Yuenglings Ice Cream Corp (OTC YCRM) Is Now Frequency Holdings Inc (OTC FRQN) as Strategic Evolution Takes Hold
Frequency Holdings Inc (OTC: FRQN), formerly Yuenglings Ice Cream Corp (OTC: YCRM), has completed its corporate name and symbol change following FINRA approval. The company is transforming into a multi-brand technology holding company modeled after Berkshire Hathaway and Alphabet.
The company's portfolio includes ReachOut, a cybersecurity-focused IT services provider, and plans to expand into decentralized identity and artificial intelligence through ventures like TRUSTLESS. The company's board includes notable members such as Kevin Harrington, original Shark Tank investor, and David Meltzer, Chairman of the Napoleon Hill Institute.
Frequency Holdings Inc (OTC: FRQN), precedentemente nota come Yuenglings Ice Cream Corp (OTC: YCRM), ha completato il cambio di nome e simbolo aziendale dopo l'approvazione della FINRA. L'azienda si sta trasformando in una holding tecnologica multi-marca ispirata a modelli come Berkshire Hathaway e Alphabet.
Il portafoglio dell'azienda include ReachOut, un fornitore di servizi IT specializzato in cybersecurity, con piani di espansione nel campo dell'identità decentralizzata e dell'intelligenza artificiale tramite iniziative come TRUSTLESS. Il consiglio di amministrazione annovera membri di rilievo come Kevin Harrington, investitore originale di Shark Tank, e David Meltzer, Presidente del Napoleon Hill Institute.
Frequency Holdings Inc (OTC: FRQN), anteriormente Yuenglings Ice Cream Corp (OTC: YCRM), ha completado el cambio de nombre y símbolo corporativo tras la aprobación de FINRA. La compañía se está transformando en una holding tecnológica multi-marca inspirada en modelos como Berkshire Hathaway y Alphabet.
El portafolio de la empresa incluye ReachOut, un proveedor de servicios IT enfocado en ciberseguridad, y planea expandirse hacia la identidad descentralizada y la inteligencia artificial mediante proyectos como TRUSTLESS. El consejo directivo cuenta con miembros destacados como Kevin Harrington, inversor original de Shark Tank, y David Meltzer, presidente del Napoleon Hill Institute.
Frequency Holdings Inc (OTC: FRQN)는 이전에 Yuenglings Ice Cream Corp (OTC: YCRM)로 알려졌으며, FINRA 승인 후 회사명과 심볼 변경을 완료했습니다. 이 회사는 버크셔 해서웨이와 알파벳을 모델로 한 다중 브랜드 기술 지주회사로 전환하고 있습니다.
회사의 포트폴리오에는 사이버 보안에 중점을 둔 IT 서비스 제공업체 ReachOut가 포함되어 있으며, TRUSTLESS와 같은 벤처를 통해 분산 신원 및 인공지능 분야로 확장할 계획입니다. 이사회에는 원조 Shark Tank 투자자인 Kevin Harrington와 Napoleon Hill Institute 회장인 David Meltzer 같은 저명한 인사들이 포함되어 있습니다.
Frequency Holdings Inc (OTC : FRQN), anciennement Yuenglings Ice Cream Corp (OTC : YCRM), a finalisé son changement de nom et de symbole suite à l'approbation de la FINRA. L'entreprise se transforme en une société holding technologique multi-marques inspirée par Berkshire Hathaway et Alphabet.
Le portefeuille de la société comprend ReachOut, un fournisseur de services informatiques spécialisé en cybersécurité, et prévoit de s'étendre dans l'identité décentralisée et l'intelligence artificielle via des projets comme TRUSTLESS. Le conseil d'administration compte parmi ses membres des personnalités notables telles que Kevin Harrington, investisseur original de Shark Tank, et David Meltzer, président de l'Institut Napoleon Hill.
Frequency Holdings Inc (OTC: FRQN), ehemals Yuenglings Ice Cream Corp (OTC: YCRM), hat nach Genehmigung durch die FINRA die Änderung des Firmennamens und Symbols abgeschlossen. Das Unternehmen wandelt sich zu einer Multi-Brand-Technologie-Holding nach dem Vorbild von Berkshire Hathaway und Alphabet.
Im Portfolio des Unternehmens befindet sich ReachOut, ein IT-Dienstleister mit Schwerpunkt Cybersicherheit, und es plant eine Expansion in die Bereiche dezentrale Identität und künstliche Intelligenz durch Projekte wie TRUSTLESS. Der Vorstand umfasst namhafte Mitglieder wie Kevin Harrington, ursprünglicher Investor bei Shark Tank, und David Meltzer, Vorsitzender des Napoleon Hill Institute.
