Elevance Health Women's Fort Myers Tip-Off comes to Scripps Sports, ION in multiyear agreement
Scripps Sports has secured exclusive television rights for the Elevance Health Women's Fort Myers Tip-Off basketball tournament for the next five years. The agreement marks Scripps Sports' first national women's college basketball rights deal, expanding its women's sports portfolio alongside WNBA and NWSL coverage.
The tournament, launched in 2022, will air on ION starting November 28-29, 2024, featuring live coverage of all matchups at Suncoast Credit Union Arena in Fort Myers. The event has previously hosted championship teams including South Carolina, Tennessee, Maryland, and Purdue.
ION's sports programming has shown strong viewership, with WNBA broadcasts reaching over 23.3 million unique viewers last season, including 7 telecasts exceeding 1 million viewers. The NWSL's inaugural season on ION attracted more than 20.5 million total unique viewers.
Scripps Sports ha acquisito i diritti televisivi esclusivi per il torneo di basket Elevance Health Women's Fort Myers Tip-Off per i prossimi cinque anni. L'accordo segna il primo contratto di diritti per il basket femminile universitario a livello nazionale per Scripps Sports, ampliando il suo portafoglio di sport femminili insieme alla copertura di WNBA e NWSL.
Il torneo, lanciato nel 2022, andrà in onda su ION a partire dal 28-29 novembre 2024, con copertura dal vivo di tutte le partite presso il Suncoast Credit Union Arena di Fort Myers. L'evento ha precedentemente ospitato squadre campioni come South Carolina, Tennessee, Maryland e Purdue.
La programmazione sportiva di ION ha mostrato una forte audience, con le trasmissioni WNBA che hanno raggiunto oltre 23,3 milioni di spettatori unici nella scorsa stagione, inclusi 7 eventi che hanno superato 1 milione di spettatori. La stagione inaugurale della NWSL su ION ha attratto più di 20,5 milioni di spettatori unici totali.
Scripps Sports ha conseguido los derechos televisivos exclusivos para el torneo de baloncesto Elevance Health Women's Fort Myers Tip-Off durante los próximos cinco años. El acuerdo marca el primer contrato de derechos para el baloncesto universitario femenino a nivel nacional para Scripps Sports, ampliando su cartera de deportes femeninos junto con la cobertura de WNBA y NWSL.
El torneo, lanzado en 2022, se transmitirá por ION a partir del 28-29 de noviembre de 2024, con cobertura en vivo de todos los partidos en el Suncoast Credit Union Arena en Fort Myers. El evento ha acogido anteriormente a equipos campeones como South Carolina, Tennessee, Maryland y Purdue.
La programación deportiva de ION ha mostrado una fuerte audiencia, con las transmisiones de WNBA alcanzando más de 23.3 millones de espectadores únicos la temporada pasada, incluyendo 7 telecasts que superaron el millón de espectadores. La temporada inaugural de NWSL en ION atrajo a más de 20.5 millones de espectadores únicos totales.
Scripps Sports는 향후 5년간 Elevance Health Women's Fort Myers Tip-Off 농구 토너먼트에 대한 독점 방송 권리를 확보했습니다. 이 계약은 Scripps Sports의 첫 번째 전국 여성 대학 농구 권리 계약을 의미하며, WNBA 및 NWSL 보도와 함께 여성 스포츠 포트폴리오를 확장합니다.
2022년에 시작된 이 토너먼트는 2024년 11월 28-29일부터 ION에서 방송되며, Fort Myers의 Suncoast Credit Union Arena에서 모든 경기의 생중계를 제공합니다. 이 이벤트는 South Carolina, Tennessee, Maryland 및 Purdue와 같은 챔피언 팀을 이전에 개최한 바 있습니다.
ION의 스포츠 프로그램은 강력한 시청률을 기록했으며, 지난 시즌 WNBA 방송은 2330만 명 이상의 고유 시청자를 기록했으며, 100만 명 이상의 시청자를 초과한 7개의 방송이 포함되었습니다. ION에서의 NWSL 첫 시즌은 2050만 명 이상의 총 고유 시청자를 끌어모았습니다.
Scripps Sports a obtenu les droits télévisuels exclusifs pour le tournoi de basket Elevance Health Women's Fort Myers Tip-Off pour les cinq prochaines années. Cet accord marque le premier contrat de droits nationaux pour le basket féminin universitaire pour Scripps Sports, élargissant son portefeuille de sports féminins aux côtés de la couverture de la WNBA et de la NWSL.
Le tournoi, lancé en 2022, sera diffusé sur ION à partir du 28-29 novembre 2024, avec une couverture en direct de tous les matchs au Suncoast Credit Union Arena à Fort Myers. L'événement a précédemment accueilli des équipes championnes telles que South Carolina, Tennessee, Maryland et Purdue.
La programmation sportive d'ION a montré une forte audience, avec des diffusions de la WNBA atteignant plus de 23,3 millions de téléspectateurs uniques la saison dernière, y compris 7 diffusions dépassant 1 million de téléspectateurs. La saison inaugurale de la NWSL sur ION a attiré plus de 20,5 millions de téléspectateurs uniques au total.
Scripps Sports hat sich die exklusiven Fernsehrechte für das Basketballturnier Elevance Health Women's Fort Myers Tip-Off für die nächsten fünf Jahre gesichert. Die Vereinbarung markiert den ersten nationalen Rechtevertrag für Frauen-Hochschulbasketball für Scripps Sports und erweitert das Portfolio für Frauensportarten neben der Berichterstattung über die WNBA und NWSL.
