Kefir-Leader Lifeway Foods Expands Farmer Cheese Distribution to 2,000 Walmart Stores Across the U.S.
Lifeway Foods (Nasdaq: LWAY) expanded distribution so its Lifeway Farmer Cheese is now carried in 2,000 Walmart (WMT) stores nationwide as of Nov. 21, 2025.
The product is described as a small-batch, probiotic soft cheese with 15 grams of protein per serving, live and active cultures, no added sugar, and placement in the dairy aisle. The company cites rising consumer demand and double-digit year‑over‑year growth in refrigerated cultured dairy categories as drivers for the rollout.
Lifeway Foods (Nasdaq: LWAY) ha ampliato la distribuzione rendendo il Lifeway Farmer Cheese disponibile in 2.000 negozi Walmart (WMT) a livello nazionale a partire dal 21 novembre 2025.
Il prodotto è descritto come un formaggio morbido probiotico, prodotto in lotti di piccole dimensioni, con 15 grammi di proteine per porzione, colture vive e attive, nessuno zucchero aggiunto, e collocato nel reparto latticini. L'azienda cita la crescente domanda dei consumatori e una crescita a due cifre anno su anno nelle categorie di formaggi latticini refrigerati come motori della diffusione.
Lifeway Foods (Nasdaq: LWAY) ha ampliado la distribución para que Lifeway Farmer Cheese esté disponible en 2.000 tiendas de Walmart (WMT) a nivel nacional a partir del 21 de noviembre de 2025.
El producto se describe como un queso blando probiótico de pequeña producción con 15 gramos de proteína por porción, cultivos vivos y activos, sin azúcar añadida y ubicado en el pasillo de lácteos. La empresa cita una creciente demanda de los consumidores y un crecimiento de dos dígitos año tras año en las categorías de productos lácteos cultivados refrigerados como impulso para el despliegue.
Lifeway Foods (Nasdaq: LWAY)는 유통망을 확대하여 Lifeway Farmer Cheese를 2025년 11월 21일 기준으로 전국적으로 Walmart(월마트) 매장 2,000곳에 입점시켰습니다.
이 제품은 소규모 배치의 프로바이오틱 소프트 치즈로 1회 제공량당 단백질 15그램, 살아있는 활성 배양균, 첨가당 없음, 우유가 포함된 구역인 유제품 코너에 배치됩니다. 회사는 소비자 수요 증가와 냉장 발효 유제품 카테고리의 연간 두 자리 수 성장으로 이번 롤아웃의 원동력을 설명합니다.
Lifeway Foods (Nasdaq : LWAY) a étendu sa distribution afin que son Lifeway Farmer Cheese soit désormais disponible dans 2 000 magasins Walmart (WMT) à l’échelle nationale au 21 novembre 2025.
Le produit est décrit comme un fromage mou probiotique fabriqué en petites séries, avec 15 grammes de protéines par portion, des cultures vivantes et actives, sans sucre ajouté, et placé dans le rayon crèmerie. L’entreprise cite une demande croissante des consommateurs et une croissance à deux chiffres d’une année sur l’autre dans les catégories de produits laitiers cultivés réfrigérés comme moteurs du déploiement.
Lifeway Foods (Nasdaq: LWAY) hat die Distribution erweitert, so dass Lifeway Farmer Cheese ab dem 21. November 2025 landesweit in 2.000 Walmart-Filialen (WMT) erhältlich ist.
Das Produkt wird beschrieben als ein Kleinserien-Probiotiker-Weichkäse mit 15 Gramm Protein pro Portion, lebenden und aktiven Kulturen, kein zugesetzter Zucker und Platzierung in der Molkerei-Abteilung im Kühlregal. Das Unternehmen nennt wachsende Verbraucher-Nachfrage und zweistellige jährliche Wachstumsraten bei gekühlten kultivierten Milchprodukten als Treiber für die Markteinführung.
Lifeway Foods (Nasdaq: LWAY) وسّعت التوزيع ليصبح Lifeway Farmer Cheese متاحاً الآن في 2,000 متجر وول مارت (WMT) على مستوى البلاد اعتباراً من 21 نوفمبر 2025.
