STOCK TITAN

[Form 4] Affirm Holdings, Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Affirm Holdings, Inc. (AFRM) – Form 4 insider activity

Director Christa S. Quarles reported two transactions dated July 1, 2025: (1) acquisition of 670 restricted stock units (RSUs) granted under the 2012 Stock Plan; the RSUs vest in full on July 1, 2026 and carry no cost, with each RSU convertible into one Class A share. (2) disposition of 754 Class A shares at a weighted-average price of $67.43 per share executed under a Rule 10b5-1 plan adopted on September 13, 2024. After the transactions Ms. Quarles beneficially owns 137,241 Class A shares, held directly.

The approximate value of the sale is $50.8 thousand, a de-minimis amount relative to Affirm’s market capitalisation. The RSU grant represents routine director compensation and does not immediately increase the tradeable share count. Because the sale was pre-scheduled and small, the filing is unlikely to exert meaningful influence on AFRM’s share price.

Affirm Holdings, Inc. (AFRM) – Attività insider Form 4

La direttrice Christa S. Quarles ha riportato due operazioni datate 1 luglio 2025: (1) acquisizione di 670 unità di azioni vincolate (RSU) concesse nell'ambito del Piano Azionario 2012; le RSU maturano completamente il 1 luglio 2026 e non hanno alcun costo, con ogni RSU convertibile in una azione di Classe A. (2) vendita di 754 azioni di Classe A a un prezzo medio ponderato di $67,43 per azione, eseguita secondo un piano Rule 10b5-1 adottato il 13 settembre 2024. Dopo queste operazioni, la Sig.ra Quarles detiene direttamente 137.241 azioni di Classe A.

Il valore approssimativo della vendita è di 50,8 mila dollari, una cifra trascurabile rispetto alla capitalizzazione di mercato di Affirm. La concessione delle RSU rappresenta una normale retribuzione per il direttore e non aumenta immediatamente il numero di azioni negoziabili. Poiché la vendita era preprogrammata e di entità ridotta, la comunicazione è poco probabile che influenzi in modo significativo il prezzo delle azioni AFRM.

Affirm Holdings, Inc. (AFRM) – Actividad interna Formulario 4

La directora Christa S. Quarles reportó dos transacciones fechadas el 1 de julio de 2025: (1) adquisición de 670 unidades restringidas de acciones (RSU) otorgadas bajo el Plan de Acciones 2012; las RSU se consolidan completamente el 1 de julio de 2026 y no tienen costo, con cada RSU convertible en una acción Clase A. (2) disposición de 754 acciones Clase A a un precio promedio ponderado de $67.43 por acción, ejecutada bajo un plan Rule 10b5-1 adoptado el 13 de septiembre de 2024. Tras las operaciones, la Sra. Quarles posee directamente 137,241 acciones Clase A.

El valor aproximado de la venta es de 50.8 mil dólares, una cantidad insignificante en relación con la capitalización de mercado de Affirm. La concesión de RSU representa una compensación rutinaria para directores y no aumenta inmediatamente el número de acciones negociables. Debido a que la venta fue programada y pequeña, la presentación es poco probable que tenga un impacto significativo en el precio de las acciones de AFRM.

Affirm Holdings, Inc. (AFRM) – Form 4 내부자 거래 활동

이사 Christa S. Quarles는 2025년 7월 1일자 두 건의 거래를 보고했습니다: (1) 2012 주식 계획에 따라 부여된 670개의 제한 주식 단위(RSU) 취득; RSU는 2026년 7월 1일에 전액 베스팅되며 비용이 없고, 각 RSU는 클래스 A 주식 1주로 전환 가능합니다. (2) 2024년 9월 13일 채택된 Rule 10b5-1 계획에 따라 가중 평균 가격 주당 $67.43754 클래스 A 주식 매도. 거래 후 Quarles 이사는 직접 137,241 클래스 A 주식을 보유 중입니다.

매도 금액은 약 5만 800달러로 Affirm의 시가총액 대비 미미한 수준입니다. RSU 부여는 이사의 일상적인 보상이며 즉시 거래 가능한 주식 수를 늘리지 않습니다. 매도가 사전 계획된 소규모 거래이므로 이번 신고는 AFRM 주가에 유의미한 영향을 미칠 가능성이 낮습니다.

Affirm Holdings, Inc. (AFRM) – Activité des initiés Formulaire 4

La directrice Christa S. Quarles a déclaré deux transactions datées du 1er juillet 2025 : (1) acquisition de 670 unités d’actions restreintes (RSU) attribuées dans le cadre du Plan d’Actions 2012 ; les RSU seront entièrement acquises le 1er juillet 2026 sans coût, chaque RSU étant convertible en une action de Classe A. (2) cession de 754 actions de Classe A à un prix moyen pondéré de 67,43 $ par action, réalisée dans le cadre d’un plan Rule 10b5-1 adopté le 13 septembre 2024. Après ces opérations, Mme Quarles détient directement 137 241 actions de Classe A.

