Company Description
CVRx, Inc. (NASDAQ: CVRX) is a commercial-stage medical device company in the surgical and medical instrument manufacturing industry. The company focuses on developing, manufacturing and commercializing neuromodulation solutions for patients with cardiovascular diseases, with an emphasis on heart failure. CVRx trades on The Nasdaq Global Select Market under the ticker symbol CVRX and is classified as an emerging growth company in its SEC filings.
The core of CVRx’s business is its proprietary Barostim platform. Barostim is described by the company as the first medical technology approved by the U.S. Food and Drug Administration (FDA) that uses neuromodulation to improve the symptoms of patients with heart failure. Barostim is an implantable device that delivers electrical pulses to baroreceptors located in the wall of the carotid artery. This baroreflex activation therapy is designed to restore balance to the autonomic nervous system, which is associated with heart failure and other cardiovascular diseases, and thereby reduce heart failure symptoms.
According to CVRx, Barostim received the FDA Breakthrough Device designation and is FDA-approved for use in heart failure patients in the United States. The company also states that Barostim has been certified as compliant with the EU Medical Device Regulation (MDR) and holds CE Mark approval for heart failure and resistant hypertension in the European Economic Area. These regulatory clearances frame Barostim as a therapy used in both U.S. and certain European healthcare settings.
CVRx describes itself as focused on minimally invasive neuromodulation solutions for cardiovascular disease. Its Barostim platform is designed to leverage the role of the brain and the autonomic nervous system in cardiovascular regulation. By stimulating baroreceptors in the carotid artery, Barostim provides baroreflex activation therapy intended to trigger an autonomic response affecting the heart and cardiovascular system. The company’s disclosures indicate that a majority of its revenue is derived from the U.S. market.
Operationally, CVRx reports that it is building its commercial presence through active implanting centers and sales territories, particularly in the United States. In its financial updates, the company has highlighted growth in U.S. heart failure revenue, an increasing number of active implanting centers in the U.S., and expansion of its U.S. and European sales territories. These disclosures indicate that the company’s commercial activities are closely tied to adoption of Barostim by hospitals and physicians who perform implant procedures.
Reimbursement and coding developments are a notable part of CVRx’s business environment. The company has reported that Category I Current Procedural Terminology (CPT) codes for baroreflex activation therapy using Barostim replaced Category III codes as of January 1, 2026. In its communications, CVRx states that Category I CPT codes in the U.S. healthcare system signify established procedures and that this transition is expected by the company to support adoption, coverage and reimbursement for Barostim procedures nationwide. The company has also referenced favorable physician fee payment levels associated with these codes and discussions with the Centers for Medicare & Medicaid Services (CMS) about outpatient payment classifications.
CVRx’s public updates also describe its clinical evidence strategy. The company has announced that the FDA granted an Investigational Device Exemption (IDE) for the BENEFIT-HF trial, a prospective, multi-center, randomized controlled trial designed to evaluate Barostim’s impact on all-cause mortality and heart failure decompensation events in an expanded population of heart failure patients. The trial is planned to randomize patients at centers across the U.S. and Germany, and CVRx has applied to CMS for IDE Category B coverage as a condition to proceed with the trial. These disclosures underscore the company’s focus on generating additional clinical data for Barostim in heart failure.
From a financial reporting perspective, CVRx regularly issues earnings releases and files related Form 8-Ks with the U.S. Securities and Exchange Commission to report its quarterly and annual results. The company has reported revenue growth in recent periods, with U.S. heart failure revenue identified as a key contributor. It has also disclosed metrics such as gross margin, operating expenses, net loss, cash and cash equivalents, and the number of active implanting centers and sales territories. While specific figures change over time, these categories illustrate the main elements of CVRx’s operating and financial profile.
CVRx also provides information about its capital structure and financing arrangements in its public communications. For example, the company has disclosed a term loan agreement with an affiliate of Innovatus Capital Partners, LLC, including amendments that increase the facility size, extend the interest-only period and set a maturity date in 2031. The term loans are described as being secured by substantially all of the company’s assets. Such financing arrangements are part of how CVRx funds its operations, clinical programs and commercial activities around Barostim.
Through conference presentations and investor communications, CVRx emphasizes themes such as expanding its customer base, developing sales territories, improving reimbursement dynamics and advancing clinical evidence. The company’s stated focus is on positively impacting the lives of patients who suffer from heart failure by driving adoption of Barostim, while managing the financial and operational aspects of a commercial-stage medical device business.
Business model and revenue focus
Based on the company’s disclosures, CVRx’s business model centers on the development, manufacture and commercialization of its Barostim neuromodulation platform for cardiovascular disease, particularly heart failure. Revenue is tied to Barostim-related activity, with the company noting that the majority of its revenue is derived from the U.S. market. Growth in revenue has been associated with increased Barostim implant volumes, expansion into new sales territories, new accounts, and higher physician and patient awareness of Barostim.
Regulatory and reimbursement environment
Regulatory approvals and reimbursement policies are central to CVRx’s operations. The company highlights FDA approval for Barostim in heart failure, FDA Breakthrough Device designation, and CE Mark approval in the European Economic Area. It also reports on CMS rules affecting outpatient payment classifications and physician fee schedules, as well as the transition to Category I CPT codes for Barostim procedures. These factors influence hospital and physician access to Barostim and the financial dynamics of its use in clinical practice.
Clinical development and evidence generation
In addition to its commercial activities, CVRx pursues clinical research related to Barostim. The BENEFIT-HF trial, for which the FDA granted an IDE, is designed to evaluate Barostim’s impact on outcomes such as all-cause mortality and heart failure decompensation events in an expanded heart failure population. The company’s communications indicate that long-term clinical data and reimbursement decisions are important to the adoption of Barostim and the company’s growth plans.
Stock information
CVRx’s common stock, with a par value of $0.01 per share, is registered under Section 12(b) of the Securities Exchange Act of 1934 and listed on The Nasdaq Global Select Market under the symbol CVRX, as reflected in the company’s Form 8-K filings. As an emerging growth company, CVRx notes in its SEC filings that it may take advantage of certain reduced reporting requirements available under U.S. securities laws.