Target Hospitality Announces Launch of New Sub-Brand, Target Hyper/Scale Supporting Data Center Development
Target Hospitality (Nasdaq: TH) on October 27, 2025 launched Target Hyper/Scale, a sub-brand focused on turnkey remote workforce housing and hospitality solutions for data center and supporting infrastructure projects across North America.
Hyper/Scale combines land acquisition, design, construction, logistics, and on-site hospitality to build purpose-built workforce campuses aimed at helping owners, developers, and constructors attract and retain teams for large-scale, remote projects.
The sub-brand leverages Target's two decades of workforce-housing experience and positions itself as an integrated partner to improve project timelines, workforce stability, and operational efficiency for data center construction.
Target Hospitality (Nasdaq: TH) il 27 ottobre 2025 ha lanciato Target Hyper/Scale, un sub-brand focalizzato su soluzioni chiavi in mano di alloggi per forza lavoro remota e ospitalità per progetti di data center e infrastrutture di supporto in Nord America.
Hyper/Scale combina acquisizione terreni, design, costruzione, logistica e ospitalità in loco per costruire campus di forza lavoro progettati per aiutare proprietari, sviluppatori e costruttori ad attrarre e trattenere team per progetti su larga scala e remoti.
Il sub-brand sfrutta i due decenni di esperienza di Target nell'alloggio per la forza lavoro e si presenta come partner integrato per migliorare i tempi di progetto, la stabilità della forza lavoro e l'efficienza operativa per la costruzione dei data center.
Target Hospitality (Nasdaq: TH) el 27 de octubre de 2025 lanzó Target Hyper/Scale, una sub-marca centrada en soluciones llave en mano de vivienda para fuerza laboral remota y hospitalidad para proyectos de centros de datos e infraestructura de apoyo en Norteamérica.
Hyper/Scale combina adquisición de tierras, diseño, construcción, logística y hospitalidad en sitio para construir campus de fuerza laboral a medida destinados a ayudar a propietarios, desarrolladores y constructores a atraer y retener equipos para proyectos a gran escala y remotos.
La sub-marca aprovecha los dos décadas de experiencia de Target en vivienda para la fuerza laboral y se posiciona como un socio integrado para mejorar los plazos de los proyectos, la estabilidad de la fuerza laboral y la eficiencia operativa de la construcción de centros de datos.
Target Hospitality (나스닥: TH)은 2025년 10월 27일에 Target Hyper/Scale를 출시했으며, 미국 북부에서 데이터 센터 및 보조 인프라 프로젝트를 위한 원격 근로 인력 주거 및 접객 솔루션의 턴키 브랜드로 중점을 둡니다.
Hyper/Scale은 토지 취득, 설계, 시공, 물류 및 현장 접객 서비스를 결합하여 대규모 원격 프로젝트의 팀 유치와 유지에 도움을 주는 목적으로 건설된 인력 캠퍼스를 만들습니다.
이 서브 브랜드는 Target의 20년 간의 인력 주거 경험을 활용하며, 데이터 센터 건설의 프로젝트 일정, 인력 안정성 및 운영 효율성을 향상시키기 위한 통합 파트너로 자리매김합니다.
Target Hospitality (NYSE: TH) le 27 octobre 2025 a lancé Target Hyper/Scale, une sous-marque axée sur des logements clés en main pour les travailleurs à distance et des solutions d'hospitalité pour les projets de centres de données et d'infrastructures de soutien en Amérique du Nord.
Hyper/Scale combine l'acquisition de terrain, la conception, la construction, la logistique et l'hôtellerie sur site pour construire des campus dédiés à la main-d'œuvre, destinés à aider les propriétaires, les développeurs et les constructeurs à attirer et retenir des équipes pour des projets à grande échelle et éloignés.
La sous-marque exploite les deux décennies d'expérience de Target dans le logement de la main-d'œuvre et se positionne comme partenaire intégré pour améliorer les délais de projet, la stabilité de la main-d'œuvre et l'efficacité opérationnelle pour la construction de data centers.
Target Hospitality (Nasdaq: TH) hat am 27. Oktober 2025 Target Hyper/Scale, eine Untermarke, eingeführt, die sich auf schlüsselfertige Unterbringung für Remote-Arbeitskräfte und Hospitality-Lösungen für Data-Center-Projekte und unterstützende Infrastrukturen in Nordamerika konzentriert.
