Vipshop Reports Unaudited First Quarter 2025 Financial Results
- Solid profitability maintained with 23.2% gross margin
- Double-digit growth in Super VIP customers
- Ongoing share repurchase program with new US$1.0 billion authorization through February 2027
- Strong cash position with RMB28.9 billion (US$4.0 billion) in cash and cash equivalents
- Total net revenues declined to RMB26.3 billion from RMB27.6 billion YoY
- Net income decreased to RMB1.9 billion from RMB2.3 billion YoY
- Active customers dropped to 41.3 million from 43.1 million YoY
- Negative Q2 2025 guidance with expected revenue decline of 0-5% YoY
- Operating margin decreased to 8.7% from 10.0% YoY
Insights
Vipshop reports mixed Q1 results with declining revenues, profits, and customer metrics, but maintains solid margins amid strategic realignment.
Vipshop's Q1 2025 results show a company in transition, with total net revenues declining
Profitability metrics also showed downward pressure. Net income attributable to shareholders fell
Despite revenue challenges, Vipshop maintained solid gross margins at
The balance sheet remains exceptionally strong with
Management's guidance suggests continued headwinds, projecting Q2 revenues between
Notably, Vipshop continues its substantial share repurchase program, having fully utilized its previous
Conference Call to Be Held at 7:30 A.M.
First Quarter 2025 Highlights
- Total net revenues for the first quarter of 2025 were
RMB26.3 billion (US ), compared with$3.6 billion RMB27.6 billion in the prior year period. - GMV[1] for the first quarter of 2025 was
RMB52.38 billion , compared withRMB52.44 billion in the prior year period. - Gross profit for the first quarter of 2025 was
RMB6.1 billion (US ), compared with$838.2 million RMB6.5 billion in the prior year period. - Net income attributable to Vipshop's shareholders for the first quarter of 2025 was
RMB1.9 billion (US ), compared with$267.7 million RMB2.3 billion in the prior year period. - Non-GAAP net income attributable to Vipshop's shareholders[2] for the first quarter of 2025 was
RMB2.3 billion (US ), compared with$318.1 million RMB2.6 billion in the prior year period. - The number of active customers[3] for the first quarter of 2025 was 41.3 million, compared with 43.1 million in the prior year period.
- Total orders[4] for the first quarter of 2025 were 167.2 million, compared with 178.5 million in the prior year period.
Mr. Eric Shen, Chairman and Chief Executive Officer of Vipshop, stated, "Our first-quarter performance was broadly in line with our expectations. We continued to make progress on the strategic actions we have set out to return to growth. We're pleased to see further expansion of our unique and high-quality off-price brand supply, which drove the double-digit growth in Super VIP customers. Building on our long-standing merchandising strategy, we are implementing changes throughout the organization to align with our growth priorities, operate with greater synergy, and deliver uniquely compelling value to our customers. We are confident that we will have all the building blocks to achieve long-term success."
Mr. Mark Wang, Chief Financial Officer of Vipshop, further commented, "We delivered solid profitability in the first quarter while continuously optimizing our resource allocation to maximize growth opportunities. Looking ahead, we remain focused on executing our strategic priorities to regain growth trajectory while investing with discipline and driving efficiency. We are committed to delivering shareholder value through our ongoing share repurchase program."
First Quarter 2025 Financial Results
REVENUES
Total net revenues for the first quarter of 2025 were
GROSS PROFIT
Gross profit for the first quarter of 2025 was
OPERATING EXPENSES
Total operating expenses for the first quarter of 2025 decreased by
- Fulfillment expenses for the first quarter of 2025 decreased by
4.8% year over year toRMB1.9 billion (US ) from$260.4 million RMB2.0 billion in the prior year period. As a percentage of total net revenues, fulfillment expenses for the first quarter of 2025 were7.2% , which remained stable as compared with that in the prior year period. - Marketing expenses for the first quarter of 2025 increased by
6.0% year over year toRMB732.1 million (US ) from$100.9 million RMB690.9 million in the prior year period. As a percentage of total net revenues, marketing expenses for the first quarter of 2025 were2.8% , compared with2.5% in the prior year period. - Technology and content expenses for the first quarter of 2025 decreased by
6.8% year over year toRMB449.1 million (US ) from$61.9 million RMB481.9 million in the prior year period. As a percentage of total net revenues, technology and content expenses for the first quarter of 2025 were1.7% , which remained stable as compared with that in the prior year period. - General and administrative expenses for the first quarter of 2025 increased by
2.3% year over year toRMB950.8 million (US ) from$131.0 million RMB929.1 million in the prior year period. As a percentage of total net revenues, general and administrative expenses for the first quarter of 2025 were3.6% , compared with3.4% in the prior year period.
