Toyota Motor Stock Price, News & Analysis

Toyota (NYSE:TM) has announced its continued participation in the 2025 Rebelle Rally, the longest competitive off-road navigation rally in the United States for all-women teams. In a significant first, Toyota is fielding an external team featuring Rachelle Croft, XOVERLAND co-founder and The Overland Collective CEO, alongside Taylor Pawley. The duo previously won the 2019 event.

The company will maintain its commitment by sending 12 internal team members to compete and continues as the presenting sponsor of the live event webcast for the fourth consecutive year. The rally will take place from October 8-18, 2025, covering a challenging 2,500-kilometer course through Nevada and California terrains.

Toyota Motor (NYSE:TM) has announced its continued participation in the 2025 Rebelle Rally, the longest competitive off-road navigation rally in the United States for all-women teams. In a first for Toyota, the company is fielding an external team featuring Rachelle Croft, co-founder of XOVERLAND and CEO of The Overland Collective, alongside co-driver Taylor Pawley, who previously won the rally together in 2019.

The event will take place from October 8-18, 2025, covering a 2,500-kilometer course through Nevada and California. Toyota will continue to send 12 internal team members to compete and returns as the presenting sponsor of the live event webcast for the fourth consecutive year.

Toyota Motor North America (NYSE:TM) and its partners announced a combined donation of over $600,000 to support communities affected by devastating flash floods in Kerr County and the Texas Hill Country. The relief package includes contributions to the Community Foundation of the Texas Hill Country's Kerr County Flood Relief Fund, along with matching programs and in-kind donations.

The comprehensive relief effort involves multiple Toyota entities including Toyota Financial Services (TFS), which is offering payment relief options to affected customers, and Gulf States Toyota (GST). The initiative includes dealer match programs up to $10,000, team member contribution matching, and essential supplies collection at the San Antonio manufacturing plant.

Toyota (NYSE:TM) has announced a $50 million investment in its Arizona Proving Grounds, demonstrating its commitment to vehicle testing and development capabilities. The investment includes construction of a 5.5-mile oval track, off-road park, and new ride handling surfaces.

The facility, renamed as Arizona Mobility Test Center at Toyota Arizona Proving Grounds (AMTC at TAPG), has been open to industry testing since 2021, hosting 37 different organizations with approximately 286 test vehicles conducting over 203,400 hours of testing. The 11,650-acre facility features 77 miles of testing surfaces, including 60 miles of paved roads.

Toyota plans to complete most construction by late 2025, with future plans including a facility for advanced driver assistance technology development.

Toyota Motor North America (NYSE:TM) reported strong June and Q2 2025 U.S. sales results, with significant growth in electrified vehicle sales. June sales reached 193,248 vehicles, up 0.1% on volume and 8.4% on DSR basis versus June 2024. Notably, electrified vehicles represented 46.8% of total June sales with 90,426 units.

For Q2 2025, TMNA achieved total sales of 666,469 vehicles, marking a 7.2% increase. Electrified vehicle sales for the quarter surged 29.7% to 320,817 units, comprising 48.1% of total volume. Toyota Division posted Q2 sales of 570,546 vehicles (+7.1%), while Lexus Division reported 95,923 vehicles (+8.1%).

Key Q2 model performance included significant gains in Sienna (+73.9%), Tacoma (+48.4%), GX (+82.7%), and other models. Toyota maintains its position as the automaker with the most electrified vehicle options, offering 32 different electrified models across Toyota and Lexus brands.

Toyota introduces the 2026 Prius Plug-in Hybrid Nightshade Edition, a new variant built off the XSE grade featuring distinctive black accents and 19-inch black-finished alloy wheels. The vehicle offers up to 44 miles of all-electric range on the SE grade (40 miles for other trims) and 52 MPG in hybrid mode. Powered by Toyota's fifth-generation Hybrid System, it delivers 220 net combined horsepower. Starting at $33,775 for the SE grade, the lineup includes SE, XSE, Nightshade, and XSE Premium trims. The model features Toyota Safety Sense 3.0, multiple driving modes, and advanced technology including an available 12.3-inch touchscreen and optional solar roof. Charging takes about 11 hours on standard 120V outlets or 4 hours on Level 2 chargers.

Toyota Indiana's Princeton plant has achieved a significant milestone with the production of its 1-millionth hybrid vehicle, a 2025 Toyota Sienna Platinum in Wind Chill Pearl. The Sienna, which has been assembled at the plant since 2003, now comes as an all-hybrid model offering an EPA-estimated 36 combined mpg. The model recently topped the minivan segment in the 2025 J.D. Power Vehicle Dependability Study. Toyota's electrified vehicle sales showed strong performance, with Sienna sales up 95% year-over-year in May, while electrified vehicles represented nearly half of Toyota's total sales volume. The Princeton facility, representing an $8 billion investment and employing 7,650 team members, contributes to Toyota's goal of achieving carbon neutrality by 2050.

Toyota (TM) has announced its return as the official automotive sponsor of the 2025 Concacaf Gold Cup, marking its fifth consecutive partnership with the tournament. The company is launching a marketing campaign featuring its truck lineup - Tundra, Tacoma, and 4Runner - alongside three Mexican soccer legends: Jared Borgetti, Pavel Pardo, and Oribe Peralta. The campaign includes broadcast spots, digital content, and social media activations. The tournament runs from June 14 to July 6 across 14 stadiums in 11 cities in the U.S. and Canada, featuring 15 Concacaf national teams plus Saudi Arabia. Toyota will host Fan Zone activities at venues, offering vehicle displays, games, music, and photo opportunities with soccer legends and the Gold Cup Trophy. The campaign was developed by Conill, Toyota's Hispanic marketing partner.

Howler Brothers, an Austin-based outdoor apparel brand, has announced a significant collaboration with Toyota's Land Cruiser brand. The limited-edition collection represents Howler Brothers' largest co-branded capsule to date, featuring apparel and accessories that blend both brands' design elements. The collaboration draws inspiration from Howler Brothers' Costa Rican heritage and early adventures using vintage Land Cruisers. The collection includes various items such as t-shirts, tech polos, jackets, hoodies, shorts, and accessories like snapback hats and patches. The partnership aims to celebrate both brands' commitment to exploration and craftsmanship, with products designed for diverse outdoor activities including camping, fly fishing, and surfing.