Georgia Power, Salvation Army celebrate 40th anniversary of Project SHARE

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Georgia Power (NYSE: SO) and the Salvation Army celebrate the 40th anniversary of Project SHARE on November 10, 2025.

Since 1985 the program has helped more than 425,000 Georgia families and over 1.1 million individuals, delivering over $84 million in assistance for utilities, housing, food and medical needs. Georgia Power matches every Project SHARE donation at 150%. Customers can donate via their electric bill, church or local Salvation Army locations. A new English and Spanish PSA featuring employees and Salvation Army majors has been launched to raise awareness. Visit GeorgiaPower.com/ProjectShare for details.

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Program has helped over 425,000 Georgia families since 1985

ATLANTA, Nov. 10, 2025 /PRNewswire/ -- This month, Georgia Power, in collaboration with the Salvation Army, proudly celebrates the 40th anniversary of Project SHARE. Since its inception in 1985, the program has been a beacon of hope for over 425,000 families and more than 1.1 million individuals across Georgia, while continuing to support families in crisis. As one of the first fuel funds in America, Project Share has provided more than $84 million in essential assistance such as utilities, housing, food, and medical needs.

Demonstrating a strong commitment to community support, Georgia Power matches every donation to Project SHARE at 150%. Customers can conveniently contribute by adding a monthly donation to their electric bill or through their church or local Salvation Army location.

"Project SHARE is one of Georgia Power's most successful partnerships, having supported more than 1.1 million individuals. This collaboration reflects a shared commitment to uplifting communities and providing critical assistance to those facing financial hardship," said Audrey King, senior vice president of corporate responsibility. "We know life isn't always easy, and that's why our commitment to being A Citizen Wherever We Serve runs deep. Our partnership with The Salvation Army means a great deal to us, because we want every Georgian to know they're not alone — that help is available, and that their community stands with them through life's toughest moments."

"Project SHARE embodies the spirit of partnership and community, enabling us to provide resources that truly change lives," said Major John Murphy, Divisional Commander for The Salvation Army of Georgia. "This milestone is a testament to the generosity of Georgia Power and their customers, and the dedication of both organizations to serving Georgia families in need."

To further raise awareness, Georgia Power and the Salvation Army have launched a new public service announcement (PSA) featuring Georgia Power employees alongside Salvation Army Majors. This PSA, available in both English and Spanish, underscores the ongoing commitment to community support.

To learn more about the program, visit GeorgiaPower.com/ProjectShare.

About Georgia Power
Georgia Power is the largest electric subsidiary of Southern Company (NYSE: SO), America's premier energy company. Value, Reliability, Customer Service and Stewardship are the cornerstones of the company's promise to 2.8 million customers in all but four of Georgia's 159 counties. Committed to delivering clean, safe, reliable and affordable energy, Georgia Power maintains a diverse, innovative generation mix that includes nuclear, coal and natural gas, as well as renewables such as solar, hydroelectric and wind. Georgia Power offers rates below the national average, focuses on delivering world-class service to its customers every day and the company is recognized by J.D. Power as an industry leader in customer satisfaction. For more information, visit www.GeorgiaPower.com and connect with the company on Facebook (Facebook.com/GeorgiaPower), X (X.com/GeorgiaPower) and Instagram (Instagram.com/ga_power).

 

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SOURCE Georgia Power

FAQ

What is Project SHARE and who runs it with Georgia Power (SO)?

Project SHARE is a Georgia utility assistance program run in partnership with the Salvation Army to help families with utilities, housing, food and medical needs.

How long has Georgia Power supported Project SHARE (SO) and how many people benefited?

Georgia Power has supported Project SHARE since 1985; it has helped over 425,000 families and more than 1.1 million individuals.

How much financial assistance has Project SHARE provided through Georgia Power (SO)?

Project SHARE has provided over $84 million in assistance for utilities, housing, food and medical needs.

What matching policy does Georgia Power (SO) apply to Project SHARE donations?

Georgia Power matches every Project SHARE donation at 150%.

How can Georgia Power (SO) customers donate to Project SHARE?

Customers can add a monthly donation to their Georgia Power electric bill or give through their church or a local Salvation Army location.

Where can I find the new Project SHARE PSA and more program information for Georgia Power (SO)?

The English and Spanish PSAs and program details are available at GeorgiaPower.com/ProjectShare.