Interactive Strength Inc. (Nasdaq:TRNR) Enters into $500 Million Facility to Acquire AI-focused $FET Tokens and Launch Crypto Treasury Asset Strategy

Rhea-AI Summary

Interactive Strength (TRNR) has secured a $500 million facility to acquire $FET tokens, with an initial $55 million investment from ATW Partners and DWF Labs. This strategic move positions TRNR to become the largest US publicly listed company with a crypto treasury focused on an AI token. The company will collaborate with Fetch.ai, leveraging their decentralized LLM and AI technology to enhance TRNR's digital fitness services. Fetch.ai's platform specializes in autonomous AI agents that can interact and transact in real-time across various industries. The investment complements TRNR's pending acquisitions of Sportstech and Wattbike, demonstrating strong institutional support for their combined strategy of crypto treasury assets and acquisitions. BitGo will provide trading and custody services for TRNR's $FET holdings. $FET is currently ranked as a top-50 cryptocurrency and top-5 AI-focused cryptocurrency by market capitalization.

Positive

• Secured substantial $500 million facility for strategic AI token acquisition
• Initial $55 million already invested by prominent firms ATW Partners and DWF Labs
• Partnership with Fetch.ai provides access to advanced AI technology for fitness services
• Strategic positioning as largest US public company with AI-token focused crypto treasury
• Complementary fit with pending Sportstech and Wattbike acquisitions
• Partnership with BitGo for secure trading and custody services

Negative

• Significant concentration risk by investing heavily in a single cryptocurrency token
• Exposure to highly volatile crypto market could impact financial stability
• Substantial capital allocation to crypto assets rather than core fitness business operations
• Regulatory uncertainties surrounding cryptocurrency investments

Insights

Crypto and AI Investment Strategist

TRNR pivots to crypto with $500M facility for $FET tokens, potentially transforming its balance sheet while diversifying beyond fitness equipment.

Interactive Strength (TRNR) has executed a dramatic strategic pivot that could fundamentally transform its business model and balance sheet composition. The company has secured a $500 million facility specifically to acquire $FET tokens, with $55 million already invested through ATW Partners and DWF Labs. This positions TRNR to potentially become the largest US-listed company with a treasury focused on an AI-token.

This move represents a significant departure from TRNR's core business as a specialty fitness equipment manufacturer. While the company frames this as complementary to its fitness technology strategy through an AI collaboration with Fetch.ai, the scale of the investment suggests this is primarily a financial strategy to diversify its treasury assets into crypto.

The timing is notable as TRNR is simultaneously pursuing two pending acquisitions (Sportstech and Wattbike). This creates a complex transformation where the company is both expanding its traditional business while dramatically shifting its treasury strategy.

For investors, this represents a unique hybrid exposure play - combining a traditional fitness equipment business with significant crypto asset exposure. The $500 million facility is substantial relative to TRNR's market profile, suggesting this move could fundamentally alter the company's risk profile and potential returns.

From a strategic perspective, this could be interpreted as either a visionary move to position TRNR at the intersection of AI, crypto and fitness, or alternatively as a speculative treasury management strategy that dramatically increases exposure to volatile crypto assets. The success will largely depend on the performance of $FET tokens and whether the AI integration delivers meaningful product improvements.

ATW Partners and DWF Labs invested $55 million in initial closing

TRNR is expected to have the largest US publicly listed crypto treasury focused on an AI-token

TRNR enters into technology collaboration with Fetch.ai to power its fitness training with AI technology

AUSTIN, TX / ACCESS Newswire / June 11, 2025 / Interactive Strength Inc. (Nasdaq:TRNR), maker of innovative specialty fitness equipment under the CLMBR and FORME brands and pending acquirer of Sportstech and Wattbike, today announced that it has entered into a Securities Purchase Agreement to raise up to $500 million, the net proceeds of which are expected to be used exclusively to acquire $FET tokens, a leading AI digital asset developed by Fetch.ai.

This transaction is expected to result in TRNR having the largest publicly-listed crypto treasury focused on an AI-token. TRNR is already in the process of acquiring $FET tokens with the initial $55 million of new capital that has been invested by private equity firm ATW Partners and crypto market-maker DWF Labs.

"Digital assets are rapidly becoming an essential part of global financial infrastructure and AI is the biggest technological leap in our lifetimes," said Trent Ward, CEO of TRNR. "Fetch.ai is the market leader at the intersection of the two most important technology trends today: artificial intelligence and crypto. We believe our strategy to acquire a significant number of $FET tokens could dramatically accelerate our mission to create significant long-term value for TRNR shareholders."

"We are proud to support this landmark deal, advancing institutional crypto adoption," said Andrei Grachev, Managing Partner of DWF Labs. "As a global leader in crypto investments and market making, we see enormous potential in TRNR's treasury strategy and Fetch.ai's vision, signaling the next wave of corporate capital markets embracing AI-driven digital assets."

"Unlike traditional models that generate isolated responses, Fetch.ai's ecosystem is built on autonomous agents that can interact, collaborate, and transact in real time," said Humayun Sheikh, CEO of Fetch.ai. "This enables users to build and monetize AI tools that operate independently -whether for booking doctor appointments, market forecasting, or personalized fitness plans."

Fetch.ai's platform features the world's first decentralized LLM designed for autonomous action, not just content generation, and powers AI agents that optimize critical industries - from medical research and energy to logistics and finance. Fetch.ai is the original issuer of $FET and a member of the Artificial Superintelligence Alliance (ASI). As part of the deal, Fetch.ai will collaborate with TRNR to expand its digital fitness services into, e.g., an AI-driven personal training platform.

