beverage Distribution with Three New Direct Store Delivery Partners Across Maine and Pennsylvania

Rhea-AI Summary

Synergy CHC Corp. (NASDAQ: SNYR) announced new Direct Store Delivery (DSD) partnerships with Pine State Beverage, Fuhrer Beverage Company, and Banko Beverage Co. to expand distribution of its FOCUSfactor Focus + Energy Ready-to-Drink beverages and brain-health shots across Maine and Pennsylvania as of Dec. 15, 2025.

The agreements authorize each distributor to sell the full FOCUSfactor RTD portfolio (excluding Club channel) in their assigned territories and are presented as steps toward Synergy’s stated goal of building a nationwide DSD network, with additional partner announcements expected.

News Market Reaction

+8.29%

4 alerts

+8.29% News Effect

+9.1% Peak Tracked

+$2M Valuation Impact

$24M Market Cap

1.1x Rel. Volume

On the day this news was published, SNYR gained 8.29%, reflecting a notable positive market reaction. Argus tracked a peak move of +9.1% during that session. Our momentum scanner triggered 4 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $2M to the company's valuation, bringing the market cap to $24M at that time.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

New DSD partners: 3 partners Nationwide DSD goal: 50 states Pine State founding: 1941 +2 more

5 metrics

New DSD partners 3 partners Pine State Beverage, Fuhrer Beverage Company, Banko Beverage Co.

Nationwide DSD goal 50 states Plan to establish complete DSD network across all states

Pine State founding 1941 Year Pine State Beverage was founded in Maine

Fuhrer founding 1982 Year Fuhrer Beverage Company was founded in Pennsylvania

Banko founding 1933 Year Banko Beverage Co. was established in Pennsylvania

Market Reality Check

Price: $1.72 Vol: Volume 16055 is below the...

low vol

$1.72 Last Close

Volume Volume 16055 is below the 20-day average of 30413, suggesting limited pre-news positioning. low

Technical Shares at $1.81 are trading below the 200-day MA of $2.56, reflecting a longer-term downtrend into this news.

Peers on Argus

SNYR was down 1.09% pre-news, while only one peer (QIPT) showed strong upside mo...

1 Up

SNYR was down 1.09% pre-news, while only one peer (QIPT) showed strong upside momentum and others were mixed. QIPT’s move is tied to its own acquisition and earnings headlines, indicating today’s setup is stock-specific for SNYR rather than a broad sector move.

Common Catalyst Peer momentum in QIPT relates to acquisition and earnings news, not functional beverage distribution.

Historical Context

5 past events · Latest: Nov 13 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Nov 13	Q3 2025 earnings	Positive	-6.4%	Reported 11th consecutive profitable quarter with revenue and margin expansion.
Nov 05	DSD partnership	Positive	+4.6%	C&M Sales partnership to expand FOCUSfactor beverages across Arkansas.
Oct 30	Earnings call setup	Neutral	+3.1%	Announced Q3 2025 release date and conference call logistics.
Oct 27	Brand recognition	Positive	-3.3%	FOCUSfactor named #1 pharmacist recommended OTC memory supplement.
Oct 22	Retail expansion	Positive	+6.3%	FOCUSfactor expansion with Kroger, PriceSmart, Wakefern and Canadian retailers.

Pattern Detected

Recent FOCUSfactor and distribution wins have often seen mixed or even negative short-term price reactions, while earnings/profitability updates have sometimes been sold despite positive fundamentals.

Recent Company History

Over the last few months, SNYR has combined expanding FOCUSfactor distribution with consistent profitability. On Oct 22, it announced major retail authorizations with Kroger, Wakefern, Uniprix and PriceSmart, followed by a #1 OTC memory supplement ranking on Oct 27. Q3 2025 earnings on Nov 13 marked an 11th straight profitable quarter. A prior Arkansas DSD partnership on Nov 5 mirrors today’s Maine/Pennsylvania DSD expansion.

Regulatory & Risk Context

Active S-3 Shelf · $100 million

Shelf Active

Active S-3 Shelf Registration 2025-11-26

$100 million registered capacity

An effective S-3 shelf filed on Nov 26, 2025 allows Synergy to issue up to $100 million in various securities, including up to $5.69 million of common stock via a sales agreement prospectus, creating capacity for future capital raises that could affect existing holders.