INCOME FROM OPERATIONS
Income from operations for the first quarter of 2025 was
Non-GAAP income from operations[5] for the first quarter of 2025, which excluded share-based compensation expenses, was
NET INCOME
Net income attributable to Vipshop's shareholders for the first quarter of 2025 was
Non-GAAP net income attributable to Vipshop's shareholders for the first quarter of 2025, which excluded (i) share-based compensation expenses, (ii) investment loss and revaluation of investments excluding dividends, (iii) reconciling items on the share of equity method investments, and (iv) tax effects on non-GAAP adjustments, was
For the quarter ended March 31, 2025, the Company's weighted average number of ADSs used in computing diluted income per ADS was 521,575,548.
BALANCE SHEET AND CASH FLOW
As of March 31, 2025, the Company had cash and cash equivalents and restricted cash of
For the quarter ended March 31, 2025, net cash used in operating activities was
For the three months ended | |||
March 31, 2024
RMB'000 | March 31, 2025
RMB'000 | March 31, 2025
US$'000 | |
Net cash used in operating activities | (560,723) | (1,030,275) | (141,976) |
Reconciling items: | |||
Net impact from internet financing activities[11] | (63,163) | (74,740) | (10,299) |
Capital expenditures | (712,063) | (680,205) | (93,735) |
Free cash outflow | (1,335,949) | (1,785,220) | (246,010) |
For the trailing twelve months ended | |||
March 31, 2024
RMB'000 | March 31, 2025
RMB'000 | March 31, 2025
US$'000 | |
Net cash generated from operating activities | 13,393,077 | 8,659,431 | 1,193,302 |
Reconciling items: | |||
Net impact from internet financing activities | 87,454 | 44,016 | 6,066 |
Capital expenditures | (4,840,672) | (3,530,728) | (486,547) |
Free cash inflow | 8,639,859 | 5,172,719 | 712,821 |
Share Repurchase Program
During the quarter ended March 31, 2025, the Company repurchased
Business Outlook
For the second quarter of 2025, the Company expects its total net revenues to be between
Exchange Rate
The Company's business is primarily conducted in
Conference Call Information
The Company will hold a conference call on Tuesday, May 20, 2025 at 7:30 am
All participants wishing to join the conference call must pre-register online using the link provided below.
Registration Link:
https://register-conf.media-server.com/register/BIf52e8ab26da948e69cba40bd7b13d7a1
Once pre-registration has been completed, each participant will receive dial-in numbers and a unique access PIN via email. To join the conference, participants should use the dial-in details followed by the PIN code.
A live webcast of the earnings conference call can be accessed at https://edge.media-server.com/mmc/p/jwdwgyjv. An archived webcast will be available at the Company's investor relations website at http://ir.vip.com.
