Harvard Business Review Analytic Services Survey, Sponsored by TriNet, Finds SMBs Accelerating AI Adoption and Embracing New Opportunities for Workforce Skill Development

Rhea-AI Summary

TriNet (NYSE: TNET) released survey results with Harvard Business Review Analytic Services on March 9, 2026, showing rapid AI adoption among SMBs. 76% expect increased AI use in the next 12 months, yet only 19% feel highly prepared to recruit or develop AI skills. The report highlights rising demand for human-centered skills, with 70% valuing creativity and judgment alongside AI tools, and 79% saying AI drives the need to upskill existing talent.

Positive

• 76% of SMBs expect increased AI use in next 12 months
• 79% agree AI drives the need to upskill existing talent
• 70% value human capabilities (creativity, intuition, discernment) with AI

Negative

• Only 19% of respondents feel highly prepared to recruit or develop AI skills
• 56% expect difficulty determining which AI skills their organization needs
• 49% anticipate difficulty training or upskilling existing employees on AI

News Market Reaction – TNET

-4.64%

6 alerts

-4.64% News Effect

-$85M Valuation Impact

$1.74B Market Cap

0.1x Rel. Volume

On the day this news was published, TNET declined 4.64%, reflecting a moderate negative market reaction. Our momentum scanner triggered 6 alerts that day, indicating moderate trading interest and price volatility. This price movement removed approximately $85M from the company's valuation, bringing the market cap to $1.74B at that time.

Data tracked by StockTitan Argus on the day of publication.

DUBLIN, Calif., March 9, 2026 /PRNewswire/ -- TriNet (NYSE: TNET), a leading provider of comprehensive human resources solutions for small and medium-size businesses (SMBs), today announced the results of a new survey conducted with Harvard Business Review Analytic Services. Among 230 survey respondents familiar with their SMB's U.S. talent practices, 'The New Talent Playbook for Small and Midsize Businesses in the Age of AI' reveals that 76% expect their organization to increase its use of AI in the next 12 months, highlighting the technology's growing presence in everyday operations. However, just 19% of respondents feel their organization is highly prepared to recruit or develop the AI skills needed, underscoring a widening capability gap."

The survey reveals that 76% of respondents expect their organization to increase its use of AI in the next 12 months.

"AI is fundamentally transforming the way SMBs operate," said Catherine Wragg, Chief People Officer at TriNet. "At TriNet, our commitment to putting SMB customers at the center of everything we do drives us to understand their evolving needs. This research underscores that while SMBs are moving swiftly to embrace AI, many are still navigating the best ways to equip their people for this new era." She continued, "Embracing AI presents an opportunity to not only adopt new technology, but also to reimagine workforce strategies, planning, and skill development, empowering SMBs to accelerate AI adoption and unlock exciting new avenues for workforce growth and success."

Key Survey Findings

• 56% of those surveyed expect AI will require their SMB to develop or train employees differently.
• 49% anticipate changes in existing roles and responsibilities due to AI.
• 56% expect difficulty determining which AI skills their organization actually needs.
• Looking ahead, 55% say one of the most in demand AI-related skills will be experience using AI tools to accomplish work tasks.
• 70% report AI is driving the need to find talent with human capabilities such as creativity, intuition, and discernment to work with AI.

SMBs are already feeling pressure to expand internal AI capabilities. Nearly half of respondents (49%) anticipate difficulty training/upskilling existing employees on AI, while 37% expect challenges evaluating candidates' AI skills and experience. Despite these challenges, SMBs remain committed to future ready talent development: 79% of respondents agree that AI is driving the need to upskill existing talent.

The report also highlights emerging emphasis on human-centered skills that AI cannot replicate, resulting in a growing focus on human-AI collaboration. Many SMBs prioritize industry experience, emotional intelligence, and judgment foundational qualities required to ensure AI is deployed ethically and effectively.

Download the full Harvard Business Review Analytic Services survey here.

About TriNet
TriNet is a leading provider of Human Resources solutions for small and medium-size businesses, offering advanced technology-enabled services that include human capital expertise, employee benefits such as health insurance and retirement plans, payroll and payroll tax administration, risk mitigation, and compliance consulting. Our long-term objective is to be the premier provider of HR services for a broad range of SMBs through industry leading benefits, sales distribution excellence, and a world class services delivery model. For more information, visit TriNet.com or follow us on Facebook, LinkedIn and Instagram.

Investors:	Media:
Alex Bauer	Renee Brotherton/Josh Gross
TriNet	TriNet
Alex.Bauer@TriNet.com	Renee.Brotherton@TriNet.com Josh.Gross@TriNet.com

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SOURCE TriNet

FAQ

What did TriNet (TNET) report about SMB AI adoption in March 2026?

Most SMBs plan to increase AI use: 76% expect increased AI use in the next 12 months. According to the company, this signals broad operational adoption but also highlights a skills gap for implementing AI effectively across workstreams.

How prepared are SMBs to recruit or develop AI skills, per TriNet (TNET)?

Preparedness is low: only 19% feel highly prepared to recruit or develop AI skills. According to the company, this underlines a capability gap where many SMBs need training programs and hiring frameworks to meet AI demands.

Which AI-related skills do SMBs find most in demand, according to TriNet (TNET)?

Practical AI tool experience is in demand: 55% cite experience using AI tools as critical. According to the company, SMBs prioritize hands-on AI tool proficiency alongside human skills like creativity and judgment for collaboration with AI.

What workforce challenges did TriNet (TNET) identify for SMBs adopting AI?

SMBs face upskilling and evaluation hurdles: 49% expect training difficulties and 37% expect challenges evaluating candidates' AI skills. According to the company, these gaps could slow AI integration without targeted development and assessment strategies.

How is TriNet (TNET) characterizing the role of human skills in AI adoption?

Human skills remain vital: 70% report need for creativity, intuition, discernment to work with AI. According to the company, SMBs increasingly focus on human-AI collaboration and ethical, judgment-driven deployment of AI technologies.