Market Pulse Summary

The stock moved +8.3% in the session following this news. A strong positive reaction aligns with Syn...

Analysis

The stock moved +8.3% in the session following this news. A strong positive reaction aligns with Synergy’s strategy of broadening FOCUSfactor distribution via new DSD partners. Prior Arkansas and large-retailer expansions showed that upbeat commercial news sometimes led to gains but also occasional selloffs. Investors may weigh the $100 million shelf capacity and past dilution against distribution momentum when assessing how durable any outsized move could be.

Key Terms

direct store delivery, ready-to-drink, rtd, functional beverages, +1 more

5 terms

direct store delivery financial

"announced new Direct Store Delivery (DSD) partnerships with Pine State Beverage"

Direct store delivery is a distribution method where a supplier or manufacturer ships products straight to individual retail stores instead of sending them through the retailer’s central warehouse. For investors, it matters because it affects a company’s sales speed, inventory costs, product freshness and retailer relationships — similar to a bakery bringing fresh bread directly to cafes instead of routing it through a middle warehouse, which can boost turnover but raise delivery costs and operational complexity.

ready-to-drink technical

"Focus + Energy Ready-to-Drink (RTD) functional beverages"

"Ready-to-drink" refers to beverages that are pre-made and bottled or canned, requiring no additional preparation before consumption. For investors, it signals a product category that offers convenience and quick consumption, often appealing to busy consumers. This ease of use can drive consistent sales and growth opportunities for companies producing these beverages.

rtd technical

"Focus + Energy Ready-to-Drink (RTD) functional beverages"

Ready-to-drink (RTD) describes beverages sold pre-mixed and packaged so consumers can consume them immediately without preparation, like grabbing a pre-made salad instead of cooking. For investors, RTD products signal how a company can scale sales, access retail and convenience channels, and affect margins and inventory dynamics; success in this category often translates into steadier revenue streams and faster consumer adoption than products requiring extra steps.

functional beverages technical

"Focus + Energy Ready-to-Drink (RTD) functional beverages and Focus + Energy"

Beverages formulated to deliver a specific health, wellness or performance benefit beyond basic hydration, often by adding vitamins, minerals, probiotics, botanicals, electrolytes or stimulants. For investors, they matter because they can command higher prices and faster sales growth than plain drinks, but also carry extra costs and regulatory or scientific risk — think of them as a drink that promises the effect of a supplement bottled like coffee or juice.

brain-health shots medical

"Focus + Energy Ready-to-Drink (RTD) functional beverages and Focus + Energy brain-health shots"

Brain-health shots are small, ready-to-drink beverages or liquid supplements formulated with nutrients, herbs, or other ingredients that aim to support memory, focus, mood or overall cognitive function. Think of them like a concentrated vitamin boost for the brain; investors watch them because they sit at the intersection of consumer trends, recurring sales and regulatory scrutiny—sales growth, claim validation and supply costs directly affect a maker’s revenue and reputation.

AI-generated analysis. Not financial advice.

WESTBROOK, Maine, Dec. 15, 2025 (GLOBE NEWSWIRE) -- Synergy CHC Corp. (NASDAQ: SNYR) (“Synergy” or the “Company”), a leading consumer health and wellness company, today announced new Direct Store Delivery (DSD) partnerships with Pine State Beverage, Fuhrer Beverage Company, and Banko Beverage Co. The agreements expand retail distribution of the Company’s FOCUSfactor Focus + Energy Ready-to-Drink (RTD) functional beverages and Focus + Energy brain-health shots across Maine and Pennsylvania.

Consistent with Synergy’s strategy of building a comprehensive nationwide DSD footprint, these new partnerships further strengthen the Company’s distribution coverage and reinforce the strong early traction of the FOCUSfactor RTD portfolio.

“As we continue executing on our plan to establish a complete DSD network covering all 50 states, we are excited to welcome Pine State Beverage, Fuhrer Beverage and Banko Beverage to our growing roster of DSD partners,” said Jack Ross, CEO of Synergy CHC Corp. “Each of these distributors brings deep market expertise, longstanding retailer relationships, and exceptional operational capabilities. Their support will accelerate FOCUSfactor’s expansion and ensure best-in-class execution across key regions in the Northeast.”

