Herbal Oasis Expands Southeast Presence with New Distribution Agreement in North Carolina
Herbal Oasis, a hemp-derived THC-infused social seltzer brand owned by cbdMD (YCBD), has announced a new distribution agreement with Carolina Premium Beverage to serve Charlotte, NC and surrounding counties starting May 2025. This expansion marks the brand's entry into its third state in two months, following successful launches in Alabama and Florida.
The beverage brand, targeting sober-curious and health-conscious consumers, combines hemp-derived THC, CBG, and functional mushrooms to create an alcohol alternative. The partnership with Carolina Premium Beverage aims to accelerate market penetration in Charlotte, the company's home territory, while supporting its broader Southeast expansion strategy.
Herbal Oasis, un marchio di seltzer sociale infuso con THC derivato dalla canapa di proprietà di cbdMD (YCBD), ha annunciato un nuovo accordo di distribuzione con Carolina Premium Beverage per servire Charlotte, NC e le contee limitrofe a partire da maggio 2025. Questa espansione segna l'ingresso del marchio nel suo terzo stato in due mesi, dopo i lanci di successo in Alabama e Florida.
Il marchio di bevande, rivolto a consumatori sobri-curiosi e attenti alla salute, combina THC derivato dalla canapa, CBG e funghi funzionali per creare un'alternativa all'alcol. La collaborazione con Carolina Premium Beverage mira ad accelerare la penetrazione nel mercato di Charlotte, territorio d'origine dell'azienda, supportando al contempo la sua strategia di espansione nel Sud-Est.
Herbal Oasis, una marca de seltzer social infusionado con THC derivado del cáñamo y propiedad de cbdMD (YCBD), ha anunciado un nuevo acuerdo de distribución con Carolina Premium Beverage para atender Charlotte, NC y los condados circundantes a partir de mayo de 2025. Esta expansión marca la entrada de la marca en su tercer estado en dos meses, tras lanzamientos exitosos en Alabama y Florida.
La marca de bebidas, dirigida a consumidores curiosos sobre la sobriedad y conscientes de la salud, combina THC derivado del cáñamo, CBG y hongos funcionales para crear una alternativa al alcohol. La asociación con Carolina Premium Beverage busca acelerar la penetración en el mercado de Charlotte, el territorio de origen de la empresa, mientras apoya su estrategia de expansión más amplia en el sureste.
Herbal Oasis는 cbdMD (YCBD)가 소유한 대마에서 추출한 THC가 함유된 소셜 셀처 브랜드로, 2025년 5월부터 노스캐롤라이나주 샬럿 및 인근 카운티에 서비스를 제공하기 위해 Carolina Premium Beverage와 새로운 유통 계약을 체결했다고 발표했습니다. 이번 확장은 브랜드가 지난 두 달간 앨라배마와 플로리다에 이어 세 번째 주에 진출하는 것을 의미합니다.
이 음료 브랜드는 절주에 관심이 있거나 건강을 중시하는 소비자를 대상으로 하며, 대마 유래 THC, CBG 및 기능성 버섯을 결합해 알코올 대체품을 만듭니다. Carolina Premium Beverage와의 파트너십은 회사의 본거지인 샬럿 시장 침투를 가속화하고, 더 넓은 남동부 지역 확장 전략을 지원하는 것을 목표로 합니다.
Herbal Oasis, une marque de seltzer social infusé au THC dérivé du chanvre appartenant à cbdMD (YCBD), a annoncé un nouvel accord de distribution avec Carolina Premium Beverage pour desservir Charlotte, NC et les comtés environnants à partir de mai 2025. Cette expansion marque l'entrée de la marque dans son troisième État en deux mois, après des lancements réussis en Alabama et en Floride.
La marque de boissons, ciblant les consommateurs curieux de sobriété et soucieux de leur santé, combine du THC dérivé du chanvre, du CBG et des champignons fonctionnels pour créer une alternative à l'alcool. Le partenariat avec Carolina Premium Beverage vise à accélérer la pénétration du marché à Charlotte, territoire d'origine de l'entreprise, tout en soutenant sa stratégie d'expansion plus large dans le Sud-Est.
Herbal Oasis, eine Marke für THC-haltiges Social Seltzer aus Hanf im Besitz von cbdMD (YCBD), hat eine neue Vertriebsvereinbarung mit Carolina Premium Beverage angekündigt, um ab Mai 2025 Charlotte, NC und die umliegenden Landkreise zu bedienen. Diese Expansion markiert den Eintritt der Marke in ihren dritten Bundesstaat innerhalb von zwei Monaten, nach erfolgreichen Markteinführungen in Alabama und Florida.
