Company Description
TELUS Digital (TELUS International (Cda) Inc., formerly trading under the symbol TIXT) is described in its public disclosures as a global technology company specializing in digital customer experiences (CX) and future-focused digital transformations. According to the company’s repeated "About TELUS Digital" statements in its news releases, it "crafts unique and enduring experiences for customers and employees" and "creates future-focused digital transformations that deliver value" for clients. TELUS Digital has positioned itself as "the brand behind the brands," with global team members who act as ambassadors for clients’ products and services while applying technology expertise to elevate end-customer journeys, solve business challenges, mitigate risks and drive continuous innovation.
The company’s core capabilities, as outlined in multiple press releases, span a portfolio of customer experience management, digital solutions, AI & data solutions and trust, safety and security services. Its digital solutions include cloud solutions, AI‑fueled automation, front-end digital design and consulting services. Its AI & data solutions portfolio includes areas such as computer vision. TELUS Digital also emphasizes trust, safety and security services as part of its offering. These integrated capabilities are presented as end‑to‑end, with the goal of supporting clients across every stage of the customer journey.
A distinctive element highlighted in TELUS Digital’s disclosures is its proprietary Fuel iX™ platform. The company describes Fuel iX as a platform and suite of products that help clients manage, monitor and maintain generative AI across the enterprise. Fuel iX offers standardized AI capabilities as well as tools for custom application development, enabling organizations to create tailored enterprise AI solutions. Within this suite, TELUS Digital has publicly detailed several named products, including Fuel iX Copilots, Fuel iX Agent Trainer, Fuel iX Agent Assist and Fuel iX Fortify, each targeting specific aspects of AI‑enabled customer and employee experiences.
In a launch announcement for Fuel iX Fortify, TELUS Digital describes this application as a continuous automated red‑teaming tool for generative AI systems. The solution is designed to help enterprises test GenAI assistants, copilots and applications at scale by replicating real‑world adversarial attack scenarios. According to that release, Fuel iX Fortify runs thousands of adversarial attacks in minutes, maintains an evolving database of adversary tactics, techniques and procedures based on current research, and can generate novel or repeatable attack patterns to assess AI safety and security. TELUS Digital notes that the application is intended to be accessible to both technical and non‑technical users, with dashboards and detailed reports that summarize vulnerabilities and system performance.
Beyond security testing, TELUS Digital’s news coverage describes how Fuel iX products are used to support customer experience operations. Fuel iX Agent Trainer is presented as an AI simulation tool that accelerates agent onboarding and performance through realistic practice scenarios. Fuel iX Agent Assist is described as an AI assistant that supports CX teams with summarization, multilingual capabilities and real‑time guidance, helping agents retrieve information faster and deliver more personalized support. Fuel iX Copilots is characterized as a no‑code platform that allows enterprise employees to build secure, custom generative AI copilots that integrate enterprise data and can scale across teams.
Independent industry assessments referenced in TELUS Digital’s press releases further describe its role in the customer experience management market. In the Everest Group Customer Experience Management (CXM) Services PEAK Matrix Assessment – Americas, TELUS Digital is cited as delivering data‑driven CXM services across the Americas, supported by a global workforce and a diversified delivery footprint spanning more than 30 countries, with strong nearshore capabilities. The report summary quoted in the company’s release notes that TELUS Digital offers end‑to‑end CX transformation with specialized solutions in customer support, technical assistance and transaction management, underpinned by the Fuel iX platform suite. Everest Group also highlights TELUS Digital’s investments in asynchronous messaging, AI‑powered automation, advanced analytics and an Agentic AI Accelerator program that helps clients identify high‑impact use cases and responsibly prototype AI‑driven initiatives.
News releases also describe TELUS Digital’s work across multiple industries and use cases. For example, the company has publicized a partnership with ShiftMed, a healthcare workforce technology provider, to combine ShiftMed’s AI‑powered workforce platform with TELUS Digital’s experience in building and connecting complex workforce management system integrations for enterprise healthcare organizations. In that context, TELUS Digital is described as having many years of experience in the healthcare industry, including work across numerous countries and territories, and as focusing on digital solutions that help health systems reduce labor costs, optimize operations and improve patient experiences through AI and custom integrations.
In another release, TELUS Digital shares survey findings on the adoption of AI assistants relative to traditional apps. The company notes that a significant portion of consumers report replacing at least one app with an AI assistant, citing reasons such as convenience, speed and user experience. TELUS Digital uses these findings to frame its view that applications will need to be rebuilt for an AI‑ and voice‑first world, and it describes its role in helping brands create "AI‑powered apps supported by entry points from leading AI assistants" by combining machine learning engineering, API engineering, full‑stack development and agile practices.
From a corporate structure perspective, TELUS Digital’s disclosures identify TELUS Corporation as its controlling shareholder. Over the course of 2025, TELUS Corporation and TELUS Digital announced a definitive arrangement agreement under which TELUS would acquire all outstanding multiple voting and subordinate voting shares of TELUS Digital that it did not already own. Subsequent news releases describe the filing of a management information circular, the granting of an interim court order, the voting results of a special meeting of shareholders, and ultimately the completion of the transaction. According to the joint TELUS and TELUS Digital news release dated October 31, 2025, TELUS completed the acquisition of all outstanding TELUS Digital shares not already owned by TELUS, and following closing, TELUS beneficially owns 100% of the issued and outstanding TELUS Digital shares.
Regulatory filings confirm the change in trading status for the company’s shares. A Form 25 filed with the U.S. Securities and Exchange Commission on October 31, 2025, identifies TELUS International (Cda) Inc. as the issuer and the New York Stock Exchange as the exchange, and relates to the removal of the company’s subordinate voting shares from listing and registration under Section 12(b) of the Securities Exchange Act of 1934. The related news release notes that TELUS Digital’s subordinate voting shares are expected to be delisted from both the Toronto Stock Exchange and the New York Stock Exchange, and that the company has applied to cease to be a reporting issuer under applicable Canadian securities laws and to deregister its subordinate voting shares under the U.S. Securities Exchange Act.
Throughout its disclosures, TELUS Digital emphasizes that it is "powered by purpose" and guided by "Humanity‑in‑the‑Loop" principles. The company states that it seeks to take a responsible approach to the transformational technologies it develops and deploys by proactively considering and addressing broader impacts. This focus appears alongside its descriptions of AI‑driven products, CX services and consulting offerings, indicating that responsible AI and consideration of community impact are recurring themes in its public positioning.
For investors and observers reviewing the historical TIXT listing, TELUS Digital represents a case of a publicly traded digital customer experience and AI‑focused technology company that transitioned to full ownership by its parent, TELUS Corporation. Its historical disclosures provide insight into how it combined CX operations, digital transformation services and proprietary AI platforms such as Fuel iX to support clients across industries, while its later filings and press releases document the steps leading to its privatization and delisting.