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Thryv Holdings, Inc. reports on an AI-enabled marketing and sales software platform for small and medium-sized businesses. Its software offerings include lead insights, automated customer follow-up, payment processing, an AI-enabled CRM and related tools designed to help service businesses manage customer acquisition, sales activity and repeat engagement.
Recurring Thryv news centers on SaaS revenue growth, Marketing Center performance, average revenue per unit, adjusted EBITDA, guidance updates and the transition from legacy marketing services toward software-led revenue. Product updates include Thryv AI Lead Flow, home-services marketing automations and integrations that combine Thryv Marketing Center with Keap sales automation capabilities.
Thryv (Nasdaq: THRY) and Ooma (NYSE: OOMA) announced a co-marketing agreement aimed at expanding awareness of their solutions among small and medium-sized service businesses across the U.S. The partnership links Thryv’s AI-native growth platform customers with Ooma’s business communications users, including AI-enabled features.
The companies plan coordinated sales and marketing programs such as webinars, customer education, sales incentives, and cross-promotional outreach. According to both companies, they together serve hundreds of thousands of small businesses and expect to begin co-marketing initiatives in Q3 2026, targeting customer acquisition, engagement, and market expansion.
Wix (Nasdaq: WIX) and Thryv (Nasdaq: THRY) announced plans on August 4, 2026 to form a strategic partnership focused on service-based small and medium businesses (SMBs) in North America and globally. The collaboration is intended to combine Thryv’s AI-native marketing and growth platform, including approximately 100,000 active SaaS customers and a direct sales force, with Wix’s global website, unified commerce and payments infrastructure. According to the companies, the agreement is designed to provide SMBs with integrated solutions across digital presence, commerce, bookings, marketing and payments, and to expand the range of tools available to this market.
Thryv (NASDAQ: THRY) reported second quarter 2026 revenue of $150.7 million, with SaaS revenue of $114.5 million, now 76% of total revenue. SaaS revenue declined 0.5% year-over-year, while SaaS monthly ARPU rose 11.9% to $394.
The company posted a consolidated net loss of $16.7 million, or $(0.38) per diluted share, versus net income of $13.9 million a year earlier. Consolidated Adjusted EBITDA was $20.8 million (13.8% margin). Thryv launched its AI-native Thryv Growth Platform, announced a partnership with Ooma and plans to establish a strategic partnership with Wix, and unveiled a restructuring plan with expected $20–$25 million in charges and anticipated gross annualized cost savings of $55–$60 million beginning in 2027. Full-year 2026 guidance includes SaaS revenue of $453–$457 million and SaaS Adjusted EBITDA of $42–$44 million, according to Thryv.
Thryv (Nasdaq: THRY) launched its new AI-native Growth Platform for local service businesses, combining AI software with optional expert marketing assistance to help small businesses get found online, prioritize high-value leads and understand which campaigns drive revenue.
The platform offers a Digital Marketing Score, AI-powered websites and social posts, and “Boosts” campaigns managed by Thryv experts with AI optimization. AI Lead Insights™ provide lead intent scoring, conversation summaries and recommended actions. Thryv now integrates with leading field service management platforms, including Jobber, to route AI-driven leads into existing workflows. According to Thryv, early users of AI Lead Insights generate 40% more revenue per client and convert leads at 1.5 times the rate of non-scored leads. A free 30-day trial is available, and the launch marks a key step in Thryv’s shift toward an AI-native SaaS model serving over 100,000 small businesses.
Thryv (Nasdaq: THRY) announced a new franchise-focused integration with Breesy AI, connecting Thryv’s inbound lead generation and customer engagement tools with Breesy AI’s revenue intelligence platform for local service businesses.
According to Thryv, the combined solution lets owners track the full journey from first marketing touchpoint to final invoice, revealing which marketing sources generate the best jobs, how much ad spend never converts to revenue, and which locations convert opportunities most effectively. It also surfaces revenue lost from missed calls and delayed responses, highlights capacity to handle higher call volumes, and identifies where jobs fall through the cracks. The integrated Thryv + Breesy AI offering is now available to franchise organizations seeking actionable growth insights.
Thryv (Nasdaq: THRY) announced it will release its second quarter 2026 financial results on Tuesday, August 4, before the market opens. A conference call to discuss the results with investors is scheduled for 8:30 a.m. ET, accessible via registration link and the company’s investor relations website.
Thryv (Nasdaq: THRY) announced it has been named to the 2026 Top 100 Global Most Loved Workplaces list by Best Practice Institute, ranking #53, up from #66 in 2025. This is Thryv’s third consecutive year on the list, reflecting employee-reported belonging, career growth, values alignment and collaboration across its remote-first global workforce.
Thryv (Nasdaq: THRY) released its 2026 AI and Small Business Adoption Survey, showing U.S. small-business AI usage at 66%, up from 55% a year earlier. Yet 70% of owners say they need more training, despite 70% reporting higher revenue and 55% lower costs from AI.
The survey of 561 non-Thryv SMBs finds 53% spending at least $100 per month on AI tools, 92% saying AI saves time, and 81% feeling more strategic. Nearly half (46%) would choose AI over a new hire if performance were equal, but most report no current hiring cuts.
Thryv (NASDAQ:THRY) reported Q1 2026 results: SaaS revenue $116.7M (5.0% YoY), SaaS now 70% of total revenue, consolidated revenue $167.7M (down 7.5% YoY), and consolidated net income $4.5M or $0.10 diluted. Consolidated Adjusted EBITDA $24.1M (14.4% margin).
Key operating metrics: SaaS ARPU $378 (+12.8% YoY), Seasoned net revenue retention 93%, Marketing Center revenue +29% YoY. Company issued Q2 and full-year 2026 SaaS and Marketing Services guidance.
Thryv (NASDAQ:THRY) will release its first quarter 2026 financial results on Thursday, April 30, before the market opens.
A conference call to discuss the results is scheduled for 8:30 a.m. ET, with live webcast, registration, downloadable files and an audio replay available via the company’s Investor Relations website.