Die Getränkemarke, die sich an nüchternheitsinteressierte und gesundheitsbewusste Verbraucher richtet, kombiniert THC aus Hanf, CBG und funktionale Pilze, um eine alkoholische Alternative zu schaffen. Die Partnerschaft mit Carolina Premium Beverage zielt darauf ab, die Marktdurchdringung in Charlotte, dem Heimatmarkt des Unternehmens, zu beschleunigen und gleichzeitig die breitere Expansionsstrategie im Südosten zu unterstützen.
- Expansion into third state in two months shows rapid market growth
- Strategic distribution partnership in home territory of Charlotte enhances market reach
- Product targets growing sober-curious and health-conscious consumer segments
- None.
Charlotte, North Carolina--(Newsfile Corp. - May 7, 2025) - Herbal Oasis ("Oasis"), the hemp derived THC-infused social seltzer brand redefining how people connect, unwind, and celebrate life, is now proud to be distributed by Carolina Premium Beverage, serving Charlotte NC and surrounding counties. Starting in May, consumers will be able to find Oasis on shelves across North Carolina.
This milestone marks Oasis's entrance into its third state in two months, following the successful launches into Alabama and Florida. The brand continues to build significant momentum as it expands distribution throughout the Southeast.
A New Era of Social Beverages
Oasis is crafted for the sober-curious, health-conscious, and socially active, and combines hemp-derived THC, CBG, and functional mushrooms to create a vibrant, elevated experience-without the regret. As consumers move toward alternative choices to alcohol to relax, Oasis offers a refreshing path forward: one that feels good, tastes great, and brings people together.
"Partnering with Carolina Premium Beverage is exciting for us. This allows us to better serve our customers and accelerate door openings in our home territory of Charlotte. It is another step in driving our growth in the Southeast," said Ronan Kennedy, CEO of cbdMD, parent company of Herbal Oasis. "Their deep market reach and proven track record make them an ideal partner as we accelerate Oasis's growth across the Southeast."
About Herbal Oasis
Herbal Oasis is a premium THC-infused social seltzer that blends cannabinoids and nootropic mushrooms to deliver a fast-acting, functional beverage made for presence and connection. With an alcohol-free formula and wellness-forward ingredients, Oasis invites a better way to drink-one rooted in clarity, balance, and joy. More information can be found at www.herbaloasis.com. Oasis is a subsidiary of cbdMD, Inc.
About cbdMD, Inc.
cbdMD, Inc. (NYSE American: YCBD) (NYSE American: YCBDpA) is one of the leading and most highly trusted and most recognized cannabidiol (CBD) brands with a comprehensive line of U.S. produced, THC-free1 CBD products, and an array of Farm Act compliant Delta 9 products. Our Paw CBD brand of pet products includes veterinarian-formulated products, and our ATRx brand of natural functional mushroom support. To learn more about cbdMD and our comprehensive line of U.S. grown, THC-free1 CBD oil and Full Spectrum products as well as our other brands, please visit www.cbdmd.com, www.pawcbd.com, or ATRxlabs.com, follow cbdMD on Instagram and Facebook, or visit one of the thousands of retail outlets that carry cbdMD's products.
About Carolina Premium Beverage
Carolina Premium Beverage is a "people first" beer distributor in the Charlotte market that has served the community for over 80 years. Listening, planning, and executing is what makes CPB the preferred wholesale partner to over 40 suppliers and 2,800 retailers. Partnerships have positioned CPB in the top
CPB's approach with their Supplier Partners and Customers is to strengthen partnerships through alignment on performance, priorities, and opportunities, while driving mutual success with actionable outcomes and a focus on trust, accountability, and value creation.
Forward-Looking Statements
This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Such forward-looking statements can be identified using words such as ''should,'' ''may,'' ''intends,'' ''anticipates,'' ''believes,'' ''estimates,'' ''projects,'' ''forecasts,'' ''expects,'' ''plans,'' and ''proposes.'' These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict. You are urged to carefully review and consider any cautionary statements, including but not limited to expectations on our ability to continue as a going concern, increasing our revenues, the development or future sales of Oasis products, regaining compliance with NYSE American continued listing requirements and other disclosures, including the statements made under the heading "Risk Factors" in cbdMD, Inc.'s Annual Report on Form 10-K for the fiscal year ended September 30, 2024 as filed with the Securities and Exchange Commission (the "SEC") on December 17, 2024, and our other filings with the SEC. All forward-looking statements, including Euromonitor international projections, involve significant risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, many of which are generally outside the control of cbdMD, Inc. and are difficult to predict. cbdMD, Inc. does not undertake any duty to update any forward-looking statements except as may be required by law. The information which appears on our websites and our social media platforms, including, but not limited to, Instagram and Facebook, is not part of this press release.
1 THC-free is defined as below the level of detection using validated scientific analytical methods.
Contact Information:
cbdMD, Inc.
Ronan Kennedy
Chief Executive Officer and Chief Financial Officer
IR@cbdmd.com
(704) 445-3064
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/251130
FAQ
What is the new distribution agreement for YCBD's Herbal Oasis in North Carolina?
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