La valeur approximative de la vente est de 50,8 mille dollars, un montant négligeable par rapport à la capitalisation boursière d’Affirm. L’attribution des RSU correspond à une rémunération habituelle des administrateurs et n’augmente pas immédiatement le nombre d’actions négociables. Étant donné que la vente était planifiée à l’avance et de faible volume, le dépôt est peu susceptible d’avoir une influence significative sur le cours de l’action AFRM.

Affirm Holdings, Inc. (AFRM) – Insider-Aktivitäten Form 4

Direktorin Christa S. Quarles meldete zwei Transaktionen vom 1. Juli 2025: (1) Erwerb von 670 Restricted Stock Units (RSUs), gewährt im Rahmen des Aktienplans von 2012; die RSUs werden am 1. Juli 2026 vollständig übertragen und sind kostenfrei, wobei jede RSU in eine Klasse-A-Aktie umwandelbar ist. (2) Verkauf von 754 Klasse-A-Aktien zu einem gewichteten Durchschnittspreis von 67,43 $ pro Aktie, ausgeführt gemäß einem Rule-10b5-1-Plan vom 13. September 2024. Nach den Transaktionen besitzt Frau Quarles direkt 137.241 Klasse-A-Aktien.

Der ungefähre Verkaufswert beträgt 50,8 Tausend Dollar, eine vernachlässigbare Summe im Vergleich zur Marktkapitalisierung von Affirm. Die RSU-Zuteilung stellt eine routinemäßige Vergütung für Direktoren dar und erhöht nicht sofort die handelbare Aktienanzahl. Da der Verkauf vorab geplant und klein war, ist die Meldung unwahrscheinlich, den AFRM-Aktienkurs wesentlich zu beeinflussen.

Positive
  • None.
Negative
  • None.

Insights

TL;DR: Routine RSU grant and small 10b5-1 sale; negligible strategic or valuation impact for AFRM.

The Form 4 discloses a standard annual equity grant of 670 RSUs and a modest sale of 754 shares by Director Christa Quarles. The sale, worth roughly $51k, represents a fraction of director holdings and was executed under a pre-arranged trading plan, reducing any signaling effect. Remaining direct ownership stands at 137,241 shares, indicating continued alignment with shareholders. No options or other derivatives were reported. Given the immaterial dollar amount and routine nature of the grant, I view the filing as neutral for investment decisions.

Affirm Holdings, Inc. (AFRM) – Attività insider Form 4

La direttrice Christa S. Quarles ha riportato due operazioni datate 1 luglio 2025: (1) acquisizione di 670 unità di azioni vincolate (RSU) concesse nell'ambito del Piano Azionario 2012; le RSU maturano completamente il 1 luglio 2026 e non hanno alcun costo, con ogni RSU convertibile in una azione di Classe A. (2) vendita di 754 azioni di Classe A a un prezzo medio ponderato di $67,43 per azione, eseguita secondo un piano Rule 10b5-1 adottato il 13 settembre 2024. Dopo queste operazioni, la Sig.ra Quarles detiene direttamente 137.241 azioni di Classe A.

Il valore approssimativo della vendita è di 50,8 mila dollari, una cifra trascurabile rispetto alla capitalizzazione di mercato di Affirm. La concessione delle RSU rappresenta una normale retribuzione per il direttore e non aumenta immediatamente il numero di azioni negoziabili. Poiché la vendita era preprogrammata e di entità ridotta, la comunicazione è poco probabile che influenzi in modo significativo il prezzo delle azioni AFRM.

Affirm Holdings, Inc. (AFRM) – Actividad interna Formulario 4

La directora Christa S. Quarles reportó dos transacciones fechadas el 1 de julio de 2025: (1) adquisición de 670 unidades restringidas de acciones (RSU) otorgadas bajo el Plan de Acciones 2012; las RSU se consolidan completamente el 1 de julio de 2026 y no tienen costo, con cada RSU convertible en una acción Clase A. (2) disposición de 754 acciones Clase A a un precio promedio ponderado de $67.43 por acción, ejecutada bajo un plan Rule 10b5-1 adoptado el 13 de septiembre de 2024. Tras las operaciones, la Sra. Quarles posee directamente 137,241 acciones Clase A.

