ProWood® Launches TrueFrame™ Joist: Precision Framing for Pros, Backed for Life

Rhea-AI Summary

ProWood (NYSE:UFPI) on October 14, 2025 launched TrueFrame™ Joist, a pre‑planed, pressure‑treated deck joist aimed at professional builders. Available in 2x8, 2x10, 2x12 and lengths 12, 14, 16, 20 ft, TrueFrame is factory‑planed within 1/16", treated to UC4A ground contact, and uses an enhanced preservation treatment with proprietary additives.

Under wet‑use conditions (40 PSF live + 10 PSF dead, L/360) the 2x12 spans up to 20'7" at 12" OC. Product carries a Limited Lifetime Warranty and is available now in the Denver metro area, expanding to the Great Lakes and Northeastern regions in early 2026. Visit ProWood for span charts and dealer locations.

Positive

• 2x12 spans up to 20'7" at 12" OC under wet-use (40/10 PSF)
• Factory-planed flat edges within 1/16" for consistent sizing
• Treated to UC4A ground contact for substructure durability
• Limited Lifetime Warranty covering the product
• Phased market rollout: Denver available now, Great Lakes/Northeast early 2026

Negative

• Initial availability limited to Denver metro with wider rollout in early 2026

Insights

Product Launch Analyst

ProWood's TrueFrame Joist is a targeted product launch aimed at pro builders, promising installation time savings and stronger spans.

ProWood brings a factory-planed, KDAT pressure-treated joist available in 2x8, 2x10, and 2x12 and lengths of 12, 14, 16, and 20 feet. The product targets professional builders by reducing on-site culling and planing, offering a stated span performance of up to 20 7" for 2x12 at 12" OC under 40 PSF live load + 10 PSF dead load, and meeting UC4A Ground Contact standards.

The announcement rests on three concrete claims: tighter factory planing within 1/16", an enhanced preservation treatment with proprietary additives, and a Limited Lifetime Warranty. Those facts support faster installs and reduced callbacks, but outcomes depend on acceptance by dealers and builders and on-field durability matching factory claims.

Watch regional rollout and adoption: initial availability in the Denver Metro area and wider distribution in early 2026. Track warranty claim volumes, dealer uptake, and any span verification data over the next 12 months to validate the stated benefits.

GRAND RAPIDS, Mich., Oct. 14, 2025 /PRNewswire/ -- ProWood, a leader in premium pressure-treated lumber, announces the launch of TrueFrame™ Joist, the performance-driven deck framing solution engineered for professional builders who demand precision, stability, and efficiency on every job.

"TrueFrame allows contractors to spend less time culling boards and planing down joists on the jobsite and more time building," said Grace Bilbrough, Director of Marketing at ProWood. "It's lighter than LVL or steel and built for dependable performance in substructure, the foundation to many outdoor projects."

Available in 2x8, 2x10, and 2x12 in lengths of 12, 14, 16, and 20 feet, TrueFrame Joists deliver optimal spans and consistent sizing for dependable framing that exceeds expectations. Under wet-use conditions (40 PSF live load + 10 PSF dead load, L/360), TrueFrame spans up to 20 7" for 2x12 at 12" OC, outperforming typical framing materials while reducing callbacks and jobsite headaches.

TrueFrame Joists feature ProWood's new enhanced preservation treatment with proprietary additives, ensuring less checking, greater stability, and straighter boards. Treated to meet UC4A Ground Contact standards, TrueFrame delivers unmatched durability in substructure applications, while color infusion ensures lasting beauty for projects demanding visible framing. Each joist is factory-planed within 1/16" for flat edges and uniform sizing, ensuring a straight, stable installation that saves time, reduces waste, and delivers exceptional end results.

"What sets ProWood TrueFrame apart is the precision. With KDAT and pre-planed boards, the joists install cleanly and consistently, cutting days off the framing process," says pro builder Jonathan Moeller of Colorado Custom Covers & Decks. "It's engineered for efficiency and gives me confidence the frame will stay true and stable over time."

Additionally, this new product is covered by ProWood's Limited Lifetime Warranty, providing builders and their clients with peace of mind and confidence in the framing that supports every deck, porch, or outdoor living space.

The TrueFrame Joist is now available through ProWood dealers in the Denver Metro area and is coming to new markets throughout the Great Lakes and Northeastern regions in early 2026. For span charts, technical details, and dealer locations, visit https://www.prowood.com/c/trueframe-joist.

ABOUT PROWOOD
ProWood, a brand of UFP Retail Solutions, LLC, a UFP Industries company, is the industry's foremost manufacturer-distributor of lumber products and premier building materials. With a nationwide presence and a diverse range of products tailored for both building professionals and DIY homeowners, we deliver solutions that meet every need. Backed by industry-leading warranties and a relentless commitment to innovation, ProWood leads the way in education and product expertise, ensuring an exceptional customer experience at every touchpoint.

To learn more about ProWood, visit www.prowood.com or call 844-529-5882.

UFP INDUSTRIES, INC. (NASDAQ: UFPI)
UFP Industries, Inc. is a holding company whose operating subsidiaries – UFP Packaging, UFP Construction and UFP Retail Solutions – manufacture, distribute and sell a wide variety of value-added products used in residential and commercial construction, packaging and other industrial applications worldwide. Founded in 1955, the company is headquartered in Grand Rapids, Mich., with affiliates in North America, Europe, Asia and Australia. UFP Industries is ranked #493 on the Fortune 500 and #128 on Industry Week's list of America's Largest Manufacturers. For more about UFP Industries, go to www.ufpi.com. 

Media Contact:

Micah Paldino
micah@makepbj.com
513.668.7676

Christiana Powell
christiana@makepbj.com
217.766.6926

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SOURCE ProWood

FAQ

What is ProWood TrueFrame joist and when was it announced (UFPI)?

TrueFrame is a pre‑planed, pressure‑treated joist for pros; announced on October 14, 2025 by ProWood (UFPI).

What span performance does TrueFrame 2x12 deliver under wet‑use conditions?

Under wet‑use (40 PSF live + 10 PSF dead, L/360) the 2x12 spans up to 20'7" at 12" OC.

Which sizes and lengths does ProWood TrueFrame joist come in?

Available in 2x8, 2x10, 2x12 and lengths of 12, 14, 16, and 20 feet.

Does TrueFrame have a warranty and what is the coverage?

Yes. TrueFrame is covered by ProWood's Limited Lifetime Warranty.

Where can contractors buy TrueFrame joists now and when will other markets get them?

TrueFrame is available now through ProWood dealers in the Denver metro area and is coming to the Great Lakes and Northeastern regions in early 2026.

What preservation and installation benefits does TrueFrame offer for builders?

It uses an enhanced preservation treatment with proprietary additives, is treated to UC4A, and arrives factory‑planed for straighter, faster installations.