Wk Kellogg Company Stock Price, News & Analysis

WK Kellogg Co (historically traded on the New York Stock Exchange under the symbol KLG) is a consumer foods company focused on breakfast cereals and related brands. According to company disclosures, its history traces back to 1894, when founder W.K. Kellogg created Corn Flakes, an event the company describes as having "reimagined the future of food" and changing breakfast. Over time, WK Kellogg Co developed an iconic brand portfolio that includes Kellogg's Frosted Flakes®, Rice Krispies®, Froot Loops®, Kashi®, Special K®, Kellogg's Raisin Bran®, and Bear Naked®.

The company states that its brands have a presence in the majority of households across North America and that these brands play a role in enhancing the lives of consumers by promoting physical, emotional and societal wellbeing. WK Kellogg Co highlights the importance of its well-known brand characters, including Tony the Tiger® and Toucan Sam®, as symbols of its connections with consumers and communities.

WK Kellogg Co describes its business approach through a sustainable business strategy called Feeding Happiness™. Under this strategy, it aims to build healthier and happier futures for families, kids and communities while making foods that bring joy and nourishment. The company emphasizes that it is making a positive impact while creating foods that consumers enjoy.

Corporate status and acquisition by Ferrero

WK Kellogg Co operated as a publicly traded company with common stock registered under Section 12(b) of the Securities Exchange Act of 1934 and listed on the New York Stock Exchange under the symbol KLG. On July 10, 2025, WK Kellogg Co entered into an Agreement and Plan of Merger with Ferrero International S.A. and Frosty Merger Sub, Inc., a wholly owned indirect subsidiary of Ferrero. Under this agreement, Frosty Merger Sub, Inc. would merge with and into WK Kellogg Co, with WK Kellogg Co surviving as a wholly owned indirect subsidiary of Ferrero.

On September 19, 2025, WK Kellogg Co reported that its shareowners approved the merger proposal at a special meeting. On September 26, 2025, an 8-K filing reported that the merger had closed, with Merger Sub merged into WK Kellogg Co and the company becoming a wholly owned indirect subsidiary of Ferrero. At the effective time of the merger, each issued and outstanding share of WK Kellogg Co common stock (with specified exceptions) was converted into the right to receive $23.00 per share in cash, and holders of those shares ceased to have rights as shareowners other than the right to receive the merger consideration.

In connection with the closing, WK Kellogg Co notified the New York Stock Exchange of the consummation of the merger and requested that the NYSE file a Form 25 to remove the company’s common stock from listing and registration under Section 12(b) of the Exchange Act. A Form 25 filed on September 26, 2025, identified WK Kellogg Co as the issuer and the New York Stock Exchange as the exchange, and described the class of securities as common stock. Trading in WK Kellogg Co common stock on the NYSE was halted prior to the opening of trading on the closing date.

Following the delisting process, WK Kellogg Co filed a Form 15 on October 6, 2025, certifying the termination of registration under Section 12(g) and suspension of reporting obligations under Sections 13 and 15(d) of the Exchange Act. The filing noted that the approximate number of holders of record as of the certification date was one, consistent with the company’s status as a wholly owned indirect subsidiary of Ferrero.

Business focus and brand positioning

WK Kellogg Co describes itself as bringing "our best to everyone, every day" through trusted foods and brands. The company emphasizes its long operating history of nearly 120 years and refers to itself as a "renowned company" and "a leader shaping the future of breakfast" in the context of the acquisition announcement with Ferrero. Its portfolio of breakfast cereals is described as iconic and well-loved by American consumers, and the acquisition announcement notes that the transaction includes the manufacturing, marketing and distribution of WK Kellogg Co’s cereal portfolio across the United States, Canada and the Caribbean.

In public communications, WK Kellogg Co links its brand portfolio to consumer wellbeing, noting that its brands promote a sense of physical, emotional and societal wellbeing. It also highlights its connections with communities through its brand characters and its broader Feeding Happiness™ strategy, which is framed as a way to build healthier and happier futures for families, kids and communities while providing foods that bring joy and nourishment.

Index membership and corporate changes

Prior to its acquisition, WK Kellogg Co was included in the S&P SmallCap 600 index in the Consumer Staples sector. A September 22, 2025 announcement from S&P Dow Jones Indices stated that ACM Research Inc. would replace WK Kellogg Co in the S&P SmallCap 600 effective prior to the open of trading on September 26, 2025, and noted that Ferrero Group was acquiring WK Kellogg Co in a deal expected to close soon, subject to final conditions. This index change reflects WK Kellogg Co’s transition from a publicly traded company to a privately held subsidiary of Ferrero.

Historical context for investors and researchers

For investors and researchers reviewing the historical KLG ticker, WK Kellogg Co represents a period in which the cereal business associated with the Kellogg name operated as a separate public company before becoming part of Ferrero. The company’s SEC filings, including multiple Forms 8-K describing the merger process, the special meeting of shareowners, and related regulatory approvals, document the steps leading to the change of control and subsequent delisting and deregistration.

Because WK Kellogg Co is now a wholly owned indirect subsidiary of Ferrero and its common stock has been delisted and deregistered, the KLG symbol functions as a historical reference rather than an actively traded security. Historical descriptions of WK Kellogg Co focus on its cereal brands, its Feeding Happiness™ strategy, and its role in North American households, as described in its public communications and transaction-related disclosures.