About Vipshop Holdings Limited
Vipshop Holdings Limited is a leading online discount retailer for brands in
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the
Use of Non-GAAP Financial Measures
The condensed consolidated financial information is derived from the Company's unaudited interim condensed consolidated financial statements prepared in conformity with accounting principles generally accepted in
The presentation of these non-GAAP financial measures is not intended to be considered in isolation from, or as a substitute for, the financial information prepared and presented in accordance with
Investor Relations Contact
Tel: +86 (20) 2233-0732
Email: IR@vipshop.com
[1] "Gross merchandise value (GMV)" is defined as the total Renminbi value of all products and services sold through the Company's online sales business, online marketplace platform, Shan Shan Outlets, and other offline stores during the given period, including the Company's websites and mobile apps, third-party websites and mobile apps, Shan Shan Outlets, and other offline stores, which were fulfilled by either the Company or its third-party merchants, regardless of whether or not the goods were delivered or returned. GMV includes shipping charges paid by buyers to sellers. For prudent considerations, the Company does not consider products or services to be sold if the orders were placed and canceled pre-shipment and only included orders that left the Company's or other third-party vendors' warehouses. [2] Non-GAAP net income attributable to Vipshop's shareholders is a non-GAAP financial measure, which, for the periods presented in this press release, is defined as net income attributable to Vipshop's shareholders excluding (i) share-based compensation expenses, (ii) investment loss and revaluation of investments excluding dividends, (iii) reconciling items on the share of equity method investments, and (iv) tax effects on non-GAAP adjustments. [3] "Active customers" is defined as registered members who have purchased from the Company's self-operated online sales business or the Company's online marketplace platforms, excluding those who made their purchases from the Company's online stores operated at third-party platforms, at least once during the relevant period. Beginning in the fourth quarter of 2023, the Company updated its definition of "active customers" to exclude registered members who make their purchases from the Company's online stores operated at third-party platforms. [4] "Total orders" is defined as the total number of orders placed during the given period, including the orders for products and services sold through the Company's online sales business and on the Company's online marketplace platforms (excluding, for the avoidance of doubt, orders from the Company's offline stores and outlets), net of orders returned. [5] Non-GAAP income from operations is a non-GAAP financial measure, which is defined as income from operations excluding share-based compensation expenses. [6] Non-GAAP operating margin is a non-GAAP financial measure, which is defined as non-GAAP income from operations as a percentage of total net revenues. [7] "ADS" means American depositary share, each of which represents 0.2 Class A ordinary share. [8] Non-GAAP net margin attributable to Vipshop's shareholders is a non-GAAP financial measure, which is defined as non-GAAP net income attributable to Vipshop's shareholders, as a percentage of total net revenues. [9] Non-GAAP net income attributable to Vipshop's shareholders per diluted ADS is a non-GAAP financial measure, which is defined as non-GAAP net income attributable to Vipshop's shareholders, divided by the weighted average number of diluted ADSs outstanding for computing diluted earnings per ADS. [10] Free cash flow is a non-GAAP financial measure, which is defined as net cash from operating activities adding back the impact from internet financing activities and less capital expenditures, which include purchase and deposits of property and equipment and land use rights. [11] Net impact from internet financing activities represents net cash flow relating to the Company's financial products, which are primarily consumer financing and supplier financing that the Company provides to its customers and suppliers. |
