Deckorators® Signs Agreement to Acquire Expanded Manufacturing Capabilities, Accelerating Innovation in Outdoor Living
Rhea-AI Summary
Deckorators (NYSE:UFPI) acquired the remaining operating assets for MoistureShield decking, adding an Arkansas WPC manufacturing facility, certain product brands, and proprietary CoolDeck composite technology. The move expands Deckorators' WPC capacity, complements Surestone® technology, and aims to accelerate product development and dealer/distributor reach.
The company expects to leverage the facility for immediate sales capacity and, with additional capital investments, to double WPC capacity to $200M by 2027, supporting long‑term growth in outdoor living.
Positive
- Acquired MoistureShield operating assets including an Arkansas WPC facility
- Added proprietary CoolDeck heat‑reducing composite technology
- Expected to double WPC capacity to $200M by 2027
- Immediate additional capacity to support incremental sales and product expansion
Negative
- None.
News Market Reaction – UFPI
On the day this news was published, UFPI gained 0.35%, reflecting a mild positive market reaction. This price movement added approximately $18M to the company's valuation, bringing the market cap to $5.17B at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
UFPI was down 0.84% while peers were mixed: WFG +0.66%, GGB +2.16%, SSD -0.87%, BCC -1.15%, AXTA -0.19%. Moves do not indicate a unified sector direction.
Previous Acquisition Reports
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Mar 31 | Deckorators expansion deal | Positive | +0.7% | Acquisition of 30-acre site and $77M Deckorators facility under $250M plan. |
| Jan 06 | Packaging acquisition | Positive | +0.6% | Acquisition of C&L Wood Products to expand PalletOne footprint in Southeast. |
Tagged acquisition headlines for UFPI have historically seen modestly positive next-day moves around 0.65%, suggesting the market has generally welcomed capacity-expansion deals.
Over the past year UFPI has used acquisitions to expand capacity and reach. On Mar 31, 2025, it committed $77M to a new Deckorators facility in New York as part of a $250M expansion plan, aiming to double Surestone capacity and add about 60 jobs. Earlier, on Jan 6, 2025, UFP Packaging bought C&L Wood Products with trailing 12‑month sales of $24.8M. Today’s MoistureShield asset purchase continues this bolt‑on growth strategy in outdoor living and WPC decking.
Historical Comparison
In the past year UFPI reported 2 acquisition headlines, with an average next‑day move of 0.65%. The MoistureShield asset purchase extends this steady, capacity‑focused M&A pattern at Deckorators.
UFPI’s acquisitions show a progression from adding regional manufacturing sites and pallet capacity to deepening Deckorators’ WPC and composite‑decking capabilities through targeted asset purchases.
Market Pulse Summary
This announcement adds Oldcastle APG’s MoistureShield decking assets and an Arkansas facility to Deckorators, supporting a goal of $200M in WPC capacity by 2027. It follows earlier UFPI acquisitions that expanded manufacturing sites and pallet capacity, reinforcing a consistent, bolt‑on growth approach. Investors may focus on how quickly the added capacity is utilized, integration of CoolDeck technology, and future updates on capital spending and returns from these expansion projects.
Key Terms
wood plastic composite technical
composite decking technical
phantom stock units financial
form 4 regulatory
schedule 13g/a regulatory
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deferred compensation plan financial
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AI-generated analysis. Not financial advice.
The acquisition represents a strategic step forward for Deckorators as it continues to expand its wood plastic composite manufacturing capabilities, strengthen its product portfolio, and accelerate innovation in the rapidly growing outdoor living category.
The newly acquired
"The addition of MoistureShield strengthens our ability to innovate and serve our customers," said Ryan Kemp, Executive Vice President of Deckorators. "By combining our technologies, product development capabilities, and market reach, we will accelerate growth and continue delivering high-performance outdoor solutions."
The outdoor living category continues to see strong demand as homeowners invest in outdoor spaces for relaxation, entertainment, and everyday living. Deckorators plans to leverage the acquisition to expand its product offerings, strengthen its reach with dealers and contractors, and accelerate product development across its decking portfolio.
"This acquisition allows us to support customers more effectively today while creating the runway we need to expand our product mix and grow the Deckorators brand over the long term," said Landon Tarvin, President of UFP Retail Solutions, which includes the Deckorators brand in its portfolio. "The facility provides immediate capacity for additional sales with opportunities to add capacity in the future as sales growth objectives are achieved. We expect that with both this investment and additional capital investments at this location, we will have the ability to double Deckorators' overall capacity of WPC to a total of
The purchase strengthens Deckorators' core business with the acquisition of manufacturing assets, certain product brands and proprietary CoolDeck® composite decking technology— which is designed to reduce heat absorption compared to standard composite decking— previously operated by Oldcastle APG.
About Deckorators
Deckorators, the first name in decking, railing and accessories, invented the low-maintenance aluminum balusters category and has since led the industry with innovative decking and railing products. With dependably on-trend designs, Deckorators lets DIYers and builders extend their creative ideas from a home's interior to its outdoor living spaces. Deckorators is a brand of UFP Retail Solutions, LLC, a UFP Industries company.
To learn more about Deckorators® decking and railing accessories, visit www.deckorators.com or call 800-556-8449.
Follow Deckorators on:
- Instagram: @deckorators
- LinkedIn: linkedin.com/company/deckorators
- Facebook: facebook.com/deckorators
- YouTube: youtube.com/deckoratorsproducts
- Pinterest: pinterest.com/deckorators
UFP Industries, Inc. (NASDAQ: UFPI)
UFP Industries, Inc., formerly Universal Forest Products, is a holding company whose operating subsidiaries—UFP Packaging, UFP Construction and UFP Retail Solutions—manufacture, distribute, and sell a wide variety of wood and alternative material building and industrial products worldwide. Founded in 1 955, the company is headquartered in
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SOURCE UFP Industries, Inc.