Marshalls Announces an Accelerator Program to Help Women Put Their Ambitions into Action
Rhea-AI Summary
Marshalls (NYSE: TJX) announces The Good Stuff Accelerator Program, an initiative to help women access resources for unlocking their potential. This program, open for applications, will select 40 women to receive expert-led workshops, peer coaching, educational tools, and a $5,000 grant. The initiative builds on the Marshalls Good Stuff Social Club, with the next event on October 5th in Chicago, featuring Priyanka Chopra Jonas as keynote speaker.
The program addresses findings that only half of women surveyed are satisfied with their current lives, and a third don't know where to start improving. Marshalls partners with Luminary to provide participants with a year-long membership, offering access to resources, events, and networking opportunities. The brand has also donated $400,000 to nonprofit partners supporting women and girls.
Positive
- Launch of The Good Stuff Accelerator Program to support women's personal and professional growth
- Offering $5,000 grants to 40 selected women participants
- Partnership with Luminary to provide valuable resources and networking opportunities
- $400,000 donation to nonprofit partners supporting women and girls
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, TJX gained 0.44%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
The program builds on the brand's commitment to helping bridge the access gap through its Marshalls Good Stuff Social Club, to next take place in
Experience the full interactive Multichannel News Release here: https://www2.multivu.com/marshalls_grants/9286451-en-marshalls-announces-accelerator-program-help-women-ambitions-into-action
The news comes as a continuation of the brand's commitment to help bridge the access gap - the lack of access to tools, resources and community that help enable women to unlock the life they want to live. The Marshalls Good Stuff Accelerator Program – now open for applications - seeks 40 women to embark on this transformative experience, complete with expert-led workshops, peer coaching, access to educational tools and a one-time grant.
In partnership with Luminary, a global professional and personal education and networking platform, the Good Stuff Accelerator Program participants will receive access to valuable resources for one year including:
- Live virtual workshops with experts and role models like longtime Marshalls partner, actor and producer Priyanka Chopra Jonas, E! News TV Personality Keltie Knight and more.
- Peer coaching through monthly meetings with a small community of carefully matched, Good Stuff Accelerator Program participants.
- A Luminary membership that includes access to their vast library of tools, resources, content and community, 25+ monthly virtual events, networking, and co-working spaces across the country.
- A one-time grant of
, informed by the average one-year cost of the tools and resources women surveyed indicate they most need to catalyze their journey toward their ideal lives.$5,000
"Many women feel they are lacking the access or resources needed to achieve their ideal life," states Sonya Cosentini, Vice President, Brand Marketing, Marshalls. "We're excited to continue our commitment to helping bridge this gap through our third Marshalls Good Stuff Social Club and the launch of The Good Stuff Accelerator Program. We believe these resources can be an impactful catalyst in helping women start achieving their ambitions."
The Accelerator Program builds on the success of The Marshalls Good Stuff Social Club, which will host its third event in less than a year on Saturday, October 5th in
"Supporting women on their journeys is something I'm really passionate about, so I'm excited to continue partnering with Marshalls as a mentor for The Good Stuff Accelerator Program and to be back at The Good Stuff Social Club," says Chopra Jonas. "These programs are all about giving women the real tools and resources they need to go after their dreams, and I'm honored to be part of it—both as a mentor and by sharing my own experiences as a keynote speaker."
Marshalls will take over Guild Row (3130 N. Rockwell St) from 9am-6:30pm CT. Local
As part of Marshalls mission, this year the brand donated a total of
Visit the new content hub at MarshallsGoodStuffSocialClub.com to register to attend The Marshalls Good Stuff Social Club in
Survey Methodology:
Marshalls conducted an online survey, from 7/25/2024 to 8/6/2024, of 2,000 US residents who identify as women, aged 18-54. The survey measures the areas women lack access to, how women define their ideal lives, and the challenges women face on their journey to meet their personal and professional goals.
About Marshalls:
Marshalls is one of the nation's leading off-price family retailers with more than 1,200 stores spanning 48 states, D.C., and
Media Contact: mgssc-media@edelman.com

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SOURCE Marshalls