Welcome to our dedicated page for Zebra Technologies Corporation news (Ticker: ZBRA), a resource for investors and traders seeking the latest updates and insights on Zebra Technologies Corporation stock.
Zebra Technologies Corporation (NASDAQ: ZBRA) is frequently in the news for developments that reflect its role in digitizing and automating workflows for intelligent operations. Company announcements highlight new AI-powered hardware and software, analyst recognitions, customer deployments and financial results, giving investors and industry observers insight into how Zebra’s connected frontline, asset visibility and automation solutions are adopted across sectors.
News coverage often features product and platform updates, such as launches of rugged handheld mobile computers, enterprise tablets, wearable devices, scanners and fulfillment software. Recent releases describe AI-native devices, the Frontline AI Suite, Zebra Symmetry Fulfillment, and enhancements to Zebra Workcloud Demand Intelligence and Workcloud Sync and Task Management. These stories illustrate how Zebra integrates AI, automation and real-time data capture into frontline workflows in retail, logistics, public safety and other environments.
Zebra’s news flow also includes industry collaborations and recognitions. Examples include strategic work with Salesforce on Retail Cloud POS on Android, partnerships with companies like Digimarc to address gift card fraud, and analyst reports from IDC MarketScape naming Zebra a Major Player in retail price optimization and a Leader in rugged mobile devices and rugged tablets and PCs. Case studies, such as deployments with Charles County Fire & EMS or ODW Logistics, show how customers use Zebra solutions to improve response times, increase pick rates and streamline operations.
Investors can also follow Zebra’s earnings announcements, SEC-related disclosures and participation in investor conferences through its news releases. Together, these updates provide a view into Zebra’s product roadmap, market positioning and operational focus. For ongoing context on ZBRA, this news page aggregates company press releases and related coverage in one place.
Zebra Technologies (NASDAQ: ZBRA), a leader in frontline workflow digitization and automation, has scheduled its Q2 2025 financial results announcement for Tuesday, August 5, 2025. The company will hold a conference call at 7:30 AM CT (8:30 AM ET) on the same day to discuss the results. Investors can access the live webcast through the events section at investors.zebra.com, where it will remain available for at least one year.
- The new Aurora VGR Assistant software for vision-guided robotics tasks
- Zebra Symmetry Fulfillment, an AMR-assisted-picking solution that reduces AMR requirements by up to 30%
- The AltiZ 4200 3D profile sensor for high-resolution inspection tasks
- MotionCam-3D (Blue) for precise metal parts picking
- RFID solutions featuring the MC3390xR reader and FXR90 ultra-rugged reader
According to Zebra's research, 92% of manufacturers prioritize digital transformation, with 61% expecting AI to drive growth by 2029. Additionally, 70% of warehouse leaders plan to accelerate modernization projects, and 90% aim to invest in supply chain visibility.
Zebra Technologies (NASDAQ: ZBRA) has announced its participation in three upcoming investor conferences in May and June 2025:
- Wolfe Research 18th Annual Global Transportation & Industrials Conference in New York on May 21 at 8:35 a.m. ET
- Bernstein 41st Annual Strategic Decisions Conference in New York on May 30 at 10:00 a.m. ET
- William Blair 45th Annual Growth Stock Conference in Chicago on June 4 at 11:20 a.m. CT
Live webcasts of the presentations will be available on the company's investor relations website at investors.zebra.com and will be archived for later viewing.
Zebra Technologies reported strong Q1 2025 financial results, with net sales reaching $1,308 million, an 11.3% year-over-year increase. The company's net income grew to $136 million, with earnings of $2.62 per diluted share.
Key highlights include:
- Non-GAAP EPS increased to $4.02
- Adjusted EBITDA rose to $292 million
- Enterprise Visibility & Mobility segment sales: $846 million
- Asset Intelligence & Tracking segment sales: $462 million
- Organic net sales growth: 11.9%
The company maintains its full-year 2025 sales growth outlook of 3-7% and expects second-quarter sales growth between 4-7%. Zebra completed $125 million in share repurchases and acquired Photoneo for $62 million. The company projects full-year free cash flow to exceed $700 million, with adjusted EBITDA margin expected between 20-21%.
Zebra Technologies (NASDAQ: ZBRA) announced it will release its first quarter 2025 financial results on Tuesday, April 29, 2025. The company will hold a conference call to discuss the results at 7:30 a.m. CT (8:30 a.m. ET) on the same day.
Investors can access the live webcast through the events section at investors.zebra.com, where it will remain archived for at least one year.
Zebra Technologies (NASDAQ: ZBRA) and Merck KGaA have announced a strategic collaboration to develop solutions for product verification and authenticity. The partnership will integrate M-Trust™, the first cyber-physical trust platform, with Zebra's mobile computing technology.
The collaboration's first milestone is a new handheld reader combining Zebra's TC58 mobile computer with Merck's security-pigment detector (SEC-Reader). This integrated device will connect to the M-Trust™ platform via Wi-Fi 6E or 5G, featuring two-way radio, a 16 MP camera, and a 1D/2D barcode scanner.
The solution leverages Web 3.0 and crypto technologies to create secure digital twins, addressing challenges in product safety, traceability, and counterfeiting. The platform is designed to comply with evolving regulations like the EU Digital Product Passport. A working prototype will be demonstrated at Hannover Messe 2025.
Zebra Technologies unveiled new automation solutions at ProMat 2025 in Chicago, showcasing innovations for manufacturing, warehousing, and supply chain operations. The company introduced the Aurora Velocity™ scan tunnel, now available in North America, featuring centralized processing for high-speed barcode reading and scalable architecture for multiple machine vision capabilities.
Key innovations include the FS80 fixed industrial scanner for warehouse environments, the WS501 Android mobile computer for wearable computing, Zebra Guardian for fleet management, Symmetry Fulfillment for AMR-assisted picking, and Tread Intel for automated tire tread measurements.
According to Zebra's Warehousing vision study, 70% of warehouse decision-makers face pressure to modernize operations, with 63% planning to accelerate modernization initiatives in the next five years.
Zebra Technologies (NASDAQ: ZBRA) has completed its acquisition of Photoneo, a leading developer and manufacturer of 3D machine vision solutions. The strategic acquisition aims to expand Zebra's portfolio in high-value 3D machine vision applications, specifically targeting:
- Automotive manufacturing sector
- Logistics industry
- Other key industries
The acquisition strengthens Zebra's capabilities in digitizing and automating frontline workflows through enhanced 3D machine vision technology.