Das 2022 gestartete Turnier wird ab dem 28.-29. November 2024 auf ION ausgestrahlt, mit Live-Berichterstattung über alle Spiele in der Suncoast Credit Union Arena in Fort Myers. Die Veranstaltung hat zuvor Meisterschaftsteams wie South Carolina, Tennessee, Maryland und Purdue beherbergt.
Das Sportprogramm von ION hat starke Zuschauerzahlen gezeigt, wobei die WNBA-Übertragungen in der vergangenen Saison über 23,3 Millionen einzigartige Zuschauer erreichten, darunter 7 Übertragungen, die mehr als 1 Million Zuschauer übertrafen. Die erste Saison der NWSL auf ION zog mehr als 20,5 Millionen einzigartige Zuschauer an.
- Secured exclusive 5-year broadcast rights for a major women's basketball tournament
- Strong viewership metrics: WNBA reached 23.3M unique viewers with 7 telecasts exceeding 1M viewers
- NWSL broadcasts achieved 20.5M total unique viewers in inaugural season
- Expanding sports content portfolio with addition of women's college basketball rights
- None.
Insights
Scripps Sports' five-year exclusive deal for the Elevance Health Women's Fort Myers Tip-Off represents a strategic content acquisition that expands ION's growing women's sports portfolio. This follows their existing rights for WNBA and NWSL content, creating a more comprehensive women's sports offering.
The deal's significance lies in the viewership momentum Scripps has already established in women's sports. Their WNBA telecasts reached
For Scripps, a company with a
While financial terms aren't disclosed, this represents another building block in Scripps' effort to establish ION as a destination for women's sports content. For a company of Scripps' size, systematically assembling a cohesive content strategy around the growing women's sports segment represents a differentiated position in the competitive media landscape.
First national women's college basketball rights deal for Scripps Sports
The Elevance Health Women's Fort Myers Tip-Off, launched in 2022, has quickly established itself as one of the premier early season tournaments in the country, regularly bringing championship-caliber programs to
The agreement begins with this year's edition of the Thanksgiving weekend tournament, Nov. 28-29, held at Suncoast Credit Union Arena on the campus of Florida SouthWestern State College in
The tournament marks the first national women's college basketball rights deal for Scripps Sports, adding to its growing portfolio of women's sports action, including the Women's National Basketball Association (WNBA) and the National Women's Soccer League (NWSL).
"As the popularity of women's sports among audiences and advertisers continues to explode, the Elevance Health Women's Fort Myers Tip-Off will immediately become another major sports property for ION," said Brian Lawlor, Scripps Sports president. "We're proud that women's sports have found a home on ION, and we look forward to bringing fans the action-packed world of women's college basketball this fall."
"Scripps Sports and ION are now a top destination for women's sports, and we're thrilled to partner with them for the Elevance Health Women's Fort Myers Tip-Off," said Mark Starsiak, Senior Vice President of Intersport. "This tournament has proven to be an exciting one for college basketball fans everywhere, and the Scripps Sports team will elevate this event even further."
The addition of the Elevance Health Women's Fort Myers Tip-Off to Scripps Sports comes as ION has seen significant momentum with its sports programming centered around the WNBA and the NWSL. The WNBA on ION reached more than 23.3 million total unique viewers last season, including 9.4 million viewers unique to ION, with seven WNBA telecasts exceeding 1 million viewers. Broadcasts of last year's inaugural season of the NWSL on ION reached more than 20.5 million total unique viewers, including 13.5 viewers unique to ION.
Participating teams, game schedule and talent details for ION's coverage of the Elevance Health Women's Fort Myers Tip-Off will be announced at a later date. More information on the tournament is available at www.womensfortmyerstipoff.com.
Source: Nielsen L+SD National Panel One-Minute Qualifier. (Data for NWSL+, Prime Video, Paramount+ and WNBA League Pass is not available.
Media contacts: | Intersport – Dan Mihalik, 219-688-9981, dmihalik@Intersport.global |
Scripps – Jim Weiss, 770-722-2142, jim.weiss@scripps.com |
About ION
A leading general entertainment network, ION's lineup features major cable and broadcast shows, original series, live sports and special event programming. ION is part of The E.W. Scripps Company (NASDAQ: SSP), a diversified media company focused on creating a better-informed world. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in more than 40 markets.
About Scripps Sports
Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach. Scripps Sports currently has partnerships with the Women's National Basketball Association (WNBA), the National Women's Soccer League (NWSL), the National Hockey League's (NHL) 2024 Stanley Cup champion Florida Panthers, the 2023 Stanley Cup champion Vegas Golden Knights, the new Utah Hockey Club, the Las Vegas Aces of the WNBA and the NCAA's Big Sky Conference. Scripps Sports is a division of The E.W. Scripps Company (NASDAQ: SSP), a Fortune 1000 American media company.
About the Fort Myers Tip-Off
An annual celebration of men's and women's college basketball, the Fort Myers Tip-Off welcomes the top programs from around the country for incredible competition to see which teams and their fans will #OwnTheFort during Thanksgiving Week. Contested at Suncoast Credit Union Arena, the home of Florida SouthWestern State College, the Fort Myers Tip-Off has quickly become a staple of the
About Intersport
Intersport is an award-winning agency that fills the empty space between marketing campaigns and consumers—helping brands make more meaningful connections. Its industry-leading team offers expert insights in content marketing, experiential marketing, hospitality, partnership consulting and platform development. The
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SOURCE The E.W. Scripps Company
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