Company Description
Wyndham Hotels & Resorts, Inc. (NYSE: WH) is described in its public disclosures as the world's largest hotel franchising company by the number of franchised properties. According to recent company statements, it has approximately 8,300 hotels across approximately 100 countries on six continents, with a network of over 855,000 rooms that appeal to the everyday traveler. The company is classified in the Hotels (except Casino Hotels) and Motels industry within the Accommodation and Food Services sector.
Wyndham focuses on the economy and midscale segments of the lodging industry, where it states that it commands a leading presence. Its business centers on franchising hotels under a portfolio of 25 brands. These include well-known names such as Super 8, Days Inn, Ramada, Microtel, La Quinta, Baymont, Wingate, AmericInn, ECHO Suites, Registry Collection Hotels, Trademark Collection and Wyndham. Through these brands, the company participates in a range of lodging formats, from economy and midscale hotels to lifestyle, extended-stay and independent properties that operate under its collections brands.
Business model and brand portfolio
Wyndham describes itself as a hotel franchisor. In that model, individual hotel owners operate properties under one of Wyndham's brands and benefit from the company's global systems, marketing and loyalty program. Wyndham's disclosures emphasize that its portfolio spans about 25 brands, giving owners options across different price points and guest experiences, while keeping the company focused on franchised hotels rather than owned real estate.
The company highlights several brand families in its communications. Economy and midscale staples such as Super 8, Days Inn, Ramada, Microtel, La Quinta, Baymont, Wingate and AmericInn form a large part of its room count and support its stated leading presence in those segments. Newer concepts like ECHO Suites target the extended-stay economy segment. Registry Collection Hotels and Trademark Collection focus on independent and lifestyle properties that retain their own identity while affiliating with Wyndham.
Scale, segments and geographic reach
Across its brands, Wyndham reports approximately 8,300 hotels and around 855,000 rooms worldwide. Company materials state that these hotels are located in about 100 countries on six continents. The firm notes that a significant portion of its system is in the economy and midscale segments, and that it has been expanding in areas such as extended stay and lifestyle hotels.
Polygon data for the company indicates that as of mid-2025, Wyndham operated hundreds of thousands of rooms across more than 20 brands, predominantly in the economy and midscale segments, and that it has grown extended-stay and lifestyle offerings over recent years. That same data notes that the United States represents a majority of total rooms, with additional scale across international markets.
Examples of brand development
Recent announcements illustrate how Wyndham applies its franchising model and brand strategy. For example, the company has highlighted Registry Collection Hotels as a portfolio of independent properties known for thoughtful design and a strong sense of place. A recent addition is Balfour Miami Beach, an 82-room South of Fifth landmark in Miami Beach that joins Registry Collection Hotels while retaining its Art Deco character and independent identity.
Another example is Wyndham Grand, which the company describes as a premiere namesake brand. Wyndham recently announced the opening of Wyndham Grand Udaipur Fatehsagar Lake in India, positioning it within a curated portfolio of Wyndham Grand hotels in sought-after destinations. The property is presented as a lakeside resort that blends local cultural elements with upscale amenities.
Wyndham has also expanded the Baymont by Wyndham brand beyond the Americas. The company announced the Asia-Pacific debut of Baymont with the opening of Baymont Kunming Wuhua in Kunming, China. Baymont is characterized in company materials by its "Hometown Hospitality" positioning, offering welcoming stays at accessible price points.
Loyalty program: Wyndham Rewards
A central component of Wyndham's strategy is its Wyndham Rewards loyalty program. The company describes Wyndham Rewards as an award-winning hotel rewards program with approximately 121 million enrolled members. Members earn a guaranteed 1,000 points with every qualified stay and can redeem points for free nights starting at a stated threshold of points. Wyndham highlights that points can be redeemed at thousands of hotels, vacation club resorts and vacation rentals globally.
Wyndham also emphasizes the role of Wyndham Rewards in supporting its brands and franchisees. The program connects millions of travelers with participating properties across the portfolio and is used in promotions, such as limited-time status upgrades or bonus point offers. In its communications, the company presents Wyndham Rewards as a key driver of guest loyalty and repeat stays.
Corporate and capital markets profile
Wyndham Hotels & Resorts, Inc. is listed on the New York Stock Exchange under the ticker symbol WH, as confirmed in multiple Form 8-K filings and company press releases. Those filings identify the registered security as common stock with a par value of $0.01 per share. The company reports that it is not an emerging growth company under SEC definitions.
Recent SEC filings show that Wyndham has an active capital markets and corporate governance profile. For example, the company has reported quarterly financial results, adjustments to its credit agreement, share repurchases, and the declaration of quarterly cash dividends. An 8-K filed in October 2025 describes a sixth amendment to its credit agreement, extending the maturity and increasing the capacity of its revolving credit facility.
Governance and leadership developments
Wyndham periodically reports changes in its leadership and board composition through Form 8-K filings. In November 2025, the company disclosed that its Board of Directors increased its size to nine members and appointed Alexandra A. Jung as a director, with service on the Audit and Corporate Governance Committees. The board determined that she is independent under the company's criteria and applicable stock exchange rules.
Another 8-K filed in October 2025 details a transition in the chief financial officer role. The company reported that its then Chief Financial Officer and Head of Strategy, Michele Allen, notified Wyndham of her decision to depart to pursue a new opportunity outside the hotel industry, and that she would serve in an advisory role through the end of 2025. The filing states that Kurt Albert, a long-tenured finance executive at Wyndham, was appointed Interim Chief Financial Officer, with terms of employment and a retention equity award described in the filing.
Financial reporting and performance metrics
Through its periodic earnings releases and related Form 8-K filings, Wyndham provides information on system size, development pipeline and selected financial metrics. In its press release for the quarter ended September 30, 2025, the company reported that system-wide rooms grew year-over-year and that its development pipeline reached a record level in terms of rooms. The release also discussed metrics such as revenue per available room (RevPAR), fee-related and other revenues, adjusted EBITDA, net income and earnings per share, along with commentary on marketing fund variability and development activity.
The same earnings release outlined Wyndham's view of its business model resilience and its focus on growing its global pipeline, particularly in midscale and above segments and in extended-stay offerings. It also described the company's approach to capital allocation, including share repurchases and dividends, and provided a full-year outlook for selected financial measures on a non-GAAP basis.
Investor considerations
Investors researching WH stock can find detailed information in Wyndham's SEC filings, including Form 10-K annual reports, Form 10-Q quarterly reports and Form 8-K current reports. These documents provide insight into the company's franchising model, brand portfolio, development pipeline, capital structure, credit facilities and governance. Company press releases, many of which are furnished as exhibits to Form 8-K filings, offer additional context on brand openings, loyalty program initiatives, leadership changes and shareholder returns.
Because Wyndham operates as a large-scale hotel franchisor with a focus on economy and midscale lodging and a broad international footprint, its performance is influenced by travel demand patterns, franchise development activity and the strength of its brands and loyalty program. The company's own disclosures emphasize system growth, pipeline expansion and the role of Wyndham Rewards as key elements of its long-term strategy.