- Strategic evolution into a multi-brand technology holding company structure
- Active expansion through ReachOut's cybersecurity MSP acquisitions
- Strong board composition with industry leaders Kevin Harrington and David Meltzer
- Planned expansion into growing markets of decentralized identity and AI
- Significant shift from previous business model may create transition risks
- No financial metrics provided to assess current performance
- Operating in highly competitive technology and cybersecurity markets
New name and symbol reflect expansion beyond ReachOut Technology into multi-brand tech platform focused on cybersecurity, AI, and digital identity
CHICAGO, July 31, 2025 (GLOBE NEWSWIRE) -- Frequency Holdings Inc (OTC: FRQN) today announced it has officially completed its corporate name and symbol change from Yuenglings Ice Cream Corp (OTC: YCRM) following final approval by FINRA. This milestone marks the formal transition into a modern holding company structure with a portfolio that includes cybersecurity-first IT services through ReachOut and upcoming ventures in decentralized identity and artificial intelligence.
The new name and symbol hit the market this morning.
Frequency Holdings is building a multi-brand platform modeled after Berkshire Hathaway and Alphabet with each subsidiary operating independently while benefiting from shared strategic leadership. The flagship operating company ReachOut is actively acquiring and scaling cybersecurity-focused MSPs across the US while new brands like TRUSTLESS aim to bring privacy and authentication innovation into new digital verticals.
“This is more than a name change” said Rick Jordan CEO of Frequency Holdings. “This is about building something bigger than one brand. We are creating a structure that can hold multiple companies each with their own identity and velocity while sharing the same DNA of performance protection and technology that works. The market has asked what we’re building. This is it. A public platform with room for massive upside and real-world relevance.”
Kevin Harrington, original Shark from ABC’s Shark Tank and longtime board member of the company added, “I joined the board because Rick’s vision was bold, and both the industry and timing are right. ReachOut was just the beginning, and now Frequency is turning the vision into a machine with the team we have in place.”
David Meltzer, global entrepreneur, Chairman of the Napoleon Hill Institute and the newest addition to the board commented, “Your frequency is your neighborhood, and Frequency Holdings is about raising the signal in every sense. This is a company tuned into innovation, tuned into value, and tuned into service. I’m honored to be part of this next chapter and proud to support the expansion of its platform and purpose.”
The Company previously operated under the name Yuenglings Ice Cream Corp and traded under the symbol YCRM. The new name and symbol are effective immediately with full updates in place across OTC Markets and all investor communications. Frequency Holdings will continue to execute on its rollup strategy through ReachOut and plans to unveil additional ventures in the coming quarters.
ABOUT FREQUENCY HOLDINGS INC. (OTC: FRQN)
Frequency Holdings is a modern holding company focused on high-growth ventures in cybersecurity, AI, digital identity, and IT infrastructure. Through its lead operating brand, ReachOut, Frequency is building the first nationally recognized name in cybersecurity-first IT services for SMBs. Additional holdings, including TRUSTLESS, are structured to contribute long-term equity value via independent growth and strategic alignment.
ABOUT RICK JORDAN
Rick Jordan is a resilient entrepreneur, cybersecurity expert, and media personality known for leading companies through high-growth transformations. He founded ReachOut Technology and is the architect of Frequency Holdings Inc., a multi-brand technology holding company focused on scaling ventures in cybersecurity, digital identity, and AI. Rick has advised in the White House on national cyber policy, appeared on major networks including Bloomberg and NewsNation, and hosts the globally ranked podcast ALL IN with Rick Jordan, soon to be renamed FREQUENCY. His leadership bridges bold vision with operational precision, in addition to bringing clear signal and communication to the public markets.
ABOUT KEVIN HARRINGTON
Kevin Harrington is a globally recognized entrepreneur, original Shark on ABC’s Shark Tank, and a pioneer of the infomercial industry. Over his career, he has launched more than 20 companies to over
ABOUT DAVID MELTZER
David Meltzer is Chairman of the Napoleon Hill Institute and former CEO of Leigh Steinberg Sports & Entertainment, the inspiration for Jerry Maguire. A globally recognized entrepreneur, investor, and business coach, he’s been named Variety’s Sports Humanitarian of the Year and is a recipient of the Ellis Island Medal of Honor. As Executive Producer of Apple TV’s 2 Minute Drill and Office Hours, and Entrepreneur’s top digital show Elevator Pitch, David brings media fluency and business expertise to global audiences. His mission—to empower more than 1 billion people to be happy--drives his work across coaching, content, and leadership.
Forward-Looking Statements
This press release contains forward-looking statements regarding future events, performance, and financial expectations. These statements are based on current beliefs and assumptions, and are subject to risks and uncertainties--many of which are beyond the Company's control--that could cause actual results to differ materially from those projected. Factors that may affect results include the Company's need for capital, changes in regulatory environments, market competition, demand for services, and other risks detailed in the Company's filings with the Securities and Exchange Commission at www.sec.gov. Forward-looking statements speak only as of the date made, and the Company undertakes no obligation to update them except as required by law.
PR and Investor Relations Contacts
For press inquiries or to book media interviews, TV appearances, and speaking engagements for CEO Rick Jordan:
Email: pr@frequencyhold.com -- pr@reachoutit.com
Phone: 312-288-8008
Rick Jordan on Social Media--
Instagram: @mrrickjordan
X: @mrrickjordan
Kevin Harrington on Social Media--
Instagram: @realkevinharrington
X: @harringtonkevin
David Meltzer on Social Media--
Instagram: @davidmeltzer
X: @davidmeltzer
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