Honoring Those Who Serve: Tractor Supply Celebrates the Heroes Who Serve Our Communities With Hometown Heroes Days

• Hometown Heroes Days activities begin today, National First Responders Day, and run through Veterans Day on November 11
• In-store events on National Hometown Heroes Day on Saturday, November 1
• Tractor Supply recognizes Team Members who have served in the military and first responder community with $30,000 in donations to deserving organizations

BRENTWOOD, Tenn.--(BUSINESS WIRE)-- Tractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, today kicks off its second annual Hometown Heroes Days event, featuring two weeks of promotions, in-store activities and more to honor our nation’s military service members, veterans and first responders. To mark the occasion, the Company has announced six new honorees in its Hometown Heroes Spotlight Series. Tractor Supply began the series in 2024 to recognize Team Members, customers and organizations committed to serving and protecting the American way of life.

Tractor Supply Team Members celebrate Hometown Heroes with local first responders in Tullahoma, TN.

On Saturday, November 1, National Hometown Heroes Day, all locations nationwide will host an in-store celebration, where they will be presenting more than $1.1 million in total to local fire, police and veteran organizations during the event. Details are available here.

“Our Hometown Heroes bravely protect our country and communities without fanfare, making quiet sacrifices in the service of others. Tractor Supply’s Hometown Heroes program is our way to give them the recognition they deserve all year long,” said Kimberley Gardiner, Chief Marketing Officer at Tractor Supply. “This season, as we celebrate veterans and first responders, we’re proud to show our gratitude at a local community level through donations, in-store events, special promotions and our Hometown Heroes Spotlight Series. We invite everyone to stop by their local Tractor Supply during Hometown Heroes Days to celebrate the neighbors, friends and family members who selflessly protect and serve.”

Recognizing Our Heroes

The next group of Hometown Heroes Spotlight honorees includes five Tractor Supply Team Members who work in stores spanning from Connecticut to Kansas, as well as two of the Company’s distribution centers. Each Team Member exemplifies courage, dedication and community service as a veteran or first responder. For each honoree, Tractor Supply will donate $5,000 to one of 10 Hometown Hero charities identified as part of the 2025 Hometown Heroes initiative announced earlier this year. They are:

• Bill Flynn – Newtown, Connecticut
  U.S. Navy veteran, Army National Guard veteran, State Police Officer
  Donating to K9s For Warriors

• Courtney Hanson – Chanute, Kansas
  Air Force veteran
  Donating to K9s For Warriors

• Amy Johnson – Frankfort, New York
  Navy veteran
  Donating to K9s For Warriors

• Ken Schneider – Casa Grande, Arizona
  Firefighter
  Donating to National Law Enforcement Officers Memorial Fund

• Tim Stichler – Connellsville, Indiana
  Army National Guard veteran, EMT
  Donating to Team Rubicon

Tractor Supply is highlighting the genuine stories of its Team Members in this year's Hometown Heroes advertising campaign. By featuring Team Members who have served their country and communities as military veterans and first responders, Tractor Supply showcases authentic heroes whose dedication extends beyond the workplace. To see the ads, please visit the Tractor Supply YouTube channel.

Tractor Supply is also recognizing the Center Point Volunteer Fire Department in Center Point, Texas, for its heroic rescue and recovery work in the aftermath of the Hill Country floods. On July 4, the Guadalupe River rose 36 feet, devastating the surrounding communities. Center Point volunteer firefighters worked tirelessly to shepherd residents to safety, and in the days that followed, navigated the floodwaters to search for those who were missing. While the department took care of its community, the floodwaters swept through the Center Point Volunteer Fire Station, destroying everything. As a Hometown Heroes Spotlight honoree, Tractor Supply is providing $5,000 to the fire department to assist in its rebuilding efforts.

“At the height of the flood, our fire station was under seven feet of water, and we lost all of our equipment,” said Larry Littrell, Assistant Chief at Center Point Volunteer Fire Department. “Rebuilding and continuing to serve our community is our top priority, and every bit of help makes a difference. We’re deeply grateful to Tractor Supply for their incredible support — their generosity gives us hope and helps us move one step closer to getting back on our feet.”

Hometown Heroes Days

The Spotlight announcement is the first of many activities taking place during Tractor Supply’s annual Hometown Heroes Days event, which begins today on National First Responders Day (October 28), and runs through Veterans Day (November 11). During the two-week celebration, stores have scheduled unique activities, such as safety classes with first responders, rescue demonstrations, “Shop with a Hero” opportunities, cook-offs, food trucks, music and more.

To honor those who serve our communities, verified Hometown Heroes will receive a 10% discount on First Responders Day (Tuesday, October 28), Tractor Supply’s National Hometown Heroes Day (Saturday, November 1) and Veterans Day (Tuesday, November 11).

The Company and its Foundation launched the Hometown Heroes initiative in 2024 with a $1 million donation to 10 national organizations that support the selfless men and women who serve. The Tractor Supply Foundation announced another $1 million donation on June 18, 2025. To learn more, visit TractorSupply.com/honoringheroes.

About Tractor Supply Company

For more than 85 years, Tractor Supply Company (NASDAQ: TSCO) has been passionate about serving the needs of recreational farmers, ranchers, homeowners, gardeners, pet enthusiasts and all those who enjoy living Life Out Here. Tractor Supply is the largest rural lifestyle retailer in the U.S., ranking 296 on the Fortune 500. The Company’s more than 52,000 Team Members are known for delivering legendary service and helping customers pursue their passions, whether that means being closer to the land, taking care of animals or living a hands-on, DIY lifestyle. In store and online, Tractor Supply provides what customers need – anytime, anywhere, any way they choose at the low prices they deserve.

As part of the Company’s commitment to caring for animals of all kinds, Tractor Supply is proud to include Petsense by Tractor Supply, a pet specialty retailer, and Allivet, a leading online pet pharmacy, in its family of brands. Together, Tractor Supply is able to provide comprehensive solutions for pet care, livestock wellness and rural living, ensuring customers and their animals thrive. From its stores to the customer’s doorstep, Tractor Supply is here to serve and support Life Out Here.

As of September 27, 2025, the Company operated 2,364 Tractor Supply stores in 49 states and 206 Petsense by Tractor Supply stores in 23 states. For more information, visit www.tractorsupply.com and www.Petsense.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20251028770657/en/

Mary Winn Pilkington (615) 440-4212

Chris Mainz (615) 647-1991

corporatecommunications@tractorsupply.com

Source: Tractor Supply Company