El valor aproximado de la venta es de 50.8 mil dólares, una cantidad insignificante en relación con la capitalización de mercado de Affirm. La concesión de RSU representa una compensación rutinaria para directores y no aumenta inmediatamente el número de acciones negociables. Debido a que la venta fue programada y pequeña, la presentación es poco probable que tenga un impacto significativo en el precio de las acciones de AFRM.

Affirm Holdings, Inc. (AFRM) – Form 4 내부자 거래 활동

이사 Christa S. Quarles는 2025년 7월 1일자 두 건의 거래를 보고했습니다: (1) 2012 주식 계획에 따라 부여된 670개의 제한 주식 단위(RSU) 취득; RSU는 2026년 7월 1일에 전액 베스팅되며 비용이 없고, 각 RSU는 클래스 A 주식 1주로 전환 가능합니다. (2) 2024년 9월 13일 채택된 Rule 10b5-1 계획에 따라 가중 평균 가격 주당 $67.43754 클래스 A 주식 매도. 거래 후 Quarles 이사는 직접 137,241 클래스 A 주식을 보유 중입니다.

매도 금액은 약 5만 800달러로 Affirm의 시가총액 대비 미미한 수준입니다. RSU 부여는 이사의 일상적인 보상이며 즉시 거래 가능한 주식 수를 늘리지 않습니다. 매도가 사전 계획된 소규모 거래이므로 이번 신고는 AFRM 주가에 유의미한 영향을 미칠 가능성이 낮습니다.

Affirm Holdings, Inc. (AFRM) – Activité des initiés Formulaire 4

La directrice Christa S. Quarles a déclaré deux transactions datées du 1er juillet 2025 : (1) acquisition de 670 unités d’actions restreintes (RSU) attribuées dans le cadre du Plan d’Actions 2012 ; les RSU seront entièrement acquises le 1er juillet 2026 sans coût, chaque RSU étant convertible en une action de Classe A. (2) cession de 754 actions de Classe A à un prix moyen pondéré de 67,43 $ par action, réalisée dans le cadre d’un plan Rule 10b5-1 adopté le 13 septembre 2024. Après ces opérations, Mme Quarles détient directement 137 241 actions de Classe A.

La valeur approximative de la vente est de 50,8 mille dollars, un montant négligeable par rapport à la capitalisation boursière d’Affirm. L’attribution des RSU correspond à une rémunération habituelle des administrateurs et n’augmente pas immédiatement le nombre d’actions négociables. Étant donné que la vente était planifiée à l’avance et de faible volume, le dépôt est peu susceptible d’avoir une influence significative sur le cours de l’action AFRM.

Affirm Holdings, Inc. (AFRM) – Insider-Aktivitäten Form 4

Direktorin Christa S. Quarles meldete zwei Transaktionen vom 1. Juli 2025: (1) Erwerb von 670 Restricted Stock Units (RSUs), gewährt im Rahmen des Aktienplans von 2012; die RSUs werden am 1. Juli 2026 vollständig übertragen und sind kostenfrei, wobei jede RSU in eine Klasse-A-Aktie umwandelbar ist. (2) Verkauf von 754 Klasse-A-Aktien zu einem gewichteten Durchschnittspreis von 67,43 $ pro Aktie, ausgeführt gemäß einem Rule-10b5-1-Plan vom 13. September 2024. Nach den Transaktionen besitzt Frau Quarles direkt 137.241 Klasse-A-Aktien.

Der ungefähre Verkaufswert beträgt 50,8 Tausend Dollar, eine vernachlässigbare Summe im Vergleich zur Marktkapitalisierung von Affirm. Die RSU-Zuteilung stellt eine routinemäßige Vergütung für Direktoren dar und erhöht nicht sofort die handelbare Aktienanzahl. Da der Verkauf vorab geplant und klein war, ist die Meldung unwahrscheinlich, den AFRM-Aktienkurs wesentlich zu beeinflussen.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Quarles Christa S

(Last) (First) (Middle)
C/O AFFIRM HOLDINGS, INC.
650 CALIFORNIA STREET

(Street)
SAN FRANCISCO CA 94108

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Affirm Holdings, Inc. [ AFRM ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 07/01/2025 A 670(1) A $0(2) 137,995 D
Class A Common Stock 07/01/2025 S 754(3) D $67.43(4) 137,241 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Grant of Restricted Stock Units (RSUs) under the Issuer's Amended and Restated 2012 Stock Plan. The RSUs will vest in full on July 1, 2026.
2. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock.
3. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on September 13, 2024.
4. Represents the weighted average sale price of the shares sold from $67.11 to $67.71 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
/s/ Josh Samples, Attorney-in-Fact 07/03/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
Affirm Holdings, Inc.

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21.85B
268.39M
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3.8%
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SAN FRANCISCO