VirTra Appoints Brandon Cox as Chief Technology Officer to Accelerate Innovation and New Product Development

Rhea-AI Summary

VirTra, Inc. (Nasdaq: VTSI) has appointed Brandon Cox as Chief Technology Officer, effective August 12, 2024. Cox will lead VirTra's expansion into data analytics, drive systems integrations, and spearhead new product development. With over 20 years of experience in creating immersive 3D virtual training environments and cloud technologies, Cox brings a wealth of expertise to the role.

Previously, Cox worked at Bohemia Interactive Simulations and Amazon Web Services (AWS), where he led teams in developing advanced simulation technologies and large-scale cloud consumer products. His appointment is expected to accelerate VirTra's innovation in simulation training technology, particularly in the military sector.

Positive

• Appointment of experienced CTO with 20+ years of expertise in relevant technologies
• Potential acceleration of innovation and new product development
• Expected expansion into data analytics and systems integrations
• Possible growth in military market presence

Negative

• None.

CHANDLER, Ariz., Aug. 06, 2024 (GLOBE NEWSWIRE) -- VirTra, Inc. (Nasdaq: VTSI) (“VirTra” or the “Company”), a global provider of judgmental use of force training simulators and firearms training simulators for the law enforcement and military markets, today announced the appointment of Brandon Cox as Chief Technology Officer, effective August 12, 2024, reporting to VirTra Chairman and CEO John Givens. In this role, Cox will lead the acceleration of VirTra’s expansion into data analytics, drive key systems integrations, and lead the development of new products and enhancements to existing ones.

Cox brings over 20 years of expertise in creating and delivering immersive 3D virtual training environments, large-scale cloud consumer products, big data analytics platforms, systems integrations, and video games and entertainment products. He has a proven track record of innovation and leadership across various industries.

He previously worked with John Givens at Bohemia Interactive Simulations as the Senior Director of Software Development and DevOps. During his tenure, Cox led global teams in product development and operations, focusing on advanced simulation technologies. He was instrumental in developing VBS IG, an image generator that leverages game-based technology to provide cost-effective training solutions. He also directed the development of VBS Tactics, a web-based interface for real-time tactical exercises, and BISIM SDKs, which allow customers to integrate game-based technology into their solutions.

Cox has vast experience helping military and commercial customers adopt emerging technologies to solve mission-critical challenges. Most recently, he served for seven years as a technical leader at Amazon and Amazon Web Services (AWS), where he led teams in delivering large-scale consumer products, developer tools, and solutions to accelerate the adoption of cloud technologies.

Cox holds a Master of Business Administration (MBA) and a Bachelor of Science in Computer Science from the University of Central Florida.

“Brandon brings extensive engineering experience and an innovative mindset to VirTra, which will be instrumental as we continue to push the boundaries of simulation training technology during this important growth phase,” said Givens. “His leadership in innovation and systems integration will advance our products’ effectiveness and expand our impact in key growth areas like military. This appointment also allows our team to focus on expanding our market presence and delivering exceptional value to clients.”

Cox added, “It’s an honor to return to the simulation industry and apply my passion for innovation and technology to make VirTra’s solutions more user-friendly and effective for our law enforcement and military customers. I look forward to working with John and the exceptional team at VirTra to drive sustained growth and innovation, ensuring our products meet the evolving needs of our customers.”

About VirTra, Inc.
VirTra (Nasdaq: VTSI) is a global provider of judgmental use of force training simulators and firearms training simulators for the law enforcement, military, educational and commercial markets. The company’s patented technologies, software, and scenarios provide intense training for de-escalation, judgmental use-of-force, marksmanship, and related training that mimics real-world situations. VirTra’s mission is to save and improve lives worldwide through practical and highly effective virtual reality and simulator technology. Learn more about the company at www.VirTra.com.

Forward-Looking Statements
The information in this discussion contains forward-looking statements and information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which are subject to the “safe harbor” created by those sections. The words “anticipate,” “believe,” “estimate,” “expect,” “intend,” “may,” “plan,” “project,” “will,” “should,” “could,” “predict,” “potential,” “continue,” “would” and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. We may not actually achieve the plans, intentions or expectations disclosed in our forward-looking statements and you should not place undue reliance on our forward-looking statements. Actual results or events could differ materially from the plans, intentions and expectations disclosed in the forward-looking statements that we make. The forward-looking statements are applicable only as of the date on which they are made, and we do not assume any obligation to update any forward-looking statements. All forward-looking statements in this document are made based on our current expectations, forecasts, estimates and assumptions, and involve risks, uncertainties and other factors that could cause results or events to differ materially from those expressed in the forward-looking statements. In evaluating these statements, you should specifically consider various factors, uncertainties and risks that could affect our future results or operations. These factors, uncertainties and risks may cause our actual results to differ materially from any forward-looking statement set forth in the reports we file with or furnish to the Securities and Exchange Commission (the “SEC”). You should carefully consider these risks and uncertainties described and other information contained in the reports we file with or furnish to the SEC before making any investment decision with respect to our securities. All forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by this cautionary statement.

Investor Relations Contact:
Matt Glover and Alec Wilson
Gateway Group, Inc.
VTSI@gateway-grp.com
949-574-3860

FAQ

Who is VirTra's new Chief Technology Officer?

Brandon Cox has been appointed as VirTra's new Chief Technology Officer, effective August 12, 2024.

What is Brandon Cox's background before joining VirTra (VTSI)?

Brandon Cox previously worked at Bohemia Interactive Simulations and Amazon Web Services (AWS), with over 20 years of experience in creating immersive 3D virtual training environments and cloud technologies.

What are the main responsibilities of Brandon Cox as CTO at VirTra (VTSI)?

As CTO, Brandon Cox will lead VirTra's expansion into data analytics, drive systems integrations, and spearhead new product development and enhancements to existing ones.

How might Brandon Cox's appointment impact VirTra's (VTSI) growth?

Cox's appointment is expected to accelerate VirTra's innovation in simulation training technology, potentially expanding its impact in key growth areas like the military market.