Vipshop Holdings Limited | |||
Unaudited Condensed Consolidated Statements of Income and Comprehensive Income | |||
(In thousands, except for share and per share data) | |||
Three Months Ended | |||
March 31,2024 | March 31,2025 | March 31,2025 | |
RMB'000 | RMB'000 | USD'000 | |
Product revenues | 25,847,130 | 24,293,121 | 3,347,682 |
Other revenues (1) | 1,798,751 | 1,975,422 | 272,220 |
Total net revenues | 27,645,881 | 26,268,543 | 3,619,902 |
Cost of revenues | (21,100,380) | (20,186,333) | (2,781,751) |
Gross profit | 6,545,501 | 6,082,210 | 838,151 |
Operating expenses: | |||
Fulfillment expenses (2) | (1,985,526) | (1,889,954) | (260,443) |
Marketing expenses | (690,884) | (732,148) | (100,893) |
Technology and content expenses | (481,901) | (449,071) | (61,884) |
General and administrative expenses | (929,088) | (950,795) | (131,023) |
Total operating expenses | (4,087,399) | (4,021,968) | (554,243) |
Other operating income | 301,599 | 216,556 | 29,842 |
Income from operations | 2,759,701 | 2,276,798 | 313,750 |
Investment loss and revaluation of investments | (3,558) | (37,459) | (5,162) |
Interest expense | (10,555) | (10,240) | (1,411) |
Interest income | 216,058 | 222,950 | 30,723 |
Exchange loss | (2,367) | (12,936) | (1,783) |
Income before income tax expense and share of income of equity method investees | 2,959,279 | 2,439,113 | 336,117 |
Income tax expenses | (619,286) | (507,667) | (69,958) |
Share of income of equity method investees | 7,934 | 48,865 | 6,734 |
Net income | 2,347,927 | 1,980,311 | 272,893 |
Net income attributable to non-controlling interests | (31,218) | (37,466) | (5,163) |
Net income attributable to Vipshop's shareholders | 2,316,709 | 1,942,845 | 267,730 |
Shares used in calculating earnings per share (3): | |||
Weighted average number of Class A and Class B ordinary shares: | |||
—Basic | 108,459,047 | 102,682,285 | 102,682,285 |
—Diluted | 110,912,953 | 104,315,110 | 104,315,110 |
Net earnings per Class A and Class B ordinary share | |||
Net income attributable to Vipshop's shareholders——Basic | 21.36 | 18.92 | 2.61 |
Net income attributable to Vipshop's shareholders——Diluted | 20.89 | 18.62 | 2.57 |
Net earnings per ADS (1 ordinary share equals to 5 ADSs) | |||
Net income attributable to Vipshop's shareholders——Basic | 4.27 | 3.78 | 0.52 |
Net income attributable to Vipshop's shareholders——Diluted | 4.18 | 3.72 | 0.51 |
(1) Other revenues primarily consist of product promotion and online advertising revenues, lease income mainly earned from the | |||
(2) Fulfillment expenses include shipping and handling expenses, which amounted | |||
(3) Authorized share capital is re-classified and re-designated into Class A ordinary shares and Class B ordinary shares, with each | |||
Three Months Ended | |||
March 31,2024 | March 31,2025 | March 31,2025 | |
RMB'000 | RMB'000 | USD'000 | |
Share-based compensation expenses are included in the operating expenses as follows: | |||
Fulfillment expenses | 20,364 | 20,177 | 2,780 |
Marketing expenses | 7,820 | 7,042 | 970 |
Technology and content expenses | 93,433 | 88,845 | 12,243 |
General and administrative expenses | 173,847 | 234,539 | 32,320 |
Total | 295,464 | 350,603 | 48,314 |
Vipshop Holdings Limited Unaudited Condensed Consolidated Balance Sheets (In thousands, except for share and per share data) | |||
December 31,2024 | March 31,2025 | March 31,2025 | |
RMB'000 | RMB'000 | USD'000 | |
ASSETS | |||
CURRENT ASSETS | |||
Cash and cash equivalents | 26,352,161 | 28,369,482 | 3,909,419 |
Restricted cash | 602,342 | 492,608 | 67,883 |
Short term investments | 1,872,756 | 192,340 | 26,505 |
Accounts receivable, net | 915,158 | 960,788 | 132,400 |
Amounts due from related parties,net | 548,145 | 501,497 | 69,108 |
Other receivables and prepayments,net | 2,473,050 | 2,731,930 | 376,470 |
