STOCK TITAN

TruGolf Announces Portable Launch Monitor, LaunchBox, Now Available in Canada

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Positive)
Tags

TruGolf Holdings (NASDAQ: TRUG) has launched its portable Launch Monitor, LaunchBox, in the Canadian market. The device, which works both indoors and outdoors, uses high-speed camera technology to measure ball data and is compatible with PC and iOS devices.

LaunchBox integrates with TruGolf's new virtual golf software, E6 APEX, which features Club Fitting, Bag Mapping, and access to over 1,000 virtual golf courses. The software is built with IBM watsonx.ai and uses Machine Learning geospatial tools for accurate course recreation.

The system provides 12+ club and ball metrics, operates via 5Ghz Wi-Fi, and doesn't require specialty balls or marked clubs. This marks TruGolf's first entry into the high-volume/lower-price market segment, making professional-grade golf technology more accessible to all players.

Loading...
Loading translation...

Positive

  • Entry into high-volume/lower-price market segment expands market reach
  • Integration with IBM watsonx.ai technology enhances product capabilities
  • Product expansion into Canadian market increases geographical presence

Negative

  • None.

News Market Reaction

+15.46%
1 alert
+15.46% News Effect

On the day this news was published, TRUG gained 15.46%, reflecting a significant positive market reaction.

Data tracked by StockTitan Argus on the day of publication.


This new portable Launch Monitor by TruGolf is simple to use, compatible with PC and iOS Devices, and utilizes advanced high-speed camera technology to measure ball data inside and outdoors.

Salt Lake City, Utah, Jan. 23, 2025 (GLOBE NEWSWIRE) -- TruGolf Holdings, Inc. (NASDAQ: TRUG), a leading golf technology company, has announced that its highly anticipated portable Launch Monitor, LaunchBox, is now available in Canada. This camera-based system seamlessly integrates with TruGolf’s industry leading Golf Software and Web Products.

“LaunchBox offers tour level accuracy at a price that’s attainable for every golfer,” said TruGolf’s Chief Revenue Officer, Doug Bybee. “Every golfer will have access to the same kind of technology that professionals are using to improve their game. For golfers looking to get better, or just to play a round, LaunchBox makes that easy and affordable. We are thrilled to introduce this product and its features to the Canadian market.”

For the first time in TruGolf’s 40 year history, the company is proud to announce a portable solution to improve your game, both indoors and out. LaunchBox enables TruGolf to compete for the first time in the high-volume/lower-price market, offering an amazing mix of TruGolf hardware and TruGolf software to golfers of any budget.  

LaunchBox works directly with TruGolf’s newest virtual golf software, E6 APEX. The software includes Club Fitting and Bag Mapping, Gamified Improvement Challenges, and 1,000+ playable Virtual Golf Courses, with more content to be released monthly. E6 APEX was built with IBM watsonx.ai, and has integrated Machine Learning geospatial tools to ensure the accuracy of each recreated virtual golf course. The created content integrates with GPS Maps, opening up new possibilities for integrating the data captured by LaunchBox by TruGolf.

LaunchBox utilizes ultra high-speed cameras to capture club and ball data without the need for specialty balls or marked clubs. The easy-to-read display shows shot metrics instantly, perfect for use in the garage or on a range mat outdoors. When paired with E6 APEX, LaunchBox provides 12+ Club and Ball Metrics, Driving Ranges, and Virtual Course Play – powered by 5Ghz Wi-Fi capabilities for faster and more stable connectivity to PC or iOS Device. 

About TruGolf Holdings

TruGolf is a golf technology company, committed to making golf, easy. From innovative uses for AI to build content and enhance its image and spatial analysis, to gamified golf improvement plans, TruGolf is an industry leader in the growing technological revolution in the sport of golf. Since its founding, TruGolf has redefined what is possible in golf through technology. TruGolf’s suite of Hardware, Software, and Web Products make it easier to Play, Improve, and Enjoy the game of golf.

Forward-Looking Statements

Some of the statements in this release are forward-looking statements, which involve risks and uncertainties. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable as of the date made, expectations may prove to have been materially different from the results expressed or implied by such forward-looking statements. The Company has attempted to identify forward-looking statements by terminology including ''believes,'' ''estimates,'' ''anticipates,'' ''expects,'' ''plans,'' ''projects,'' ''intends,'' ''potential,'' ''may,'' ''could,'' ''might,'' ''will,'' ''should,'' ''approximately'' or other words that convey uncertainty of future events or outcomes to identify these forward-looking statements. These statements are only predictions and involve known and unknown risks, uncertainties, and other factors. Any forward-looking statements contained in this release speak only as of its date. The Company undertakes no obligation to update any forward-looking statements contained in this release to reflect events or circumstances occurring after its date or to reflect the occurrence of unanticipated events. More detailed information about the risks and uncertainties affecting the Company is contained in the Company’s reports filed with the SEC, which are available on the SEC’s website, www.sec.gov.

For more information about our products and upcoming innovations, please visit TruGolf.com.

Media Contacts:

TruGolf: Michael Bacal: Phone: 917-886-9071; mbacal@darrowir.com Web: TruGolf.com LinkedIn: @TruGolf

Attachment


FAQ

What features does TruGolf's LaunchBox (TRUG) Launch Monitor offer?

TruGolf's LaunchBox offers 12+ club and ball metrics, compatibility with PC and iOS devices, high-speed camera technology, and integration with E6 APEX software featuring 1,000+ virtual golf courses, Club Fitting, and Bag Mapping capabilities.

How does TruGolf's (TRUG) LaunchBox Launch Monitor work?

LaunchBox utilizes ultra high-speed cameras to capture club and ball data without requiring specialty balls or marked clubs, and connects via 5Ghz Wi-Fi to PC or iOS devices for instant shot metrics display.

What markets is TruGolf's (TRUG) LaunchBox available in as of January 2025?

As of January 23, 2025, TruGolf's LaunchBox Launch Monitor is now available in Canada, marking its expansion into the Canadian market.

What software does TruGolf's (TRUG) LaunchBox integrate with?

LaunchBox integrates with TruGolf's E6 APEX software, which is built with IBM watsonx.ai and features Machine Learning geospatial tools, virtual golf courses, and various training capabilities.
TruGolf Holdings

NASDAQ:TRUG

TRUG Rankings

TRUG Latest News

TRUG Latest SEC Filings

TRUG Stock Data

3.71M
4.67M
20.57%
0.72%
5.96%
Electronic Gaming & Multimedia
Sporting & Athletic Goods, Nec
Link
United States
PLANTATION