All distributors are authorized to sell the full FOCUSfactor RTD portfolio – including both the Focus + Energy drinks and the Focus + Energy brain-health shots – across their respective states (excluding the Club channel).

Pine State Beverage - Maine

Founded in 1941, Pine State Beverage is the leading independent beverage distributor in Maine, known for exceptional service, broad product expertise, and strong relationships across grocery, convenience, specialty retail, and on-premise channels. With a long history of representing innovative and premium brands, Pine State Beverage will distribute the entire FOCUSfactor RTD portfolio across Maine.

Fuhrer Beverage Company - Pennsylvania

Headquarters in Pittsburgh and founded in 1982, Fuhrer Beverage Company is one of the largest wholesale beverage distributors in Pennsylvania. The Company services a wide range of retail channels and is recognized for its extensive network, high service standards, and strong retail execution capabilities. Fuhrer Beverage Company will distribute all FOCUSfactor Focus + Energy drinks and brain-health shots throughout its assigned Pennsylvania counties.

Banko Beverage Co. - Pennsylvania

Established in 1933 and based in Allentown, Banko Beverage Co. is a family-owned distributor with a long-standing reputation for excellence across the Lehigh Valley and surrounding regions. Known for its commitment to quality and service, operational reliability, and collaborative partnerships with retailers, Banko Beverage Co. will distribute the full FOCUSfactor RTD beverage and shot lineup across its assigned Pennsylvania counties.

Continued Momentum in Nationwide Rollout

These new agreements represent another significant step forward in Synergy’s disciplined plan to build a complete national DSD network. With new coverage added across Maine and Pennsylvania, the Company is strengthening its retail footprint and accelerating the growth trajectory of the FOCUSfactor functional beverage platform. With strong early performance across all launch regions, the Company expects to announce additional distribution partners, retail placements and market expansions in the coming weeks.

About Synergy CHC Corp.

Synergy CHC Corp. develops and markets consumer health and wellness products, led by its flagship brands FOCUSfactor^® and Flat Tummy^®. FOCUSfactor^®, a clinically studied brain health supplement and functional beverage line with a 25-year legacy, enjoys established distribution in the U.S., Canada, and the U.K. through major retailers including Costco, Walmart, Amazon, BJ's, and Walgreens, among others. The brand continues to accelerate growth, penetrating new markets both domestically and internationally, with recent retail wins across mass, grocery, pharmacy, convenience, and wholesale channels poised to drive meaningful gains in late 2025. Flat Tummy^® complements Synergy's portfolio as a lifestyle brand focused on women's wellness and weight management.

Investor Relations
Gateway Group
Cody Slach, Greg Robles
949.574.3860
SNYR@gateway-grp.com

FAQ

What did Synergy CHC (SNYR) announce on Dec. 15, 2025 about FOCUSfactor distribution?

Synergy announced DSD partnerships with Pine State Beverage, Fuhrer Beverage Company, and Banko Beverage Co. to expand FOCUSfactor RTD distribution in Maine and Pennsylvania.

Which FOCUSfactor products will the new SNYR distributors carry in Maine and Pennsylvania?

All distributors are authorized to sell the full FOCUSfactor RTD portfolio, including Focus + Energy drinks and Focus + Energy brain-health shots (excluding Club channel).

How do the new distribution deals support Synergy CHC’s (SNYR) nationwide rollout plan?

The agreements add DSD coverage in Maine and Pennsylvania and are described as steps toward establishing a complete DSD network across all 50 states.

Which distributor will cover Maine for SNYR’s FOCUSfactor products?

Pine State Beverage will distribute the entire FOCUSfactor RTD portfolio across Maine.

Which Pennsylvania distributors did Synergy CHC (SNYR) add for FOCUSfactor distribution?

Fuhrer Beverage Company (Pittsburgh area) and Banko Beverage Co. (Lehigh Valley region) will distribute the full FOCUSfactor RTD lineup in their assigned Pennsylvania counties.