This investment accelerates TRNR's momentum from its two pending acquisitions, which TRNR believes highlights the strong institutional investor support for the Company's strategy of combining crypto treasury assets and accretive acquisitions. The crypto treasury asset strategy is expected to strengthen TRNR's financial flexibility, as well as support its AI and digital fitness ambitions, and increase shareholder exposure to next-generation growth assets.

$FET is a top-50 cryptocurrency and a top-5 AI-focused cryptocurrency by market capitalization according to coinmarketcap.com.

TRNR will leverage BitGo for both the trading and custody of its $FET holdings through BitGo's best-in-class custody platform.

Advisors:
Legal advisors included Lucosky Brookman (Interactive Strength), K&L Gates/Ed Dartley (Fetch.ai), Kelly Drye & Warren (ATW Partners), Blank Rome (ATW Partners) and Nixon Peabody (DWF Labs). Wachsman is the communications and strategy firm for the transaction and the agency of record for Fetch.ai.

For more commentary, information and details on the rationale for and structure of the expected acquisition, please see TRNR's investor website as well as its required filings with the U.S. Securities and Exchange Commission (SEC).

Fetch.ai Media Contact
Fetch.ai@wachsman.com

TRNR Media Contact
john@sintercompany.com

TRNR Investor Contact
ir@interactivestrength.com

About Fetch.ai:
Fetch.ai Inc. is a Delaware-based AI company and founding member of the ASI Alliance, is redefining the possibilities of an intelligent and connected world through its AI agent-based technology. Fetch.ai's infrastructure technology enables developers and businesses to build, deploy and monetize through an agent-based modular platform for the new generation of AI applications. The company's core product, Agentverse, fuses Language Models (LLMs) and AI Agents to create an open and dynamic marketplace that connects users to services and reimagines the current search experience. For additional information, visit: Fetch.ai.

About Interactive Strength Inc.:
Interactive Strength Inc. produces innovative specialty fitness equipment and digital fitness services under two main brands: 1) CLMBR and 2) FORME. Interactive Strength Inc. is listed on NASDAQ (symbol:TRNR). CLMBR is a vertical climbing machine that offers an efficient and effective full-body strength and cardio workout. CLMBR's design is compact and easy to move - making it perfect for commercial or in-home use. With its low impact and ergonomic movement, CLMBR is safe for most ages and levels of ability and can be found at gyms and fitness studios, hotels, and physical therapy facilities, as well as available for consumers at home. www.clmbr.com.

FORME is a digital fitness platform that combines premium smart gyms with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic fitness experience through two connected hardware products: 1) The FORME Studio Lift (fitness mirror and cable-based digital resistance) and 2) The FORME Studio (fitness mirror). In addition to the company's connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. www.formelife.com.

Channels for Disclosure of Information
In compliance with disclosure obligations under Regulation FD, we announce material information to the public through a variety of means, including filings with the Securities and Exchange Commission ("SEC"), press releases, company blog posts, public conference calls, and webcasts, as well as via our investor relations website. Any updates to the list of disclosure channels through which we may announce information will be posted on the investor relations page on our website. The inclusion of our website address or the address of any third-party sites in this press release are intended as inactive textual references only.

Forward Looking Statements:
This press release includes certain statements that are "forward-looking statements" for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements do not relate strictly to historical or current facts and reflect management's assumptions, views, plans, objectives and projections about the future. Forward-looking statements generally are accompanied by words such as "believe", "project", "expect", "anticipate", "estimate", "intend", "strategy", "future", "opportunity", "plan", "may", "should", "will", "would", "will be", "will continue", "will likely result" or similar expressions that predict or indicate future events or trends or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding the possibility of acquiring future businesses or completing the referenced pending transactions in a timely manner or at all, the ultimate gross proceeds of the financing, the Company having the largest US publicly listed crypto treasury focused on an AI-token, and the financing strengthening the Company's financial flexibility, supporting the Company's AI and digital fitness ambitions, and increasing shareholder exposure to next-generation growth assets. The reader is cautioned not to rely on these forward-looking statements. These statements are based on current expectations of future events. If underlying assumptions prove inaccurate or known or unknown risks or uncertainties materialize, actual results could vary materially from the expectations and projections of the Company. Risks and uncertainties include but are not limited to: whether ATW Partners and / or DWF Labs will invest further amounts, other US publicly listed companies' crypto strategies, and the price of $FET tokens. A further list and descriptions of these risks, uncertainties and other factors can be found in filings with the Securities and Exchange Commission. To the extent permitted under applicable law, the Company assumes no obligation to update any forward-looking statements.

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SOURCE: Interactive Strength Inc.

View the original press release on ACCESS Newswire

FAQ

What is the purpose of TRNR's $500 million facility investment in $FET tokens?

TRNR is investing in $FET tokens to become the largest US publicly listed crypto treasury focused on an AI token, aiming to create long-term shareholder value and enhance its AI-driven fitness services through collaboration with Fetch.ai.

How much initial investment has TRNR secured for its $FET token acquisition?

TRNR has secured an initial investment of $55 million from private equity firm ATW Partners and crypto market-maker DWF Labs.

How will the Fetch.ai partnership benefit TRNR's business?

The partnership will enable TRNR to expand its digital fitness services by incorporating Fetch.ai's decentralized LLM and autonomous AI agents for personalized fitness planning and training.

What is TRNR's strategy for managing its $FET token holdings?

TRNR will use BitGo's best-in-class platform for both trading and custody of its $FET holdings, ensuring secure management of its crypto treasury assets.

How does the $FET token investment align with TRNR's other business activities?

The investment complements TRNR's pending acquisitions of Sportstech and Wattbike, combining crypto treasury assets with traditional business expansion to drive growth and innovation.