Loan receivables,net | 6,878 | 5,937 | 818 |
Inventories | 5,032,069 | 4,179,459 | 575,945 |
Total current assets | 37,802,559 | 37,434,041 | 5,158,548 |
NON-CURRENT ASSETS | |||
Property and equipment, net | 18,292,771 | 18,237,712 | 2,513,224 |
Deposits for property and equipment | 164,955 | 170,818 | 23,539 |
Land use rights, net | 10,686,400 | 10,618,047 | 1,463,206 |
Intangible assets, net | 327,844 | 326,900 | 45,048 |
Investment in equity method investees | 2,002,043 | 2,248,736 | 309,884 |
Other investments | 3,355,489 | 3,322,838 | 457,899 |
Other long-term assets | 434,206 | 275,292 | 37,936 |
Goodwill | 755,213 | 755,213 | 104,071 |
Deferred tax assets, net | 681,029 | 750,262 | 103,389 |
Operating lease right-of-use assets | 433,617 | 434,936 | 59,936 |
Total non-current assets | 37,133,567 | 37,140,754 | 5,118,132 |
TOTAL ASSETS | 74,936,126 | 74,574,795 | 10,276,680 |
LIABILITIES AND EQUITY | |||
CURRENT LIABILITIES | |||
Short term loans | 2,399,629 | 4,436,780 | 611,405 |
Accounts payable | 15,190,560 | 12,410,216 | 1,710,173 |
Advance from customers | 2,035,184 | 1,577,818 | 217,429 |
Accrued expenses and other current liabilities | 9,663,421 | 10,188,850 | 1,404,060 |
Amounts due to related parties | 104,187 | 133,967 | 18,461 |
Deferred income | 476,796 | 475,680 | 65,550 |
Operating lease liabilities | 57,224 | 58,585 | 8,073 |
Total current liabilities | 29,927,001 | 29,281,896 | 4,035,151 |
NON-CURRENT LIABILITIES | |||
Deferred tax liability | 783,863 | 689,728 | 95,047 |
Deferred income-non current | 2,084,038 | 2,193,915 | 302,330 |
Operating lease liabilities | 591,995 | 591,405 | 81,498 |
Total non-current liabilities | 3,459,896 | 3,475,048 | 478,875 |
TOTAL LIABILITIES | 33,386,897 | 32,756,944 | 4,514,026 |
EQUITY: | |||
Total shareholders' equity ( shares authorized, 116.9 million shares issued, and 103.0 million shares outstanding as of March 31, 2025) (4) | 39,968,813 | 40,214,319 | 5,541,681 |
Non-controlling interests | 1,580,416 | 1,603,532 | 220,973 |
Total shareholders' equity | 41,549,229 | 41,817,851 | 5,762,654 |
TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY | 74,936,126 | 74,574,795 | 10,276,680 |
(4) The number of treasury stock as of March 31, 2025 was 12.6 million, of which 12.6 million are Class A ordinary shares |
Vipshop Holdings Limited | |||
Reconciliations of GAAP and Non-GAAP Results | |||
Three Months Ended | |||
March 31,2024 | March 31,2025 | March 31,2025 | |
RMB'000 | RMB'000 | USD'000 | |
Income from operations | 2,759,701 | 2,276,798 | 313,750 |
Share-based compensation expenses | 295,464 | 350,603 | 48,314 |
Non-GAAP income from operations | 3,055,165 | 2,627,401 | 362,064 |
Net income attributable to Vipshop's shareholders | 2,316,709 | 1,942,845 | 267,730 |
Share-based compensation expenses | 295,464 | 350,603 | 48,314 |
Investment loss and revaluation of investments excluding dividends | 3,558 | 37,459 | 5,162 |
Reconciling items on the share of equity method investments(5) | (13,523) | 61 | 8 |
Tax effects on non-GAAP adjustments | (19,492) | (22,583) | (3,112) |
Non-GAAP net income attributable to Vipshop's shareholders | 2,582,716 | 2,308,385 | 318,102 |
(5) To exclude the GAAP to non-GAAP reconciling items relating to investment (gain) loss and revaluation of investments on the share of | |||
Shares used in calculating earnings per share: | |||
Weighted average number of Class A and Class B ordinary shares: | |||
—Basic | 108,459,047 | 102,682,285 | 102,682,285 |
—Diluted | 110,912,953 | 104,315,110 | 104,315,110 |
Non-GAAP net income per Class A and Class B ordinary share | |||
Non-GAAP net income attributable to Vipshop's shareholders——Basic | 23.81 | 22.48 | 3.10 |
Non-GAAP net income attributable to Vipshop's shareholders——Diluted | 23.29 | 22.13 | 3.05 |
Non-GAAP net income per ADS (1 ordinary share equal to 5 ADSs) | |||
Non-GAAP net income attributable to Vipshop's shareholders——Basic | 4.76 | 4.50 | 0.62 |
Non-GAAP net income attributable to Vipshop's shareholders——Diluted | 4.66 | 4.43 | 0.61 |
SOURCE Vipshop Holdings Limited