The all-new UniFirst No. 9 Chevrolet to make 2025 NASCAR Cup Series season debut at Homestead-Miami

Rhea-AI Summary

UniFirst (NYSE:UNF) has unveiled its redesigned No. 9 Chevrolet Camaro for the 2025 NASCAR Cup Series season. The new design will debut at Homestead-Miami Speedway on March 23, 2025, driven by Chase Elliott, the 2020 Cup Series champion.

The car features UniFirst's signature green color scheme with gray tones, racing stripes, and the company's U-Mark symbol. It will appear in five races during the 2025 season:

• March 23 - Homestead-Miami Speedway
• April 6 - Darlington Raceway
• June 8 - Michigan International Speedway
• August 16 - Richmond Raceway
• October 5 - Charlotte Motor Speedway ROVAL

A special throwback scheme will be featured at Darlington Raceway, combining UniFirst's brand style with NASCAR heritage. This marks the 10th year of UniFirst's partnership with Hendrick Motorsports and sixth year sponsoring Elliott and the No. 9 team.

Positive

• Long-term partnership stability demonstrated by 10-year relationship with Hendrick Motorsports
• Enhanced brand visibility through 5 major NASCAR Cup Series races
• Association with successful driver Chase Elliott (2020 Cup Series champion)

Negative

• None.

WILMINGTON, Mass., March 18, 2025 /PRNewswire/ -- UniFirst Corporation (NYSE:UNF), a North American leader in providing customized business uniform programs, facility service products and first aid and safety services, will be debuting the all-new UniFirst No. 9 Chevrolet Camaro for the 2025 NASCAR Cup Series season. The dynamic new design, created in collaboration with Hendrick Motorsports, will hit the track for the first time at Homestead-Miami Speedway on Sunday, March 23, at 3 p.m. ET. The race will be televised on FS1.

Driven by 2020 Cup Series champion and seven-time most popular driver Chase Elliott, the redesigned UniFirst No. 9 Chevrolet captures the essence of UniFirst's refreshed brand identity. The car features the company's signature green color with vibrant green and gray tones, sleek racing stripes, and UniFirst's iconic "U-Mark," the company's symbol of unbeatable service.

"The UniFirst No. 9 Chevrolet is a powerful representation of our brand's growth and energy," said David Katz, Executive Vice President of Sales and Marketing at UniFirst. "Its bold design mirrors UniFirst's focus on quality and commitment to service excellence. We're thrilled to see it on the track in Miami and can't wait for fans to experience the excitement throughout the season."

The Homestead-Miami race is set to be the first of five appearances for the UniFirst No. 9 Chevrolet in 2025. Fans can catch the UniFirst No. 9 Chevrolet on the following dates during the 2025 NASCAR Cup Series season:

• March 23 at Homestead-Miami Speedway
• April 6 at Darlington Raceway
• June 8 at Michigan International Speedway
• August 16 at Richmond Raceway
• October 5 at Charlotte Motor Speedway ROVAL

Adding to the excitement of the new season, NASCAR fans can also look forward to a special throwback scheme on the UniFirst Chevrolet at Darlington Raceway that pays homage to NASCAR's rich history. The nostalgic design will combine UniFirst's brand style with a nod to the sport's legacy and will be unveiled in the coming weeks.

"I'm excited to climb inside the No. 9 UniFirst Chevrolet for the first time this season at Homestead-Miami Speedway," said Elliott. "It's been awesome to see how UniFirst continues to evolve its partnership with our team, and I really like the new paint scheme we'll be sporting this weekend. I think the fans are going to like it too."

The 2025 NASCAR season marks the 10^th year of UniFirst's multi-year partnership with Hendrick Motorsports and the sixth year that UniFirst has proudly sponsored Elliott and the No. 9 team. UniFirst is the Official Workwear Provider of Hendrick Motorsports, supplying work clothing and uniforms to the team, as well as to its sister company, Hendrick Automotive Group. For more information on UniFirst, visit UniFirst.com.

About UniFirst
Headquartered in Wilmington, Mass., UniFirst Corporation (NYSE: UNF) is a North American leader in the supply and servicing of uniform and workwear programs, facility service products, as well as first aid and safety supplies and services. Together with its subsidiaries, the company also manages specialized garment programs for the cleanroom and nuclear industries. In addition to partnering with leading brands, UniFirst manufactures its own branded workwear, protective clothing, and floorcare products at its three company-owned ISO-9001-certified manufacturing facilities. With more than 270 service locations, over 300,000 customer locations, and 16,000-plus employee Team Partners, the company outfits more than 2 million workers every day. For additional information, contact UniFirst at 888.296.2740 or visit UniFirst.com. Follow UniFirst on Social Media: LinkedIn, Facebook, X, YouTube, Instagram.

About Hendrick Motorsports
Founded by Rick Hendrick in 1984, Hendrick Motorsports is the winningest team in NASCAR Cup Series history. At the sport's premier level, the organization holds the all-time records in every major statistical category, including championships (14), points-paying race victories (313) and laps led (more than 82,000). It has earned at least one race win in a record 40 different seasons, including an active streak of 40 in a row (1986-2025). The team fields four full-time Chevrolet entries in the NASCAR Cup Series with drivers Alex Bowman, William Byron, Chase Elliott and Kyle Larson. Headquartered on more than 150 acres in Concord, North Carolina, Hendrick Motorsports employs approximately 600 people. For more information, please visit HendrickMotorsports.com or interact on Facebook, Instagram, TikTok and X.

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SOURCE UNIFIRST CORPORATION

FAQ

When will the new UniFirst No. 9 Chevrolet make its 2025 NASCAR debut?

The UniFirst No. 9 Chevrolet will debut on March 23, 2025, at Homestead-Miami Speedway.

How many races will the UniFirst No. 9 Chevrolet compete in during the 2025 NASCAR season?

The UniFirst No. 9 Chevrolet will appear in 5 races during the 2025 NASCAR Cup Series season.

What special design will the UniFirst No. 9 feature at Darlington Raceway in 2025?

A special throwback scheme paying homage to NASCAR's history will be featured, combining UniFirst's brand style with the sport's legacy.

How long has UniFirst been partnering with Hendrick Motorsports?

The 2025 season marks the 10th year of UniFirst's partnership with Hendrick Motorsports.