Company Description
Perfect Corp. (NYSE: PERF) is a software company in the information sector that focuses on artificial intelligence (AI) and augmented reality (AR) technologies for the beauty, fashion, skincare, and digital content creation industries. The company is described as a global leader in AI and AR technology, with solutions that support both consumers and enterprise customers across beauty, fashion, photo, and video creative use cases.
Perfect Corp. operates a hybrid business model that includes a direct-to-consumer (B2C) business and an enterprise (B2B) business. On the B2C side, the company offers the YouCam suite of apps, which has been downloaded over 1.1 billion times globally. These apps include YouCam Makeup, YouCam Perfect, YouCam AI Pro, YouCam Enhance, and YouCam Video, and they are designed to help users create, edit, beautify, and enhance photos and videos, as well as generate visual content using generative AI. The YouCam platform also incorporates a web-based editor and developer APIs that extend content creation capabilities across platforms.
On the enterprise side, Perfect Corp. provides AI- and AR-powered technologies to beauty, skincare, fashion, jewelry, and watch brands and retailers. Its enterprise offerings include virtual try-on experiences for makeup, hair, jewelry, watches, eyewear, and fashion accessories, as well as AI-powered skin and hair analysis and AI skin diagnostics. These technologies are used to deliver omnichannel shopping experiences and to support personalized, engaging, and interactive product discovery in e-commerce, mobile, and in-store environments.
AI and AR technology focus
Perfect Corp. develops self-built AI and AR solutions that include real-time facial and hand 3D AR rendering, computer vision, and generative AI. The company’s technology is applied to virtual try-on for beauty and fashion products, AI skin analysis, and creative content generation for photos and videos. Its AI Beauty Agent and YouCam AI Agent tools are described as next-generation conversational AI assistants that can analyze skin concerns, understand shopper preferences, and recommend products, routines, and looks through natural dialogue.
The company’s Fashion APIs and virtual try-on solutions use generative AI and computer vision to understand the human body, clothing structure, fabric behavior, and contextual lighting. These APIs support virtual try-on for clothes, fabric, watches, bracelets, rings, earrings, necklaces, scarves, hats, shoes, and bags, enabling brands to present complete looks with visual accuracy and garment realism. The APIs are designed to be modular and scalable, and they can be integrated into e-commerce platforms, brand websites, mobile applications, and omnichannel retail environments.
Products, platforms, and developer ecosystem
Perfect Corp.’s consumer-facing products center on the YouCam family of apps and related web tools. The YouCam apps provide features such as AI-powered makeup and hairstyle recommendations, AI body and face retouch, AI outfit and accessory styling, text-to-image generation, image-to-image transformation, text-to-video, and image-to-video creation. YouCam AI Pro offers access to multiple AI image and video models within a single app, allowing users to choose among different engines for artistic, photorealistic, or cinematic outputs.
For developers and enterprise partners, Perfect Corp. offers a suite of APIs, including AI Skin Analysis APIs, AI Face APIs for face shape and ratio analysis, virtual try-on APIs for beauty, watches, jewelry, accessories, apparel, and shoes, and generative AI content creation APIs. The company also provides an online editor, sometimes referred to as YouCam Online Editor, that uses generative AI to help brands generate campaign assets, user-generated-content-style visuals, and product imagery.
The company’s APIs are described as modular, scalable, and consumption-based, supporting integration across cloud platforms, e-commerce environments, mobile experiences, and AI agent ecosystems. Some Fashion APIs include native support for the Model Context Protocol (MCP) to improve interoperability with modern AI agent systems.
Enterprise use cases and brand partnerships
Perfect Corp. works with a network of over 800 global brand partners across beauty, skincare, fashion, jewelry, and watches. Its technologies are used to power virtual try-on and AI analysis experiences for luxury and mass-market brands. Examples mentioned in company communications include collaborations with Tom Ford Fashion for 3D virtual try-on of luxury eyewear and with Louis Vuitton for virtual try-on and AI-powered lipstick shade recommendations for a makeup line.
The company’s solutions are also used in retail environments such as pharmacies. For example, Perfect Corp.’s Skincare Pro solution is deployed in partnership with PHOENIX Pharma Italia, where smart mirrors and AI skin analysis provide consumers with assessments of multiple skin concerns and personalized product recommendations from an integrated product catalog.
Business model and revenue orientation
According to earlier descriptions, Perfect Corp. runs both B2C and B2B lines of business. The B2C business includes mobile apps under the YouCam suite and an online editing service tool, while the B2B business focuses on AI and AR-powered solutions tailored for beauty and fashion brands and retailers. The company’s technologies are designed to support omnichannel shopping experiences, enhance customer engagement, and help brands increase conversion rates and manage product returns by allowing consumers to visualize products on themselves.
The company’s geographic presence has included markets such as the United States, other parts of the Americas, France, Japan, and other regions. Its principal executive office, as disclosed in SEC filings, is located in New Taipei City, Taiwan.
Role in the beauty, fashion, and retail technology ecosystem
Perfect Corp. positions itself at the intersection of software publishing, AI, AR, and retail technology. Its tools are used by consumers for creative expression and by brands to provide personalized shopping journeys. The company’s trend reports and participation in industry events, such as CES and investor conferences, indicate a focus on how AI is affecting holiday shopping, hybrid online and in-store retail, and the demand for personalized guidance in beauty and fashion.
By combining virtual try-on, AI-driven analysis, and generative content creation, Perfect Corp. supports scenarios ranging from luxury eyewear and makeup discovery to pharmacy-based skincare consultations and social media content creation. Its technologies are described as helping brands and retailers offer more intuitive product discovery, support customer decision-making, and adapt to evolving consumer expectations for interactive and personalized digital experiences.