وصف المنتج بأنه جبن طري بروبيوتيكي محدود الإنتاج مع 15 غراماً من البروتين لكل حصة، وسلالات حية ونشطة، بدون سكر مضاف، ومكانه في ممر الألبان. وتُشير الشركة إلى الطلب المتزايد من المستهلكين ونمو مزدوج الأرقام سنوياً في فئات الأجبان المخمرة المبردة كمحركات للإطلاق.
- Distribution in 2,000 Walmart stores nationwide
- 15g protein per serving in Farmer Cheese
- Product contains live and active cultures and no added sugar
- Targets a double-digit growing cultured dairy category
- None.
Insights
Lifeway expanded Farmer Cheese into 2,000 Walmart stores on
Lifeway’s placement of Farmer Cheese in 2,000 Walmart stores converts a niche refrigerated offering into broad mass‑market availability. The product’s factual attributes — 15 grams of protein per serving, live and active cultures, and no added sugar — align with the stated consumer demand for cultured dairy and high‑protein foods, which the company describes as rising alongside social media recipe trends.
The success of this distribution depends directly on in‑store visibility, shelf placement within the dairy aisle, and sustained consumer uptake through repeat purchases and social sharing; these are the operational levers implicit in the announcement. Risks include typical retail dynamics such as assortment depth, inventory replenishment, and promotional support, all of which determine whether initial distribution converts to steady sales rather than short‑term listing activity.
Watch for concrete, short‑term signals: reported sell‑through at Walmart, any expansion beyond the stated 2,000 doors, and whether the company cites replenishment or velocity metrics in subsequent updates. Expect these items to surface in the coming reporting cycle after the
The distribution expansion reflects growing momentum and increased consumer demand in the cottage cheese and cultured dairy category, with consumers rediscovering these nostalgic, wholesome foods as modern, functional staples. Cottage cheese recipes have surged on social media, and key refrigerated cultured dairy segments like kefir and cottage cheese are growing at double-digit year-over-year rates. Lifeway Farmer Cheese is a versatile, protein-rich offering made with live and active cultures that aligns with both the wellness and flavor trends driving the category's momentum.
"Farmer Cheese is becoming a star among today's high protein foods, thanks in part to viral recipes like those I recently shared with Katie Couric and Kelly Rizzo, and community posts that have helped bring it into the spotlight," said Julie Smolyansky, CEO of Lifeway Foods. "Its creamy texture and clean nutrition profile make it an effortless upgrade for the holiday season, whether you are baking cheesecakes, lightening up morning bagels, creating elevated appetizers with Farmer Cheese and caviar, or replacing sour cream in favorite cold weather recipes like chili and nachos."
Ms. Smolyansky continued, "By offering an artisan cheese with live and active cultures, protein and no added sugar, Lifeway Farmer Cheese is well-positioned to lead the trends in functional nutrition by supporting not just gut health but also the hormonal mechanisms like GLP-1 that underpin satiety and metabolic regulation. Expanding with Walmart allows us to share this delicious, on-trend favorite with even more families nationwide, while staying true to our mission of providing nutritious foods that support health and wellbeing."
Made with simple ingredients and 15 grams of protein per serving, Lifeway Farmer Cheese is a versatile, probiotic soft cheese with a creamy texture and mild, slightly tangy flavor – perfect for spreading, blending or baking. This small-batch cheese contains no added salt or sugar, making it a clean, satisfying way to elevate any meal. Its combination of bioavailable protein and live cultures makes it a popular choice for consumers seeking functional, nutritious options without sacrificing taste.
Lifeway Farmer Cheese is now available in the dairy aisle at participating Walmart stores nationwide. For more information about Lifeway or its products, visit lifewaykefir.com/.
About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of America's Growth Leaders by TIME, as Dairy Foods' Processor of the Year 2025 and one of Forbes' Best Small Companies, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the Company also produces a variety of cheeses and a ProBugs® line for kids. Lifeway's tart and tangy fermented dairy products are now sold across
About Walmart
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 270 million customers and members visit more than 10,750 stores and numerous eCommerce websites in 19 countries. With fiscal year 2025 revenue of
Contacts:
Derek Miller
Vice President of Communications, Lifeway Foods
Email: derekm@lifeway.net
Perceptual Advisors
Dan Tarman
Email: dtarman@perceptualadvisors.com
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SOURCE Lifeway Foods, Inc.
FAQ
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