Uber Expands Regional Grocery and Alcohol Selection with Stater Bros., Kowalski's, and Big Red Liquors
Rhea-AI Summary
Uber (NYSE:UBER) announced new regional grocery and alcohol partners—Stater Bros. Markets (Southern California), Kowalski's Markets (Minnesota) and Big Red Liquors (Indiana)—adding them to Uber and Uber Eats in December 2025.
In 2025 Uber added more than 1,000 new retailers globally and now lists over 50,000 U.S. retail locations, expanding local grocery and alcohol selection and offering Uber One benefits like $0 delivery fees on eligible orders.
Customers can shop via the Uber Eats app under Grocery or Alcohol or the Uber app under Shops, choose on‑demand or scheduled delivery, and track orders in real time.
Positive
- 1,000+ new retailers added globally in 2025
- 50,000+ U.S. retail locations now on platform
- Regional rollouts in Southern California, Minnesota, and Midwest
Negative
- None.
Key Figures
Market Reality Check
Peers on Argus
While UBER was down 5.51% pre-announcement, key software peers like SHOP (+6.16%), INTU (+1.30%), ADP (+0.77%), ADBE (+0.29%), and NOW (+0.35%) were positive, pointing to a stock-specific move rather than a sector-wide decline.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 03 | Robotaxi launch Dallas | Positive | +3.5% | Launch of Avride robotaxi rides in Dallas via Uber app. |
| Nov 26 | Driverless Abu Dhabi launch | Positive | +2.4% | First fully driverless robotaxi commercial operations in Abu Dhabi. |
| Nov 25 | Retail partners expansion | Positive | +0.0% | Added PacSun, Camping World and Lush ahead of holidays. |
| Nov 20 | Autonomous delivery deal | Positive | -6.9% | Global autonomous sidewalk robot delivery partnership with Starship. |
| Nov 19 | Robot deliveries Chicago | Positive | -1.5% | Coco Robotics and Shake Shack robot deliveries via Uber Eats. |
Recent strategic and autonomy-related news skewed positive in tone, but price reactions were mixed, with two aligned gains and three divergence events where positive headlines coincided with flat or negative moves.
This announcement extends Uber’s 2025 focus on expanding its platform beyond core rides, following robotaxi launches in Dallas and Abu Dhabi and multiple autonomous delivery partnerships. Earlier retail expansion on Nov 25, 2025 with PacSun, Camping World, and Lush saw a 0% move, while some autonomy deals, such as the Starship partnership on Nov 20, 2025, coincided with a -6.89% reaction. Today’s regional grocery and alcohol additions fit the same theme of broadening Uber’s commerce ecosystem.
Market Pulse Summary
This announcement highlights Uber’s continued build-out of its grocery and alcohol offerings, adding regional partners like Stater Bros., Kowalski’s, and Big Red Liquors as part of adding more than a thousand new retailers and more than 50,000 U.S. locations in 2025. In context of recent robotaxi and autonomous-delivery initiatives, it underscores a broader commerce platform strategy. Investors may watch how order growth, unit economics, and future partnership updates reflect this expanded selection.
AI-generated analysis. Not financial advice.
New partnerships highlight Uber's growing investment in beloved local and regional retailers
This month customers in
Whether it's Stater Bros.' high-quality meats and produce for a family dinner, Kowalski's curated gourmet selection for festive hosting, or Big Red's selection of local wines and craft spirits, Uber Eats helps make holiday hosting simpler and more local than ever. And as always, Uber One members enjoy
Celebrating a Year of Regional Growth on Uber Eats
The addition of these local partners caps off a standout year for Uber's grocery and retail business in 2025, marked by significant progress in regional grocery expansion including Big Y, Vallarta, Lunds & Byerlys, Rouses, Citarella, Wild Fork and King Kullen. These additions join well known national brands like Dollar General, Aldi and more. Since the start of the year, Uber has added more than a thousand new retailers around the world, and more than 50,000 retail locations across the US alone.
"Our goal is to make it effortless for customers to get everything they need from the stores they already love," said Hashim Amin, Head of Grocery & Retail for
Regional Partners Bringing More Local Flavor
- Stater Bros. Markets (
Southern California ) — A household name inSouthern California for nearly 90 years, Stater Bros. is known for fresh and affordable top-quality meats, produce, and groceries, all rooted in its longstanding community-first philosophy. - Kowalski's Markets (
Minnesota ) — ATwin Cities favorite celebrated for its mix of gourmet, organic, and specialty products, scratch-made prepared foods, locally made goods and exclusive Signature recipes. - Big Red Liquors (
Indiana ) — Known for its expansive selection of craft beers, wines, and spirits, Big Red joins Uber Eats as a go-to for festive beverage delivery, rounding out the platform's regional grocery experience.
How It Works
- Open the Uber Eats app and tap "Grocery" or "Alcohol" or the Uber app and tap "Shops."
- Select your local Stater Bros., Kowalski's, or Big Red Liquors store.
- Add items to your cart and choose on-demand or scheduled delivery.
- Track your order in real time — from the store to your door.
About Uber
Uber's mission is to create opportunity through movement. We started in 2010 to solve a simple problem: how to get a ride at the tap of a button. More than 68 billion trips later, we're building products to move people, food, and things through cities, opening the world to new possibilities.
Uber Press Contact: press@uber.com
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SOURCE Uber