Sportradar Nets Official Wimbledon Tennis Data and AV Betting Rights Deal

Sportradar (NASDAQ: SRAD) announced a multi-year extension of its exclusive global distribution rights for official Wimbledon data and audiovisual (AV) betting content beyond 2026 with the All England Club.

Rhea-AI Summary

Sportradar (NASDAQ: SRAD) announced a multi-year extension of its exclusive global distribution rights for official Wimbledon data and audiovisual (AV) betting content beyond 2026 with the All England Club.

The deal covers main draw and qualifying, supports integrity services, and strengthens Sportradar’s tennis portfolio, which includes three Grand Slams and over 40,000 matches annually.

Positive

• Multi-year extension of Wimbledon official data and AV betting rights beyond 2026
• Exclusive global distribution agreement with the All England Club maintained
• Rights cover both The Championships main draw and Qualifying Competition
• Tennis portfolio includes three Grand Slams: Roland-Garros, Wimbledon and US Open
• Delivery of more than 40,000 tennis matches annually to global clients
• Extension supports advanced live markets, micro betting and player markets

Negative

• None.

Argus Jun 4 session

+5.72% close to close Open Argus

Details

News Market Reaction – SRAD

On Jun 4, the day this news came out, SRAD closed 5.72% above the previous close.

Data tracked by StockTitan Argus for the Jun 4 session.

Market Context

On Jun 4, the day this news came out, the stock closed 5.7% above the previous close. A strong posit...

Analysis

On Jun 4, the day this news came out, the stock closed 5.7% above the previous close. A strong positive reaction aligns with the strategic importance of securing multi-year exclusive Wimbledon data and AV betting rights, adding to Sportradar’s coverage of three Grand Slams and over 40,000 tennis matches annually. Past news saw sharp declines even on positive earnings and buyback updates, so a large move could reflect a reassessment of the franchise value rather than a consistent pattern. Investors would still need to weigh execution and contract monetization risks.

Key Figures

Annual tennis matches: more than 40,000 Grand Slams covered: 3 of 4 Agreement horizon: beyond 2026 +5 more

Annual tennis matches

more than 40,000

Tennis matches delivered annually to global client base

Grand Slams covered

3 of 4

Roland-Garros, Wimbledon and US Open official coverage

Agreement horizon

beyond 2026

Multi-year Wimbledon data and AV betting rights renewal

IMG ARENA acquisition year

2025

Original source of Wimbledon rights via IMG ARENA deal

Current share price

$13.46

Price before Wimbledon renewal news

52-week high

$32.22

High over prior 52 weeks pre-news

52-week low

$11.66

Low over prior 52 weeks pre-news

Market cap

$4,046,783,701

Equity value prior to Wimbledon announcement

Historical Context

5 past events · Latest: Apr 28

5 events

1. Apr 28

   COO appointment

   24h Move

   -11.3%

   Named new COO with 25+ years sports betting and media experience.

2. Apr 28

   Earnings & buyback

   24h Move

   -11.3%

   Q1 2026 growth with €347M revenue and $250M enhanced buyback program.

3. Apr 24

   Earnings reschedule

   24h Move

   +3.0%

   Moved Q1 2026 results release earlier and confirmed webcast details.

4. Apr 16

   Earnings date set

   24h Move

   -3.3%

   Announced date and time for Q1 2026 earnings release and webcast.

5. Mar 27

   Annual report filing

   24h Move

   -4.7%

   Filed Form 20-F for 2025 with audited financial statements available online.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

audiovisual (av) betting rights, micro betting, in-play engagement, real-time data, +1 more

5 terms

audiovisual (av) betting rights financial

"multi-year extension of its data and audiovisual (AV) betting rights agreement"

Audiovisual (AV) betting rights are legal permissions to use live or recorded video and audio feeds of sporting events, races, or other contests for the purpose of taking and displaying wagers. For investors, these rights can be a steady revenue stream through licensing or subscription fees and affect a company’s competitive reach, like owning the exclusive broadcast window that lets a business sell tickets to watch and bet on the action.

micro betting financial

"such as expanded micro betting and player markets powered by the company’s real-time odds"

Micro betting is a form of online gambling where people place very small, fast bets on individual moments inside a larger event—like the outcome of the next play, pitch, or point—rather than the final result. It matters to investors because it can drive frequent user engagement and steady tiny transactions that boost revenue, but also raises regulatory and volatility risks that can affect a gambling company's growth and valuation.

in-play engagement financial

"to further enhance in-play engagement"

In-play engagement describes the heightened attention, communications and trading activity that happen while a stock is actively being targeted by market events — for example heavy buying or selling, takeover interest, or other news-driven trading. Investors care because this real-time interaction can drive rapid price moves, change liquidity, and reveal market sentiment; think of it like people shouting advice and reshuffling teams during the heat of a game, which can alter the final score.

real-time data technical

"bring the most accurate, real-time data from Wimbledon into the global betting ecosystem"

Continuous, up-to-the-second financial information that shows current prices, trade activity and market-moving news as they occur rather than after a delay. For investors it matters because having the latest numbers is like watching a live scoreboard: it lets you react quickly to opportunities or risks, place orders at the right price, and avoid decisions based on outdated information.