Hyper/Scale kombiniert Landkauf, Entwurf, Bau, Logistik und Vor-Ort-Gastronomie, um eigens für Remote-Projekte konzipierte Arbeitskräfte-Campus zu errichten, die Eigentümern, Entwicklern und Bauherren helfen, Teams anzuziehen und zu halten.
Die Untermarke nutzt Target's zwei Jahrzehnte Erfahrung im Bereich Arbeitskräfteunterkünfte und positioniert sich als integrierter Partner, um Projektzeitpläne, Stabilität der Belegschaft und operative Effizienz beim Bau von Rechenzentren zu verbessern.
Target Hospitality (ناسداك: TH) في 27 أكتوبر 2025 أطلقت Target Hyper/Scale، علامة فرعية تركز على حلول إسكان للقوى العاملة عن بُعد والضيافة بنظام المفتاح المشترك للمشروعات الخاصة بمراكز البيانات والبنية التحتية الداعمة في أمريكا الشمالية.
Hyper/Scale تجمع شراء الأراضي، التصميم، البناء، اللوجستيات، والضيافة في الموقع لبناء مقار قوى عاملة مخصصة تهدف إلى مساعدة المُلّاك والمطوّرين والبنائين على جذب الفرق والاحتفاظ بها لمشروعات واسعة النطاق وبعيدة عن المركز.
تستفيد العلامة الفرعية من خبرة Target التي تمتد لعقدين في إسكان القوى العاملة وتضع نفسها كشريك متكامل لتحسين جداول المشروع واستقرار القوى العاملة والكفاءة التشغيلية لبناء مراكز البيانات.
Target Hospitality (纳斯达克:TH) 于 2025年10月27日 推出 Target Hyper/Scale,一个子品牌,专注于为北美数据中心及相关基础设施项目提供交钥匙远程劳动力住房和款待解决方案。
Hyper/Scale 将土地收购、设计、施工、物流和现场款待结合起来,打造面向大规模远程项目的定制化劳动力园区,帮助业主、开发商和承建商吸引并留住团队。
该子品牌利用 Target 在劳动力住房方面的二十年经验,并定位为一个综合合作伙伴,以提升数据中心建设的项目时间表、劳动力稳定性和运营效率。
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Insights
Target Hospitality launches Target Hyper/Scale to provide turnkey workforce campuses for data center projects, announced
Target Hyper/Scale packages land acquisition, design, construction, and on-site hospitality into an integrated workforce-housing service. The model aims to supply large, remote projects with purpose-built campuses so owners and constructors can focus on project delivery while housing and logistics are managed by one provider.
The initiative depends on securing suitable land, client contracts with data center owners or constructors, and operational execution at scale. Risks include site permitting, construction timelines, and contract wins; these factors determine near-term revenue recognition and utilization rates.
Watch for concrete milestones such as signed contracts or campus break-ground announcements and workforce utilization metrics after
New sub-brand provides turnkey housing and hospitality solutions that help attract and retain the workforce needed for large-scale, remote projects
As part of the Target Hospitality family of companies, Hyper/Scale leverages more than two decades of experience in workforce housing, safety, and community engagement. By bringing housing, logistics, and hospitality together under one integrated model, Target Hyper/Scale empowers constructors and project owners to focus on delivery while ensuring that their workforce feels valued, connected, and supported, even in the most remote environments.
"We're proud to expand our leadership in workforce housing to support data center and infrastructure growth," said Brad Archer, President and Chief Executive Officer. "Hyper/Scale creates thriving workforce communities that are a strategic advantage for our customers."
Target Hyper/Scale builds and operates workforce hubs that help data center owners, developers, and constructors attract, house, and support the teams required to meet demanding project schedules. The sub-brand delivers fully integrated, purpose-built campuses that encompass land acquisition, design, construction, and on-site hospitality operations, tailored to meet the specific needs and scale of each project and owner.
"As the demand for data centers accelerates, the ability to secure and retain a reliable workforce is more critical than ever," said Mr. Archer, "Target Hyper/Scale was built to meet that challenge and to redefine how the data center industry supports its people. By combining operational efficiency with relentless hospitality, we help clients strengthen timelines, stabilize their workforce, and gain a competitive edge in one of the fastest-growing industries in the world."
About Target Hospitality
Target Hospitality is one of
About Target Hyper/Scale
Target Hyper/Scale provides turnkey workforce housing for data centers, energy projects, and large-scale infrastructure developments across
For more information, visit: www.targethyperscale.com.
Investor Contact
Mark Schuck
(832) 702 – 8009
ir@targethospitality.com
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SOURCE Target Hospitality