real-time odds technical

"player markets powered by the company’s real-time odds to further enhance in-play engagement"

Real-time odds are continuously updated numerical estimates that express the current likelihood of a specific outcome—such as a stock reaching a target price, a merger closing, or a regulatory decision—based on the latest available information. For investors they act like a live scoreboard or weather radar, showing changing probabilities that help with timing trades, sizing positions, or deciding whether to hedge as market news arrives.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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ST. GALLEN, Switzerland and LONDON, June 04, 2026 (GLOBE NEWSWIRE) -- Sportradar Group AG (NASDAQ: SRAD), a leading global sports technology company creating immersive experiences for sports fans and bettors, today announced a multi-year extension of its data and audiovisual (AV) betting rights agreement for The Championships, Wimbledon. The rights were originally secured as part of the company’s acquisition of IMG ARENA in 2025.

The multi-year renewal of the agreement beyond 2026 with the All England Club, which stages Wimbledon, continues Sportradar’s exclusive global distribution of official data and AV betting rights. The agreement covers both The Championships main draw and the Qualifying Competition.

The extension of the Wimbledon partnership secures Sportradar’s leading global tennis offering, including three of the four Grand Slams – Roland-Garros, Wimbledon and the US Open – alongside comprehensive ATP and UTR coverage. In total, Sportradar delivers more than 40,000 tennis matches annually to its global client base.

Sportradar is uniquely positioned to maximize the value of Wimbledon rights through its global distribution network, advanced data capabilities, proprietary technology and its broad product suite. The extension enables deeper integration of official data into innovative betting and fan engagement products, such as expanded micro betting and player markets powered by the company’s real-time odds to further enhance in-play engagement.

Moritz Gloeckler, EVP Rights and Strategic Projects Sportradar, said: “The Championships is one of the most iconic properties in global sport. Working exclusively with the All England Club allows us to bring the most accurate, real-time data from Wimbledon into the global betting ecosystem, and to the integrity services we will also provide. By integrating advanced live markets and micro betting capabilities, we’re enabling our partners to deliver more immersive engagement throughout every point, game and set.”

Paul Davies, Associate Director, Broadcast, Production & Media Rights at the All England Club, added: “We are pleased to extend our relationship with Sportradar and establish our first direct agreement for the distribution of Wimbledon’s official data and audiovisual betting rights. Ensuring that accurate, official data from The Championships is delivered globally is important for protecting the integrity of our event while supporting innovation in how fans engage with the sport.”

About Sportradar

Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors. Positioned at the intersection of the sports, media and betting industries, the Company provides sports federations, news media, consumer platforms and sports betting operators with a best-in-class range of solutions to help grow their business. As the trusted partner of organizations like the ATP, NBA and WNBA, NHL, MLB, MLS, PGA TOUR, UEFA, FIFA, CONMEBOL, AFC, and the Bundesliga, Sportradar covers more than a million events annually across all major sports. With deep industry relationships and expertise, Sportradar is not just redefining the sports fan experience, it also safeguards sports through its Integrity Services division and advocacy for an integrity-driven environment for all involved. For more information about Sportradar, please visit www.sportradar.com.

Contact

Media

Sandra Lee sandra.lee@sportradar.com

Investors

Jim Bombassei j.bombassei@sportradar.com

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What Wimbledon data rights deal did Sportradar (NASDAQ: SRAD) announce on June 4, 2026?

Sportradar announced a multi-year extension of its exclusive global Wimbledon data and audiovisual betting rights. According to Sportradar, the agreement with the All England Club runs beyond 2026 and covers both The Championships main draw and the Qualifying Competition for betting distribution.

How does the new Wimbledon agreement affect Sportradar’s tennis offering (SRAD)?

The extended Wimbledon agreement further anchors Sportradar’s global tennis portfolio. According to Sportradar, its offering now includes three of the four Grand Slams—Roland-Garros, Wimbledon and the US Open—alongside comprehensive ATP and UTR coverage, supporting more immersive betting and fan engagement products.

What betting products will be supported by Sportradar’s extended Wimbledon rights (SRAD)?

The extended rights support advanced in-play betting and engagement products. According to Sportradar, deeper integration of official Wimbledon data will power expanded micro betting, player markets and real-time odds, enabling partners to offer more immersive experiences on every point, game and set.

How many tennis matches does Sportradar deliver annually after the Wimbledon deal?

Sportradar reports delivering more than 40,000 tennis matches each year to its global client base. According to Sportradar, the extended Wimbledon rights integrate into this portfolio, enhancing official data coverage across Grand Slam events and other professional tennis competitions for betting operators.

What role do integrity services play in Sportradar’s Wimbledon partnership (SRAD)?

Integrity services are a key part of the expanded Wimbledon relationship. According to Sportradar and the All England Club, distributing accurate, official data globally supports event integrity while enabling regulated betting markets and innovative engagement features built on trusted, real-time information from The Championships.

Why is the All England Club’s direct data and AV betting agreement with Sportradar important?

The All England Club highlights this as its first direct deal for Wimbledon’s official data and AV betting rights. According to the All England Club, the agreement helps protect event integrity while backing innovation in how fans globally engage with tennis through licensed betting products.